general business data bank general business data bank Question 1. Business Abroad, Inc., a U.S. firm, obtains a judgment in a U.S. court against Quang Tri, Ltd., a Vietnamese business. Whether the court's judgment will be enforced by a court in Vietnam depends on the Vietnamese court's application of a. the act of state doctrine. b. the doctrine of sovereign immunity. c. the principle of comity. d. the World Trade Organization . 2. Canada giving effect to the laws and court decisions of the United States is an application of a. the act of state doctrine. b. the Foreign Corrupt Practices Act. c. the principle of comity. d. the Sherman Act. 3. A Japanese court awards a Japanese corporation damages against a U.S. firm. A U.S. court will defer and give effect to this award, as long as it is consistent with the laws and public policy of the United States, under a. the act of state doctrine. b. the Convention on Contracts for the International Sale of Goods. c. the doctrine of sovereign immunity. d. the principle o 4. International Properties, Inc. (IPI), a U.S. firm, owns property in Hong Kong. When Hong Kong reverts to the sovereignty of China, the government takes IPI's property without paying for it. A U.S. court will probably not examine the validity of this act committed by China within its own territory, under a. the act of state doctrine. b. the Convention on Contracts for the International Sale of Goods. c. the doctrine of sovereign immunity. d. the principle of comity. 5. Sudan confiscates the assets of Resources Mining Corporation, a U.S. business. Recovery by Resources Mining from Sudan in a U.S. court may be prevented by a. the act of state doctrine. b. the Convention on Contracts for the International Sale of Goods. c. the doctrine of sovereign immunity. d. the principle of comity. 6. Egypt hires a British advertising agency to promote tourism from Europe but fails to pay for the agency's services. If the agency attempts to sue Egypt in a U.S. court, Egypt will likely be exempt from the court's jurisdiction under a. the act of state doctrine. b. the Convention on Contracts for the International Sale of Goods. c. the doctrine of sovereign immunity. d. the principle of comity. 7. Algeria seizes the property of Clear Water Drilling Corporation, a privately owned business, for a proper public purpose and pays the owners just compensation. This is a. a confiscation. b. a dumping. c. an expropriation. d. none of the above. 8. International Investments, Inc., a U.S. firm, files a suit against Mexico in a U.S. court. Mexico claims foreign sovereign immunity. Under the Foreign Sovereign Immunities Act, this claim is determined by a. the U.S. court in which the suit is brought. b. the U.S. Department of Commerce. c. the U.S. Department of State. d. none of the above. 9. North Korea confiscates the property of foreign investors. Kenya expropriates foreign investors' property. Generally observed legal principles of international law are violated by a. North Korea's confiscation only. b. Kenya's expropriation only. c. North Korea's confiscation and Kenya's expropriation. d. none of the above. 10. Bert, a German citizen, gives Franz, also a German, a written offer to contract for Franz's services. German law, like the law in many nations, requires that, once made, an offer must a. be accepted immediately or it expires. b. be preceded by a "gift" to a government official. c. remain open for acceptance for some minimum period of time. d. none of the above. 11. Dieter and Eva, who are citizens of Germany, a civil law country, enter into a contract for the sale of a computer. For a contract to be legally binding, the law in Germany, as in most civil law countries, does not require a. an acceptance. b. an offer. c. consideration. d. all of the above. 12. Miguel enters into a contract to buy tomatoes in Mexico from Rancho Comida and a contract to sell them in the United States to Wholesale Commodities, Inc. For contracts for sales of goods, strict requirements in respect to definiteness of contract terms have been liberalized in a. Mexico. b. the United States. c. both a and b. d. none of the above. 