business managment data bank business managment data bank Question 139. Describe the human resource planning process, defining key terms, and describing the three potential scenarios a firm may face. 140. Explain the role of forecasting in human resource planning, the choices of forecasting techniques a planner has, and why he/she would choose one technique over another. 141. Recruiters have a variety of sources they can use in employee searches. Enumerate six potentialrecruitment sources, explaining the nature of each and why you would use each. 142. Explain the differences between reliability and validity regarding testing. Explain the relationship between the two. 143. The selection process may involve a significant amount of testing. Describe the various tests HR professionals have to choose from, why they use each, and the importance of the validity and reliability of the tests used. 144. Interviews are an important selection tool. Discuss the traditional interview and the structured interview being sure to include the advantages and disadvantages of each.
uop MAT/116 week 1 assignment uop MAT/116 week 1 assignment Question Week One: Fundamentals of Algebraic Expressions and Equations Details Due Points Objectives 1.1 Identify variables, coefficients, and constants. 1.2 Simplify algebraic expressions by combining like terms. 1.3 Evaluate expressions. 1.4 Solve problems using order of operations. 1.5 Apply properties of real numbers to algebraic expressions. 1.6 Translate English phrases to algebraic expressions. Course Preparation Read the course description and objectives. Read the instructor’s biography and post your own. Reading Read Ch. 1, sections 1.1–1.8 of Beginning and Intermediate Algebra. Reading Read the Associate Level Material: MyMathLab®Study Plan. Participation Participate in class discussion. Ongoing – At least six (6) substantive posts in each week of class in the main forum. The six messages must occur on at least three (3) different days during the online week. Your initial response to discussion questions count towards your participation grade. Class participation posts require a minimum of 75 words. Ongoing 10 Discussion Questions Respond to weekly discussion questions. Discussion Question 1 Discussion Question 2 Discussion question posts require a minimum of 75 words. Day 2 Day 4 5 5 Nongraded Activities and Preparation Center for Mathematics Excellence Live Event Join the Center for Mathematics Excellence Live Event on Wednesday at 5:00 p.m. Arizona time. The event will familiarize you with the tools and resources in the Center for Mathematics Excellence that can be used to be successful in this class. Click the Center for Mathematics Excellence Live Event link on your Materials page for information on how to attend this event. Nongraded Activities and Preparation Pre-Algebra Live Labs Attend Pre-Algebra Live Labs using the directions located on the Materials page. The following Live Labs are available: · Converting Decimals, Fractions, and Percentages · Variables and Solving Simple Equations · Basics of Fractions · Order of Operations Each Live Lab is 1 hour in duration. Please see the Pre-Algebra Live Labs link on the Materials page for available times for each lab. Nongraded Activities and Preparation MyMathLab® Orientation Resource:Associate Level Material: Using MyMathLab® Complete the MyMathLab® orientation by clicking the MyMathLab® link on the student website and selecting MyMathLab® Orientationunder the Homework and Tests tab. Nongraded Activities and Preparation PhoenixConnect Followthe in PhoenixConnect. The focus of the community is to help students succeed in their math courses. Post questions and receive answers from other students, faculty, and staff from the Center for Mathematics Excellence. Nongraded Activities and Preparation Live Math Tutoring Join a Live Math Tutoring session by clicking the Live Math Tutoringlink under Useful Links on the Materials tab of the student website. In the session, get familiar with the whiteboard environment and the tools used in the whiteboard. Discuss any questions you may have with a tutor. Note. Tutors can help students with homework exercises. Tutors cannot help students with Self-Checks or the Final Examination. Nongraded Activities and Preparation Week One Videos Watchthis week’s videos located on your student website. Individual MyMathLab® Exercises Completethe Week One assignment in MyMathLab®. Day 5 30 Individual Week One Study Plan Review your Study Plan in MyMathLab® after completing the homework assignment for the week. Select each topic from Ch. 1 in your study plan that has been highlighted with a pushpin for further review. · First, complete somePractice problems until you feel ready for a quiz. o Click the green Practicebutton within Objectives to Practice and Master. o Complete Practice problems until you feel ready for a quiz. o Clickthe Close button and return to the main page for the Study Plan. · When you are ready to prove mastery of a concept, click Quiz Me. o Click the Quiz Me button within Objectives to Practice and Master. o Correctlyanswer3 of the 4 questions to earn the Mastery Point (MP). Note: If you do not correctly answer 3 of the 4 questions in the Quiz Me, revisit the Practice problems for additional practice, and then retake the Quiz Me until you earn the Mastery Point. o Once you have earned a Mastery Point, continue working in the Study Plan until you have earnedall 18 Mastery Pointsfrom Ch. 1. o The more Mastery Points you earn, the more complete your knowledge base will be for the course, and the higher the grade you can expect in the course. Day 6 10 Individual Week One Self-Check Completethe Week One self-check in MyMathLab®. Day 7 20