13. Over the phone, Larry enters into contracts with Mustafa in Saudi Arabia and Nora in the United States. To be enforceable, certain types of contracts must be in writing in a. Saudi Arabia. b. the United States. c. both a and b. d. none of the above. 14. Louis works for Electronique Francais, S.A., in France. French law prohibits employers from firing workers unless a. the employer can show mediators that the cause of the dismissal is serious. b. the employer has taken a personal dislike to the workers. c. the workers can show mediators that the cause of the dismissal is not serious. d. none of the above. 15. Bob works for Consumer Electronics Corporation, a U.S. firm. In the United States and other countries, an employer's ability to discharge employees at will is a. becoming less restricted. b. becoming more restricted. c. left entirely to negotiations between the employer and employees. d. upheld as long as it supports some rational goal of the state. 16. Serving in Congress for his first term, Alan proposes a new tax on exports and imports. The tax that would be unconstitutional is the proposed tax on a. exports only. b. imports only. c. exports and imports. d. none of the above. 17. International Enterprises Company imports products made in South America. Restrictions on these imports may include a. quotas only. b. tariffs only. c. quotas or tariffs. d. none of the above. 18. Great Britain sets a limit on the amount of beef that can be imported from the United States. This is a. a dumping duty. b. an antidumping duty. c. a quota. d. a tariff. 19. The United States taxes each barrel of imported oil at a flat rate. This is a. an antidumping duty. b. a dumping duty. c. a quota. d. a tariff. 20. Nang, Ltd., makes its products outside the United States and imports them into the United States for sale at less than fair value. Overseas Sales, Inc., imports goods into, and exports goods from, the United States, in violation of import and export quotas. Pure Goods, Inc., makes its products in the United States, where it sells them at less than cost. Antidumping duties may be assessed on a. Nang's products. b. Overseas's imports. c. Overseas's exports. d. Pure Goods's products. 21. Fred sells parts for American-made cars to a German dealer, Deutsche Auto, under a contract that states German law applies to any dispute. When a dispute arises, Fred files a suit in a U.S. court against Deutsche Auto, which seeks to admit the testimony of a German law professor. Fred objects. The court is most likely rule that the testimony is a. admissible, because a U.S. court, in determining foreign law, may consider any relevant testimony. b. admissible, because the witness is a professor. c. inadmissible, because Fred objects. d. inadmissible, because it is not the testimony of a party to the case. 22. Haruo is a judge in Japan, which has a civil law system. Peter is a judge in New Zealand, which has a common law system. In both of these countries, as in most nations, the primary function of judges is to a. advocate their clients' interests. b. encourage foreign business investment. c. issue rulings contrary to the views of the head of state. d. resolve litigation. 23. Australia has a common law system. Unlike most civil law nations, common law countries a. allow for the recovery of damages for every culpable act. b. authorize in statutory codes what acts permit recovery in tort. c. have developed court-made law regarding what acts permit recovery in tort. d. none of the above. 24. Max is injured when he slips on a French fry and falls to the floor in a Quicky's fast-food restaurant. In a tort case, the calculation of actual (compensatory) damages does not depend on whether the tort was negligent or intentional, in a. France. b. the United States. c. both a and b. d. none of the above. 25. Parisien Electronique, a French firm, and Fine Imports, Inc., a U.S. firm, are parties to a contract that does not specify a choice of law. France and the United States are signatories to the United Nations Convention on Contracts for the International Sale of Goods (CISG). The law governing this contract is that of a. any third country. b. the buyer's place of business. c. the CISG. d. the seller's place of business.