business managment data bank business managment data bank Question 26. Shakira, who is Latina, is concerned that Latinos seem to be receiving less assistance and training than African-Americans in employment opportunities in local businesses. Her concern is an example of: a) competition for opportunities. b) stereotyping. c) discrimination. d) a male-dominated social culture. e) group-think. 27. Currently, about ___ of the U.S. workforce is African-American. a) 5% b) 12% c) 21% d) 15% f) 3.6% 28. African-Americans, as a group, tend to face two major problems in organizations. The first is intentional racism. The second is: a) resentment due to preferential treatment. b) the use of non-standard English at the worksite, isolating them from other workers. c) that they are generally less educationally prepared for the workplace. d) that the variety of cultures represented by the term “African-American” makes it difficult for non-African-American managers to be appropriately sensitive. e) their general lack of experience in higher level jobs due to past discrimination. 29. Asian-Americans make up about ____ of the U.S. workforce. a) 11% b) 27% c) 4.7% d) 2.8% e) 9.1% 30. Generally speaking, in many organizations, Asian-Americans are: a) considered an advantaged group and therefore not eligible for special consideration. b) underrepresented in technical fields. c) over-represented in academic institutions. d) more likely to benefit from affirmative action programs because their educational achievements have prepared them for management. e) the only minority group appropriately represented numerically in top corporate positions. 31. Stereotyping among minorities: a) is not nearly as important as stereotyping between the majority and minorities. b) only occurs during times of economic hardship. c) does not exist. d) exists to some degree among various groups toward other groups. e) a and b 32. Nearly 43 million people in the United States today are disabled. Of that number, about _____ are actively employed. a) 6 million b) 12 million c) 14 million d) 15 million e) 18 million 33. Shakil is a computer programmer confined to a wheelchair due to a spinal injury. He’s been on the job for about six weeks. None of his co-workers have invited him to lunch, offered to car pool, or stopped by to visit. Shakil is facing a problem common among the disabled, which is: a) being seen as less capable as someone not in a wheelchair. b) being educationally and economically advantaged. c) a lack of social acceptance of disabilities. d) competition for opportunities among minorities. e) the misestimation of the costs of accommodation by managers. 34. Some employers’ experience with the disabled is similar to Pizza Hut’s, which found the turnover rate of the disabled: a) significantly higher than with non-disabled employees. b) about 10 times less than turnover with non-disabled employees. c) the same as with non-disabled employees. d) 10 times higher than the turnover of non-disabled employees. e) 20 times less than with non-disabled employees. 35. According to the ADA, estimated costs of accommodating disabled employees: a) are between $200 and $500. b) costs about $10,000 about 31% of the time. c) have reduced the cost of doing business because of the lower turnover and higher motivation of disabled workers. d) have been grossly underestimated. e) have added about 15% to the cost of doing business. 36. Disabled employees tend to face several prejudices at work, such as the belief that: a) they are viewed as devious and not trustworthy. b) they work best alone at technical jobs and therefore are virtually ignored at work by co-workers. c) they are aloof or sensitive about their handicap and don’t want to interact with “normal” people. d) they can’t handle the pressure of responsible positions and will quit when work pressures mount. e) they don’t deserve special consideration because they haven’t been discriminated against as much as minority, non-disabled workers. 37. Foreign-born individuals make up _____ of the U.S. population. a) 5% b) 11% c) 12% d) 15% e) 17% - 38. Foreign-born workers tend to: a) speak English as well as their first language. b) be poorly educated and take low-level jobs from “real” Americans, both minority and non-minority. c) gravitate to welfare and as a result do not take jobs from most Americans. d) have their own segmented networks. e) meet with resentment from other minorities. 39. Yashmi is from the United Arab Emerits, but has recently become an American citizen. Very likely, she will: a) be on public assistance within her first 5 years of becoming a citizen. b) return to the U.A.E within the first 3 years of becoming a citizen. c) face some resentment from whites and other minorities who feel that she will take a job from American-born citizens. d) earn more annually than American-born citizens. e) c and d 40. Currently, the legal employment status of homosexuals can be described as: a) one in which they have no legal protection. b) rapidly changing through the extension of legal protection in many states. c) mixed, with little legal protection, some overt hostility, and some companies creating gay-friendly environments. d) in decline as more states enact laws prohibiting legal protection for gays in the workplace. e) comparable to other diverse groups, with legal protection but mixed compliance. 41. The percentage of homosexuals in the U.S. population is: a) a subject of some debate. b) 10%. c) anywhere from 1-2%. d) rising each year. e) declining slowly from decade to decade. 42. Harold, a homosexual man, believes that he has been rejected for a top-level management job at an accounting firm based solely on his sexual preference. What is Harold’s best legal recourse? a) Harold should file a complaint with the EEOC. b) Harold should file a complaint with the OFCCP. c) Harold has little or no recourse. In many states, including the one in which he lives, no legislation protects homosexuals from employment discrimination on the basis of sexual preference. d) Harold should never tell his sexual preference to a potential employer. e) Either a or b 43. The term “Hispanic”: a) refers to a specific racial grouping of peoples. b) is an HRM term for people who have a Spanish-speaking heritage. c) is a label used in affirmative action plans for the cultural subgrouping of people from Latin America and Southern Europe. d) is a recent administratively convenient term created by agencies and researchers. e) means the same thing as Latino. 44. Generally, Hispanics: a) are relatively easily identified by racial criteria. b) come from a variety of different racial heritages. c) share a common cultural heritage. d) are almost entirely from Latin America. e) speak Spanish as their first language. 45.There are at least ____ Latinos in the United States. a) 35 million b) 30 million c) 32 million d) 34 million e) 50 million 46. Latino workforce participation in U.S. companies will amount to ___ by the year 2010. a) 12.7% b) 7.3% c) 10% d) 8% e) 9.1% 47. Latinos in the U.S. workplace: a) face more racial discrimination than African-Americans. b) are the slowest growing minority. c) have made the least progress of any other minority group in breaking into management. d) face less discrimination than any other working minority. e) retain their first language as their primary language at home more than any other group. 48. The average age of American workers is: a) 26. b) 30. c) 38. d) 42. e) 43. 49. Research on older workers shows that they: a) tend to be less motivated than younger workers. b) helped the turnaround of manufacturing productivity and growth. c) resist change more than younger workers. d) tend to plateau in productivity at 40. e) become impossible to fire due to EEO age discrimination laws. 50. Thelma is an older worker who has been employed at Hair Stylist, Inc. for over 25 years. Recently, Tracy, a 23-year old college graduate, has been hired as her assistant. Thelma feels slightly threatened by Tracy, who seems to be their immediate supervisor’s favorite. Thelma believes that her job may be in danger despite her excellent job performance appraisals. Tracy likes Thelma but believes that her work methods need to change to keep up with the times. This situation is an example of: a) stereotyping. b) discrimination. c) generational conflict. d) a segmented communication network. e) hegemony.
Individual Mental Model/Mindsets Paper Individual Mental Model/Mindsets Paper Question UOP OI361 week 4Assume you work in Human Resources as a part of the management team for AAA Transportation in Waukegan, WI, which has recently been acquired. AAA Transportation is an interstate trucking company that specializes in transporting wholesale produce in refrigerated trailers throughout the Midwest. The new owners want to make some sweeping changes in the services offered. One of the things that they would like to do is add delivery of nonperishable products,such as canned foods, to their delivery routes, allowing AAA to expand the area they cover and to provide expanded service to their existing customers. Theythinkthat, because many of the routes donot require a full load on the trucks, there is room to add the nonperishable goods and provide delivery at a lower rate than the customers are now paying. Two of your coworkers, Vernon and Bud, are resistant to the changes proposed by the new owners. Vernon supervises the company’s drivers and Bud works in the corporate offices. Vernon doesnot think that it is a good idea to expand out of their core business, while Bud thinks that AAA isnot strong enough to compete with existing companies that service the nonperishable foods market (several of whom AAA has had a long history of mutually respecting each others’ customers and routes); they risk alienating long-term customers; and transporting nonperishable goods in refrigerated trailers is inefficient. Both employees have been with the company for more than 20 years and havemuch influence among the rest of the employees. Management does not want to terminate such long-term and influential employees but need for Vernon and Bud to join the effort to make the company successful. Write a 1,050- to 1,400-word paper in which you define and discuss mental model/mindsets and their impact on you and your two coworkers. Identify the four steps to changing mental models/mind sets and how you could use them to bring Vernon and Bud onto the team. Identify the five forces that influence those mental model/mindsets of your coworkers and discuss how those forces might affect your coworkers’ mindsets. Include examples of what mental models/mindsets are possibly affecting Vernon and Bud’s decision-making processes and affecting their relationship with the company. Analyze your most commonly used mental models/mindsets that guide your decision making in the workplace. How do these models influence your decision making? Format your paper consistent with APA guidelines.