Finance!!!!!!!!!!!! Finance!!!!!!!!!!!! Question Note: To receive credit, show work on all problems (It can be shown as Excel or financial calculator inputs as well) on either this sheet or in Excel. For instance, if solving for the FV of $ 100 at 6% over 5 years, one could demonstrate by listing the following: PV = -100, N=5, I=6 and FV =133.82 (which would be the answer).1)Carson Trucking is considering whether to expand its regional service center in Mohab, UT. The expansion requires the expenditure of $10,000,000 on new service equipment and would generate annual net cash inflows from reduced costs of operations equal to $2,500,000 per year for each of the next eight years. In year eight the firm will also get back a cash flow equal to the salvage value of the equipment which is valued at $1 million. Thus, in year eight the investment cash inflow totals $3,500,000. Calculate the project’s NPV using each of the following discount rates:a. 9%b. 11%c. 13%d. 15%2)Big Steve’s, makers of swizzle sticks, is considering the purchase of a new plastic stamping machine. This investment requires an initial outlay of $100,000 and will generate net cash inflows of $18,000 per year for 10 years.a. What is the project’s NPV using a discount rate of 10%? Shouldthe project be accepted? Why or why not?b. What is the project’s NPV using a discount rate of 15%? Should the project be accepted? Why or why not?c. What is this project’s internal rate of return? Should the project be accepted? Why or why not?3) Jella Cosmetics is considering a project that costs $800,000 and is expected to last for 10 years and produce future cash flows of $175,000 per year. What is the project’s IRR?4)Microwave Oven Programming, Inc. is considering the construction of a new plant. The plant will have an initial cash outlay of $7 million (CF0 = –$7 million), and will produce cash flows of $3 million at the end of year 1, $4 million at the end of year 2, and $2 million at the end of years 3 through 5. What is the internal rate of return on this new plant?5)Fijisawa, Inc. is considering a major expansion of its product line and has estimated the following cash flows associated with such an expansion. The initial outlay would be $1,950,000, and the project would generate cash flows of $450,000 per year for six years. The appropriate discount rate is 9 percent.a.Calculate the net present value.b.Calculate the profitability index.c.Calculate the internal rate of return.d. Should this project be accepted? Why or why not?6)The Callaway Cattle Company is considering the construction of a new feed handling system for its feed lot in Abilene, Kansas. The new system will provide annual labor savings and reduced waste totaling $200,000 while the initial investment is only $500,000. Callaway’s management has used a simple payback method for evaluating new investments in the past but plans to calculate the discounted payback to analyze the investment. Where the appropriate discount rate for this type of project is 10 percent, what is the project’s discounted payback period?7) The Bar-None Manufacturing Co. manufactures fence panels used in cattle feed lots throughout the Midwest. Bar-None’s management is considering three investment projects for next year but doesn’t want to make any investment that requires more than three years to recover the firm’s initial investment. The cash flows for the three projects (Project A, Project B, and Project C) are found below: (SHOW WORK/CALCULATIONS TO DEMONSTRATE ANSWER RATIONALE)Year Project A Project B Project C0 $(1,000) $(10,000) $(5,000)1 600 5,000 1,0002 300 3,000 1,0003 200 3,000 2,0004 100 3,000 2,0005 500 3,000 2,000a.Given Bar-None’s three-year payback period, which of the projects qualify for acceptance?b.Rank the three projects using their payback period. Which project looks the best using this criterion?c.If Bar-None uses a 10% discount rate to analyze projects, what is the discounted payback period for each of the three projects? If the firm still maintains its three-year payback policy for the discounted payback, which projects should the firm undertaken?8)You are considering a project with an initial cash outlay of $80,000 and expected cash flows of $20,000 at the end of each year for six years. The discount rate for this project is 10%.a.What are the project’s payback and discounted payback periods?b.What is the project’s NPV?c.What is the project’s PI?d.What is the project’s IRR?