stats data bank stats data bank Question 101. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 10. The covariance between x and y is given by: a. 30.3 b. 43.1 c. 34.0 d. 27.4 e. 31.9 102. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 15. The covariance between x and y is given by: a. 30.3 b. 43.1 c. 34.0 d. 27.4 e. 31.9 103. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 20. The covariance between x and y is given by: a. 30.3 b. 43.1 c. 34.0 d. 27.4 e. 31.9 104. A statistician wishes to examine the relationship between average monthly rainfall (in mm), x, and number of road accidents, y, in a particular city. The following calculations have been done for you:åx = 276,åx2 = 6982,åy = 193,åy2 = 3421,åxy = 4842 and n = 12. The equation of the least squares regression line is given by: a. ? = 0.64x + 1.46 b. ? = 0.51x + 4.75 c. ? = 0.75x – 1.08 d. ? = 0.93x – 5.88 e. None of the above 105. A statistician wishes to examine the relationship between average monthly rainfall (in mm), x, and number of road accidents, y, in a particular city. The following calculations have been done for you:åx = 265,åx2 = 6982,åy = 193,åy2 = 3421,åxy = 4842 and n = 12. The equation of the least squares regression line is given by: a. ? = 0.64x + 1.46 b. ? = 0.51x + 4.75 c. ? = 0.75x – 1.08 d. ? = 0.93x – 5.88 e. None of the above 106. A statistician wishes to examine the relationship between average monthly rainfall (in mm), x, and number of road accidents, y, in a particular city. The following calculations have been done for you:åx = 276,åx2 = 6888,åy = 193,åy2 = 3421,åxy = 4842 and n = 12. The equation of the least squares regression line is given by: a. ? = 0.64x + 1.46 b. ? = 0.51x + 4.75 c. ? = 0.75x – 1.08 d. ? = 0.93x – 5.88 e. None of the above 107. A statistician wishes to examine the relationship between average monthly rainfall (in mm), x, and number of road accidents, y, in a particular city. The following calculations have been done for you:åx = 276,åx2 = 6982,åy = 185,åy2 = 3421,åxy = 4842 and n = 12. The equation of the least squares regression line is given by: a. ? = 0.64x + 1.46 b. ? = 0.51x + 4.75 c. ? = 0.75x – 1.08 d. ? = 0.93x – 5.88 e. None of the above 108. You have been given a two-variable data set with the following calculations already completed: åx = 496,åx2 = 37306,åy = 508,åy2 = 39352,åxy = 38309 and n = 7. The equation of the least squares regression line is given by: a. ? = 1.07x - 3.29 b. ? = 1.04x - 0.95 c. ? = 1.03x – 0.56 d. ? = 1.03x – 0.39 e. None of the above 109. You have been given a two-variable data set with the following calculations already completed: åx = 496,åx2 = 37306,åy = 508,åy2 = 39352,åxy = 38309 and n = 8. The equation of the least squares regression line is given by: a. ? = 1.07x - 3.29 b. ? = 1.04x - 0.95 c. ? = 1.03x – 0.56 d. ? = 1.03x – 0.39 e. None of the above 110. You have been given a two-variable data set with the following calculations already completed: åx = 496,åx2 = 37306,åy = 508,åy2 = 39352,åxy = 38309 and n = 9. The equation of the least squares regression line is given by: a. ? = 1.07x - 3.29 b. ? = 1.04x - 0.95 c. ? = 1.03x – 0.56 d. ? = 1.03x – 0.39 e. None of the above 111. You have been given a two-variable data set with the following calculations already completed: åx = 496,åx2 = 37306,åy = 508,åy2 = 39352,åxy = 38309 and n = 10. The equation of the least squares regression line is given by: a. ? = 1.07x - 3.29 b. ? = 1.04x - 0.95 c. ? = 1.03x – 0.56 d. ? = 1.03x – 0.39 e. None of the above 112. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 5. The equation of the least squares regression line is given by: a. ? = 0.24x + 3.96 b. ? = 0.38x + 0.98 c. ? = 0.40x + 0.56 d. ? = 0.41x + 0.39 e. None of the above 113. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 10. The equation of the least squares regression line is given by: a. ? = 0.24x + 3.96 b. ? = 0.38x + 0.98 c. ? = 0.40x + 0.56 d. ? = 0.41x + 0.39 e. None of the above 114. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 15. The equation of the least squares regression line is given by: a. ? = 0.24x + 3.96 b. ? = 0.38x + 0.98 c. ? = 0.40x + 0.56 d. ? = 0.41x + 0.39 e. None of the above 115. You have been given a two-variable data set with the following calculations already completed: åx = 72,åx2 = 1544,åy = 37,åy2 = 305,åxy = 654 and n = 20. The equation of the least squares regression line is given by: a. ? = 0.24x + 3.96 b. ? = 0.38x + 0.98 c. ? = 0.40x + 0.56 d. ? = 0.45x + 0.40 e. None of the above 116. You have been given the following calculated values for a set of data containing x and y values: åx = 46,åy = 76,åxy = 473,åx2 = 284,åy2 = 794 and n = 8. What is the value of the gradient of the regression line between x and y? a. 1.846 b. 1.474 c. 2.141 d. 1.795 e. 1.444 117. You have been given the following calculated values for a set of data containing x and y values: åx = 45,åy = 76,åxy = 473,åx2 = 284,åy2 = 794 and n = 8. What is the value of the gradient of the regression line between x and y? a. 1.846 b. 1.474 c. 2.141 d. 1.795 e. 1.444 118. You have been given the following calculated values for a set of data containing x and y values: åx = 46,åy = 75,åxy = 473,åx2 = 284,åy2 = 794 and n = 8. What is the value of the gradient of the regression line between x and y? a. 1.846 b. 1.474 c. 2.141 d. 1.795 e. 1.444 119. You have been given the following calculated values for a set of data containing x and y values: åx = 46,åy = 76,åxy = 472,åx2 = 284,åy2 = 794 and n = 8. What is the value of the gradient of the regression line between x and y? a. 1.846 b. 1.474 c. 2.141 d. 1.795 e. 1.444 120. You have been given the following calculated values for a set of data containing x and y values: åx = 46,åy = 76,åxy = 473,åx2 = 284,åy2 = 794 and n = 8. What is the value of the intercept of the regression line between x and y? a. -1.115 b. 1.212 c. -2.936 d. -0.821 e. 1.444 121. You have been given the following calculated values for a set of data containing x and y values: åx = 45,åy = 76,åxy = 473,åx2 = 284,åy2 = 794 and n = 8. What is the value of the intercept of the regression line between x and y? a. -1.115 b. 1.212 c. -2.936 d. -0.821 e. 1.444 122. You have been given the following calculated values for a set of data containing x and y values: åx = 46,åy = 75,åxy = 473,åx2 = 284,åy2 = 794 and n = 8. What is the value of the intercept of the regression line between x and y? a. -1.115 b. 1.212 c. -2.936 d. -0.821 e. 1.444 123. You have been given the following calculated values for a set of data containing x and y values: åx = 46,åy = 76,åxy = 472,åx2 = 284,åy2 = 794 and n = 8. What is the value of the intercept of the regression line between x and y? a. -1.115 b. 1.212 c. -2.936 d. -0.821 e. 1.444 124. Which of the following statements is correct? a. If X and Y have a correlation coefficient of 0.99, then X and Y are unrelated b. If the covariance between X and Y is a large negative number, then X and Y have no linear relationship c. The least squares regression line can be used to forecast values of Y for any given value of X d. The smaller the sum of squared residuals, the more confidence we will have in our forecasted values of Y e. None of the above are correct 125. If the sample correlation coefficient between x and y is -1 (i.e. r = -1) then we can be sure that: a. None of the points in the sample will lie on the least squares regression line. b. The relationship between x and y is a perfect positive linear relationship. c. The true value of the population correlation coefficient is also equal to -1. d. All the points in the sample will lie on the least squares regression line. e. None of the above
general business data bank general business data bank Question 39. An object, act, or event that conveys meaning to others is referred to as a a. symbol. b. slogan. c. story. d. hero. e. culture. ANS: 40. Symbols, stories, and heroes are important because they a. entertain executive level management. b. address the concerns of government. c. acquaint customers to the organization. d. communicate the significant values of an organization. e. give employees something to talk about. ANS: 41. ____ is a narrative based on true event that is repeated frequently and shared by organizational employees. a. Symbol b. Slogan c. Story d. Hero e. Culture ANS: 42. A figure who exemplifies the deeds, character, and attributes of a corporate culture is referred to as a a. symbol. b. story. c. slogan. d. hero. e. culture. ANS: 43. Heroes are important to an organization due to the fact that they a. exemplify key values of the organization. b. exemplify a strong corporate culture. c. serve as examples to other employees. d. all of these. e. none of these. ANS: 44. A ____ represents a phrase or sentence that succinctly expresses a key corporate value. a. symbol b. story c. culture d. hero e. slogan ANS: 45. McDonald's "We Love to See You Smile" represents a a. ceremony. b. symbol. c. ritual. d. slogan. e. political activity. ANS: 46. "Chiquita. Perfect for Life." was Chiquita's a. ceremony. b. slogan. c. symbol. d. ritual. e. all of these. ANS: 47. If a company emphasizes that "no purchase is complete until the customer is satisfied," then it's a. utilizing a symbol. b. communicating its values to customers. c. using a slogan to present their values to customers and employees. d. utilizing a hero for the purpose of conveying values. e. using customers to harass the employees. ANS: 48. Culture tends to differ between ____, but appears similar within ____. a. organizations, industries b. people, organizations c. groups, industries d. organizations, groups e. industries, geographical regions ANS: 49. All of the following are types of corporate cultures except a. adaptability culture. b. clan culture. c. consistency culture. d. involvement culture. e. achievement culture. ANS: 50. The adaptability culture emerges in an environment that requires ____ response and ____ decision making. a. fast; high-risk b. fast; low-risk c. slow; high-risk d. slow; low-risk e. regulated; low-risk ANS: 51. Which of the following cultures is suited to organizations that are concerned with servicing specific customers in the external environment but without the intense need for flexibility and rapid change? a. Adaptability culture b. Clan culture c. Achievement culture d. Consistency culture e. None of these ANS: 52. The involvement culture has a(n) ____ focus on the involvement and participation of employees to rapidly meet changing needs from the environment. a. external b. internal c. structural d. competitive e. technological ANS: 53. The consistency culture has a(n) ____ focus and an orientation for a ____ environment. a. external; stable b. external; dynamic c. internal; stable d. internal; dynamic e. structural; dynamic ANS: 54. Which of the following cultures values and rewards a methodical, rational, orderly way of doing things? a. Achievement culture b. Involvement culture c. Accomplishment culture d. Consistency culture e. Adaptability culture