accounts data bank accounts data bank Question Chapter 15 Planning and control: budgeting 1.Which of the following is not an essential feature of a budget? (a) There is a clearly defined budget period. (b) It is a combination of financial and non-financial data set by reference to key budget assumptions. (c) It permits managers flexibility in terms of the policies that should be pursued to meet corporate objectives. (d) It has been formally approved and accepted as realistic by managers. 2.Amaster budget comprises: (a) A budgeted balance sheet. (b) A budgeted balance sheet and profit and loss account. (c) A budgeted balance sheet, profit and loss account and cash flow statement. (d) A budgeted balance sheet, profit and loss account, cash flow statement based upon coordinated departmental operating budgets. 3.A flexible budget is: (a) One where departmental functional managers are given discretion over the application of spending limits. (b) One where the budget is permitted to alter to reflect changes in activity levels. (c) One where managers are given discretion as to the investigations which are carried out into variances revealed by budgetary control reports. (d) One which allows departmental managers to design their own budgetary control reports. 4. In a manufacturing company, which of the budgets will normally be prepared first in the budget preparation cycle? (a) The stock budget. (b) The production budget. (c) The cash flow forecast. (d) The sales budget. 5.The administration of the budget process in a large organization is normally the responsibility of: (a) The board of directors. (b) The audit committee. (c) The chief executive. (d) A budget committee working in conjunction with the finance function. 6.Which of the following statements is valid: (a) The Budget Committee should set the budgets for cost centre managers. (b) Cost centre managers should prepare their own budgets. (c) Management accountants should prepare budgets for cost centre managers. (d) Senior management should prepare cost centre budgets. Chapter 16 Planning and control: standard costing 1.A standard cost which will be most useful for control purposes is one which: (a) Contains no allowances for normal losses or other forms of wastage. (b) Is set in advance of the control period and which then remains unchanged. (c) Contains a reasonable degree of allowances for operating inefficiencies. (d) Managers are expected to achieve at all times. 2.Direct material total variances can be analysed into: (a) Efficiency and price variances. (b) Price and productivity variances. (c) Price and usage variances. (d) Efficiency and usage variances. 3.XYZ Ltd uses standard costing.Variance analysis has revealed an adverse total direct material variance at the end of an operating period.Which of the following combinations of factors is the most likely reason for the adverse variance? (a) Price reductions and lower wastage. (b) Price increases and greater wastage. (c) Employing less skilled workers to lower labour costs. (d) Over estimation of the material cost built into the standard cost. 4.Which of the following statements would be a valid explanation of a favourable direct labour rate variance? (a) The standard cost overestimated a national wage agreement settlement for the production operatives in the factory. (b) The standard labour time per unit was overstated as it failed to incorporate production efficiencies made possible by new machinery. (c) There was a cost saving as a result of a strike in the factory during the year. (d) The standard cost did not take into account changes in the product specification which meant that in practice, less time per unit was needed for assembly. Chapter 17 Decision making: contribution analysis 1.A variable cost is? (a) One which varies in proportion to the level of fixed cost incurred. (b) One which tends to vary with the level of activity. (c) One which changes over time. (d) One which cannot be estimated with any great degree of accuracy. 2.The term ‘contribution’ refers to? (a) The actual amount of profit made per unit. (b) The budgeted profit per unit. (c) The amount of profit which goes towards meeting the overheads of the business. (d) The difference between sales revenue and variable costs per unit. 3.The break-even point is that at which: (a) The level of activity at which the business operates most economically. (b) The level of activity at which the business makes neither a profit nor a loss. (c) The fixed costs are lowest. (d) The variable cost per unit is minimized. 4.When a business is faced with a limiting factor (one which limits the activity of an entity) and there is a choice to be made between options to follow, which of the following statements describes the optimal course of action? (a) Choose the option which gives the highest unit profit. (b) Choose the option which gives the highest unit contribution. (c) Aim to achieve a balance of activities covering all of the options. (d) Choose the option which gives highest contribution per unit of limiting factor. 5.XYZ Ltd has the following alternative planned activity levels: Level A Level B Level C Total costs £100 000 £150 000 £200 000 Number of units produced 5 000 10 000 15 000 (Fixed overhead remains constant over the activity range shown.) The fixed overhead cost per unit is: (a) £20. (b) £15. (c) £13.33. (d) £10. 6.Which of the following statements regarding marginal costing is incorrect? (a) It is a useful long-term planning technique. (b) It assumes that fixed costs remain fixed over relevant activity ranges. (c) It assumes that other costs vary in proportion to activity. (d) It assumes that costs can be classified as variable or fixed.
Individual Project Unit 2 Individual Project Unit 2 Question Individual Project Unit 2• Due Date: 12/7/2013• Deliverable Length: Word Document (2–3 paragraphs)• References: Site ReferencesConsider a typical sales invoice that would include the following information. Design a single table to hold all of the information required to store an invoice including this information. Next, apply normalization to reduce this table to third normal form. Prepare a Word document showing the original and final tables. Include a short summary (2–3 paragraphs) of the problems with the original single table design and how normalization improved the design.Orders:• Order_id• Order_date• Customer_id• Customer_name• Customer_address• Customer_city• Customer_state• Item_id• Item_description• Item_qty• Item_price• Item_total_price• Order_total_price
accounts data bank accounts data bank Question 33. Seattle, Inc. owns an 80 percent interest in a Portuguese subsidiary. For 2008, Seattle reported income from operations of $2.0 million. The Portuguese company's income from operations, after foreign currency translation, was $1.1 million. The foreign currency translation adjustment was $120,000 (credit). Consolidated net income and consolidated comprehensive income for the year are: A. Option A B. Option B C. Option C D. Option D 34. Refer to the above information. Assuming the local currency of the country in which Perth Company is located is the functional currency, what are the translated amounts for the items below in U.S. dollars? A. Option A B. Option B C. Option C D. Option D 35. Refer to the above information. Assuming Perth's local currency is the functional currency, what is the amount of translation adjustments that result from translating Perth's trial balance into U.S. dollars at December 31, 2008? A. $396,500 debit B. $285,000 credit C. $405,000 credit D. $411,000 credit 36. Refer to the above information. Assuming Perth's local currency is the functional currency, what is the amount of patent amortization for 2008 that results from Johnson's acquisition of Perth's stock on January 2, 2008. Round your answer to the nearest dollar. A. $11,500 B. $11,884 C. $7,667 D. $9,394 37. Refer to the above information. Assuming Perth's local currency is the functional currency, what is the amount of translation adjustment that appears on Johnson's consolidated financial statements at December 31, 2008? A. $419,184 credit B. $416,884 credit C. $405,884 debit D. $398,500 credit 38. Refer to the above information. Assuming Perth's local currency is the functional currency, what is the balance in Johnson's investment in foreign subsidiary account at December 31, 2008, assuming use of the equity method? A. $3,216,500 B. $3,560,000 C. $3,568,300 D. $3,577,694 39. Refer to the above information. Assuming the U.S. dollar is the functional currency, what is Johnson's remeasurement gain (loss) for 2008? (Assume the ending inventory was acquired on December 31, 2008.) A. $31,000 gain B. $36,500 loss C. $22,000 gain D. $32,000 gain 40. Refer to the above information. Assuming the U.S. dollar is the functional currency, what is the amount of Perth's cost of goods sold remeasured in U.S. dollars? A. $811,500 B. $843,500 C. $884,500 D. $799,500 41. Refer to the above information. Assuming the U.S. dollar is the functional currency, what is the amount of patent amortization for 2008 that results from Johnson's acquisition of Perth's stock on January 2, 2008? A. $11,884 B. $11,770 C. $12,550 D. $11,500 42. Refer to the above information. Assuming the U.S. dollar is the functional currency, what is Perth's net income for 2008 in U.S. dollars (include the remeasurement gain or loss in Perth's net income)? A. $238,000 B. $228,000 C. $219,500 D. $202,000 43. Refer to the above information. Assuming the U.S. dollar is the functional currency, what is the balance in Johnson's investment in foreign subsidiary account at December 31, 2008 (assuming the use of the equity method)? A. $3,303,400 B. $3,294,500 C. $3,323,400 D. $3,314,500 44. Based on the preceding information, in the journal entry to record the receipt of dividend from Steamship, A. Investment in Steamship Company will be credited for $3,450. B. Cash will be debited for $3,300. C. Investment in Steamship Company will be credited for $4,000. D. Cash will be debited for $3,600. 45. Based on the preceding information, in the journal entry to record parent's share of subsidiary's translation adjustment: A. Other Comprehensive Income — Translation Adjustment will be debited for $8,000. B. Other Comprehensive Income — Translation Adjustment will be credited for $6,000. C. Investment in Steamship Company will be credited for $6,000. D. Investment in Steamship Company will be debited for $8,000. 46. Based on the preceding information, what amount of translation adjustment is required for increase in differential? A. $3,000 B. $5,500 C. $4,500 D. $5,000 47. Based on the preceding information, in the journal entry to record the amortization of the patent for 2008 on the parent's books, Investment in Steamship Company will be debited for: A. $5,000 B. $5,500 C. $4,500 D. $3,000 48. Based on the preceding information, at what dollar amount is the ending inventory shown in the trial balance of the consolidated workpaper? A. $45,000 B. $50,000 C. $40,000 D. $35,000 49. Based on the preceding information, what amount of unrealized intercompany gross profit is eliminated in preparing the consolidated financial statements for the year? A. $0 B. $5,000 C. $10,000 D. $15,000 50. Based on the preceding information, at what amount is the inventory shown on the consolidated balance sheet for the year? A. $45,000 B. $30,000 C. $40,000 D. $35,000