general business data bank general business data bank Question 81. Research has shown that income is a highly accurate predictor of the “best” customers for a given product. 82. If you went to college in the late 1960s, you are most likely to be in a cohort shaped by the Viet Nam War. 83. The largest American generation of the twentieth century (78 million people) is considered to be the GI Generation that fought in World War II. 84. A sixty year-old man is coping with his advancing hair loss; therefore, he is dealing with what is called physiographics. 85. Psychographics is the science of using psychology and demographics to better understand consumers. 86. Generation Xis considered to be a hot market because of their size, consumer savvy, and their ability to be “wired-in” to contemporary trends. 87. Forty-seven percent of 21-year-olds own a mobile phone. 88. In the VALS segmentation system, Thinkers are characterized as being successful, sophisticated, active, “take-charge” people with high self-esteem. 89. According to the VALS segmentation system, the Strivers are at bottom of the typology with the lowest resources and lowest with respect to innovation. 90. When Mobil Oil Company researched its market based on benefit expectations, it found that the largest segment (Price Shoppers) with a 27 percent share wanted fast fuel, branded products, and convenience. 91. An organization that could benefit from using User Status as a means for segmenting its market would be a local blood bank. 92. Marketers would rather attract one heavy user than several light users. 93. With respect to loyalty status, if a consumer is loyal to two or three brands, he or she is called shifting loyal. 94. The most important variable in segmenting a business market is demographics. 95. Typical categories that would appear under the heading of situational factor segmentation variables in the business marketplace would be urgency, specific application, and size of order. 96. The last step in the seven-step marketing segmentation process would be to develop a marketing-mix strategy reflective of segment positioning strategies. 97. To be useful, market segments must have as one of their characteristics the ability to be measured. 98. As a pattern found in target market selection, market specialization means that the company offers one product to as many markets as possible. 99. If a marketer is blocked from entering a market, the strategy of megamarketing can be used to assist in breaking into that market. 100. Market partitioning is process of focusing on a desired position in the marketplace and then accumulating the resources to protect and defend that position. Essay 101. Market segments can be defined in many different ways. One way to carve up a market is to identify preference segments. List and briefly characterize three preference segments cited in the text. 102. Columbia University’s Bernd Schmitt believes that marketers can provide experiences for customers through a set of experience providers. List and briefly discuss the seven experience providers recommended by Schmitt. 103. A new trend in marketing is toward customerization. Describe what customerization is and how marketers are using it. 104. There are several major segmentation variables that might be used by a marketer to address a consumer market. If the marketer were to use social class, psychographic lifestyle, and readiness stage to segment its market, identify possible segmentation subcategories under each of the three. For example, if we were to segment based on usage rate, subcategories would be light user, medium user, and heavy user. 105. Briefly profile the American generations labeled as Baby boomers, Generation X, Generation Y, and Millennials. 106. Marketing to Generation Y is a challenge because of their size and characteristics. Because they are often turned off by overt branding practices and a “hard sell,” marketers have tried many different approaches to reach and persuade Gen Y. The text mentions seven methods for accomplishing this task. List and briefly discuss four of those methods. . 107. The VALS segmentation system has evolved into an 8-part typology. List and briefly describe any four categories of that 8-part typology. 108. If a marketer were to segment a business market on the basis of demographics, what three subcategory segmentation variables would probably be used to assist with this form of segmentation? What questions would be asked in each of the three categories to advance the segmentation effort? 