general business data bank general business data bank Question 39. Each of the following is correct regarding bonds except they are a. a form of interest-bearing notes payable. b. attractive to many investors. c. issued by corporations and governmental agencies. d. sold in large denominations. 40. From the standpoint of the issuing company, a disadvantage of using bonds as a means of long-term financing is that a. bond interest is deductible for tax purposes. b. interest must be paid on a periodic basis regardless of earnings. c. income to stockholders may increase as a result of trading on the equity. d. the bondholders do not have voting rights. 41. If a corporation issued $3,000,000 in bonds which pay 10% annual interest, what is the annual net cash cost of this borrowing if the income tax rate is 30%? a. $3,000,000 b. $90,000 c. $300,000 d. $210,000 42. Secured bonds are bonds that a. are in the possession of a bank. b. are registered in the name of the owner. c. have specific assets of the issuer pledged as collateral. d. have detachable interest coupons. 43. A legal document which summarizes the rights and privileges of bondholders as well as the obligations and commitments of the issuing company is called a. a bond indenture. b. a bond debenture. c. trading on the equity. d. a term bond. 44. Stockholders of a company may be reluctant to finance expansion through issuing more equity because a. leveraging with debt is always a better idea. b. their earnings per share may decrease. c. the price of the stock will automatically decrease. d. dividends must be paid on a periodic basis. 45. Which of the following is not an advantage of issuing bonds instead of common stock? a. Stockholder control is not affected. b. Earnings per share on common stock may be lower. c. Income to common shareholders may increase. d. Tax savings result. 46. Bonds that are secured by real estate are termed a. mortgage bonds. b. serial bonds. c. debentures. d. bearer bonds. 47. Bonds that mature at a single specified future date are called a. coupon bonds. b. term bonds. c. serial bonds. d. debentures. 48. Bonds that may be exchanged for common stock at the option of the bondholders are called a. options. b. stock bonds. c. convertible bonds. d. callable bonds. 49. Bonds that are subject to retirement at a stated dollar amount prior to maturity at the option of the issuer are called a. callable bonds. b. early retirement bonds. c. options. d. debentures. 50. Investors who receive checks in their names for interest paid on bonds must hold a. registered bonds. b. coupon bonds. c. bearer bonds. d. direct bonds. 51. A bondholder that sends in a coupon to receive interest payments must have a(n) a. unsecured bond. b. bearer bond. c. mortgage bond. d. serial bond. 52. Bonds that are not registered are a. bearer bonds. b. debentures. c. registered bonds. d. transportable bonds. 53. Bonds that are issued in the name of the owner are a. coupon bonds. b. bearer bonds. c. serial bonds. d. registered bonds. 54. Corporations are granted the power to issue bonds through a. tax laws. b. state laws. c. federal security laws. d. bond debentures. 55. The party who has the right to exercise a call option on bonds is the a. investment banker. b. bondholder. c. bearer. d. issuer. , 56. A major disadvantage resulting from the use of bonds is that a. earnings per share may be lowered. b. interest must be paid on a periodic basis. c. bondholders have voting rights. d. taxes may increase. 57. Bonds will always fall into all but which one of the following categories? a. Callable or convertible b. Term or serial c. Registered or bearer d. Secured or unsecured 58. Which of the following statements concerning bonds is not a true statement? a. Bonds are generally sold through an investment company. b. The bond indenture is prepared after the bonds are printed. c. The bond indenture and bond certificate are separate documents. d. The trustee keeps records of each bondholder. 59. A bond trustee does not a. issue the bonds. b. keep a record of each bondholder. c. hold conditional title to pledged property. d. maintain custody of unsold bonds. 60. The contractual interest rate is always stated as a(n) a. monthly rate. b. daily rate. c. semiannual rate. d. annual rate.