109. To be useful, market segments must rate favorably on five key criteria. What are those criteria? 110. The text describes five possible patterns for target market selection. Describe the pattern called selective specialization. APPLICATION QUESTIONS Multiple Choice 111. According one expert from J. Walter Thompson’s Mature Marketing Group, “everyone over 45 is lumped into a category called old.” However, the expert points out that this strategy is faulty. Seniors, particularly boomers-turned-seniors, often make buying decisions based on ________. a. price, not quality b.lifestyle, not age c. age perception d. what their children buy e. dreams, not realities 112. When Coca-Cola sold only one kind of Coke in a 6.5-ounce bottle, it was practicing what is called ________. a. primary marketing b. micromarketing c. macromarketing d. segmented marketing e. mass marketing 113. The marketer ________ the segments; the marketer’s task is to identify the segments and decide which one(s) to target. a. plans b. creates c. does not create d. rarely controls e. controls 114. Anderson and Narus have urged marketers to present flexible market offerings to all members of a segment. A flexible market offering consists of two parts. Which of those parts contains the product and service elements that all segment members’ value? a. Naked solution b. Discretionary solution c. Maximum solution d. Pseudo solution e. Virtual solution 115. Enterprise Rent-A-Car has challenged Hertz’s supremacy in the rental car market by tailoring its marketing program to a relatively neglected target market. Which of the following would be the most accurate description of that market? a. The singles market. b. The soccer mom market. c. The business traveler market. d. The low-budget, insurance-replacement market. e. The vacationer market. 116. The recipe for Internet niching success is to ________. a. find a need and fill it b. choose a hard-to-find product that customers do not need to see and touch c. choose a low-budget product that is heavily demanded by Gen Y d. choose an exclusive product sold primarily to seniors e. find a product that has some attraction to a health-conscious market 117. One marketing commentator said, “The idea is not to sell something, but to demonstrate how a brand can enrich a customer’s life.” Which of the following forms of marketing was the commentator describing? a. Experiential marketing b. Niche marketing c. Benefit marketing d. Viral marketing e. Virtual marketing 118. If you were a marketing manager that was considering implementing the concept of customer experience management (CEM), you would follow all of the following steps EXCEPT ________. a. analyzing the experiential world of the customer b. building the experiential platform c. designing the segmentation portfolio d. structuring the customer interface e. engaging in continuous innovation 119. Home furnishing retailer Bed Bath & Beyond’s ability to cater to local tastes has fueled its phenomenal growth. Bed Bath & Beyond’s managers pick ________ of their own merchandise, and this local focus has helped the chain evolve from one that began selling little more than bed linens to the “beyond” part—products ranging from picture frames and pot holders to imported olive oil and designer door mats. a. 40 percent b. 50 percent c. 25 percent d. 70 percent e. 90 percent 120. If a marketing researcher saw such names (categories) Blue Blood Estates, Winner’s Circle, Hometown Retired, or Shotguns and Pickupswhen doing segmentation research, the marketing researcher would most likely be dealing with ________ clusters. a.PRIZM b.geodemographic c.psychographic d. demographic e.VALS
uop fin/200 finance week 8 assignment uop fin/200 finance week 8 assignment Question Week Eight: Time Value of Money Details Due Points Objectives 1 1.1 Describe time value of money concepts. 1.2 Apply time value of money concepts to various scenarios. Readings Read Ch. 9 of Foundations of Financial Management. Participation & Discussion Questions Participate in class discussion and respond to weekly discussion questions On-going 20 CheckPoint Time Value of Money Writea 200- to 300-word description of the four time value of money concepts: present value, present value of an annuity, future value, and future value of annuity. Describe the characteristics of each concept and provide an example of when each would be used. 11/22/13 30 CheckPoint Week Eight Quiz Selectthe link to the Week Eight Quiz on the student website. Completethe Week Eight Quiz. You will have only one attempt for the Week Eight Quiz. Resultswill be auto-graded and sent to your instructor. 11/24/13 20
Ashford BUS 611 Ashford BUS 611 Question Describe three ways to manage resources in integrated project management. Comment on the importance of the project management system in the process of assigning resources to a particular project or task, and how the attributes of a project team are important in these assignments. In at least 200 words, provide a comprehensive answer using your reading, knowledge and experience. Respond to at least two of your classmates' postings.