Assignment 1 Assignment 1 Question In the mid-eighties, the Toro company launched a promotion in which snowblower purchasers could refund a portion of their purchase if the next winter brought modest snowfalls. The amount of their refund was tied to snowfall amounts and so, the program was prey to certain risks and uncertainties. You will explore those risks and choices from a variety of perspectives.Review the case study “The Toro Company S’No Risk Program” by David E. Bell (1994) from this module’s assigned readings. Click here to download the Toro Excel worksheet which contains data exhibits from the article; the exhibit titles match the tabs long the bottom of the worksheet. Use this tool to conduct your data analysis for this assignment.Analyze the risks of the program from the following points of view:ToroThe insurance companyThe consumersWrite a 4–6 page analysis paper that addresses the following:Why did the insurance company raise the rates so much? How would you estimate a fair insurance rate?From the perspective of the consumer, how were the paybacks structured and how might they be restructured to entice you at an equal or lower cost of insurance? How does the program influence your decision to purchase?What are the common decision traps which each group in point (2) is susceptible to? Develop a matrix or decision tree in order to compare the groups. How does the program impact the consumer’s “regret”? (Hint: Map the possible outcomes for the consumer)From either Toro’s or the insurance company’s perspective, how would you frame your argument to achieve your desired objective?Was the program successful? Why or why not?If you were Dick Pollick, would you repeat the program? Assume you manage the S’No Risk program and argue your case. To what biases are you susceptible in this case?(Due tonight!) , Attachments (137.5 KB) (2760.54 KB)
general business data bank general business data bank Question 1) A company's total marketing communications mix consists of a special blend of advertising, sales promotion, public relations, personal selling, and direct-marketing tools that the company uses to communicate customer value and build customer relationships. This is also called ________. A) direct marketing B) integrated marketing C) the promotion mix D) competitive marketing E) target marketing 2) The use of short-term incentives to encourage the purchase or sale of a product or service is called ________. A) direct marketing B) sales promotions C) personal selling D) public relations E) publicity 3) The promotion mix is the company's primary communication activity; the marketing mix must be coordinated for the greatest communication impact. What is NOT included in the entire marketing mix? A) product B) competitor C) price D) place E) promotion 4) Mass-media advertising routinely involves a company investing millions or even billions of dollars to reach tens of ________ of customers with a single ad. A) billions B) thousands C) millions D) hundreds E) tens 5) Today's consumers do not need to rely on marketer-supplied information about products and services because they can use ________ to seek out a wealth of information. A) public relations B) direct marketing C) the Internet and other technologies D) mass market media E) informative advertising 6) Which of the following is NOT a factor in the changes occurring in today's marketing communications? A) Mass markets have fragmented, and marketers are shifting away from mass marketing. B) Improvements in communication technologies are changing how companies and customers communicate with each other. C) Companies routinely invest millions of dollars in the mass media. D) Mass media no longer capture the majority of promotional budgets. E) Today's consumers are better informed about products and services. 7) Moving away from ________, marketers have been shifting toward highly focused marketing, spawning a new generation of more specialized and highly targeted communications efforts. A) mass marketing B) advertising C) direct marketing D) pull strategies E) push strategies 8) Integrated marketing communications produces better communications ________ and greater ________ impact. A) consistency; sales B) sales; consistency C) marketing; sales D) variety; production E) branding; quality 9) Today, marketers are moving toward viewing communications as managing the ________ over time. A) advertising agency B) nonpersonal communication channels C) word-of-mouth influence D) customer relationship E) product life cycle 10) Integrated marketing communications involves identifying the target audience and shaping a well-coordinated ________ to elicit the desired audience response. A) pull strategy B) push strategy C) promotional program D) opinion leader E) target market 11) Using integrated marketing communications, the communications process should start with ________. A) advertising strategy B) the competitive-parity method C) public relations D) an audit of all the potential customer touch points E) publicity 12) To ________, a marketer can ask target audience members whether they remember the message, how many times they saw it, and what points they remember. A) select a message source B) collect feedback C) select a message channel D) plan a media purchase E) design a marketing appeal 13) ________ from marketing communications may suggest changes in the promotion program or in the product offer itself. A) Encoding B) Decoding C) Feedback D) Noise E) Shelter 14) Companies use all of the following methods to set their advertising budget EXCEPT the ________. A) objective-and-task method B) integrated method C) competitive-parity method D) percentage-of-sales method E) affordable method 15) Using the ________ method for setting an advertising budget, the company starts with total revenues, deducts operating expenses and capital outlays, and then devotes some portion of the remaining funds to advertising. A) integrated B) moving-average C) competitive-parity D) percentage-of-sales E) affordable 16) Though the ________ method of setting an advertising budget is simple to use and helps management think about the relationships among promotion spending, selling price, and profit per unit, it wrongly views sales as the cause of promotion rather than the result. A) percentage-of-sales B) affordable C) competitive-parity D) objective-and-task E) regression 17) Which of the following is LEAST important for integrating a firm's marketing communications? A) analyze internal and external trends B) audit the pockets of communications spending throughout the organization C) identify all customer touch points for the company and its brands D) study the competitor's communications and promotions E) create performance measures for all communications elements 18) Bait-and-switch advertising ________. A) attracts buyers under false pretenses B) is unethical C) is illegal D) is deceptive E) all of the above 19) Which of the following would be classified as bait-and-switch advertising? A) advertising a cheaper brand but only making a more expensive one available to customers B) raising a product's prices C) attempting to charge less for a brand than for manufacturers' brands D) advertising service packages that cannot actually be provided E) favoring certain customers over others through trade promotions 20) A company's salespeople should always follow the rules of ________. A) high-pressure selling B) societal marketing C) competition D) fair competition E) cooling-off 21) Sales promotion makes use of press releases and special events. 22) Though mass marketing was effective in past decades, large companies no longer routinely invest large chunks of their advertising budgets in mass-media outlets such as television and magazines. 23) Mass markets have fragmented; thus, marketers are shifting away from mass marketing. 24) A marketing communications director has overall responsibility for the company's communications efforts. 25) The communications process should start with mass media advertising to reach many consumers. 26) The four major communication functions are encoding, decoding, response, and noise. 27) Buzz marketing involves cultivating opinion leaders and getting them to spread information about a product or service to others in their communities. 28) The percentage-of-sales method wrongly views sales as the cause of promotion rather than the result. 29) The affordable method sets promotion budgets to match competitors' outlays. 30) Large-scale advertising conveys a positive message about the seller's size, popularity, and success.
mgt230 Management and Leadership Presentation mgt230 Management and Leadership Presentation Question Imagine that you are an expert in the principles of business leadership. You have been invited to present at a conference held for some of the top executives at Fortune 500 companies. Your assigned topic is leveraging leadership to maximize business success. Create a 15- to 20-slide Microsoft® PowerPoint® presentation in which you address the following: · Introduction to leadership o Explain the differences between management and leadership and how cultivating leadership skills in managers can benefit the organization. o Explain how managers can set effective expectations for their employees to increase organizational performance. · Organizational culture o Describe how managers, when applying leadership principles, can contribute to a healthy organizational culture. · Managerial control o Identify some key control mechanisms and describe how management can apply them to aid in achieving organizational goals. · Leveraging diversity o Summarize some best practices for leading a diverse workforce, and the benefits that can come to the organization through leveraging diversity. Support your presentation with the concepts discussed in class and from the text, and your personal experiences. Include the speaker notes to explain the key points in your presentation.