The Case For, or Against, New Orleans The Case For, or Against, New Orleans Question The Case For, or Against, New OrleansSometimes one’s choices may involve catastrophic decisions and bear great risk and yet there can be no clear answer. For example, if a person gets a divorce, shutters a plant, sells a losing investment, or closes their business, will he or she be better off? The following case incorporates nearly all of the material you have covered this far and presents an example of one such choice where nearly all of the alternatives have a significant downside risk.Review the following information from the article “A Cost-Benefit Analysis of the New Orleans Flood Protection System” by Stéphane Hallegatte (2005):Hallegatte, an environmentalist, assigns a probability (p) of a Katrina-like hurricane of 1/130 in his cost-benefit analysis for flood protection. However, the levees that protect New Orleans also put other regions at greater risk. You may assume the frequency of other floods is greater than Katrina-like events (Vastag & Rein, 2011).The new levees that were built in response to Katrina cost approximately fourteen billion dollars (in 2010). This is in addition to the direct costs of Katrina (eighty-one billion dollars in 2005).50 percent of New Orleans is at or below sea level.A100-yearevent means that there is a 63 percent chance that such an event will occur within a 100-year period.The following are theinterested (anchored and/or biased)constituencies:Residents of New Orleans—both those that can move and those who cannot moveResidents of the surrounding floodplains at risk from New Orleans leveesThe Mayor of New OrleansThe federal government—specifically taxpayers and the Federal Emergency Management Agency (FEMA)Assume that the availability heuristics make people more risk averse (populations drop, at least in the short term). Consider how this would affect the local economy.You are an analyst at FEMA and are in charge of developing a recommendation for both the state and the local governments on whether or not to redevelop New Orleans.Write a report with your recommendation. Address the following in your report:Part AAnalyze the economics of New Orleans in light of the above parameters and develop your own Cost-Benefit Analysis (CBA) for rebuilding.Evaluate the value of the CBA for each constituency and integrate these estimates into a scenario model and/or decision tree. Analyze the results.Clearly each of these constituencies may both overlap and be prey to a variety of group dynamics internally. For one of these options, discuss the decision pitfalls to which they may be susceptible and make a recommendation on how to alleviate these pressures.Starting with your CBA, estimate the relevant expected utility for theinterested constituencies.Note:You need not have absolute amounts but your relevant utilities should be proportional to one another.Hint:If you assume that yourtotalCBA for New Orleans is fixed for each constituency (do not forget the overlaps), then each constituency will have a piece of the utility pie.Part BMake a case for or against rebuilding the city of New Orleans. This should be an executive summary; be concise and brief. Include exhibits.Whether you are for or against, discuss how social heuristics could be used to your advantage, both ethically and unethically, in making your case. You may choose to fill the role of one of the constituents, if you prefer.Write an 8–12-page report in Word format. Apply APA standards to citation of sources. Use proper spelling and grammar throughout, and keep the text legible and balanced with visuals.Must review two articles, one is enclosed the other is hyperlinked aboveAssignment 1 Grading CriteriaMaximum PointsAnalyze the economics of New Orleans in light of the given parameters and develop a Cost- Benefit Analysis (CBA) for rebuilding.32Evaluate the value of that CBA for each constituency and integrate these estimates into a scenario model and/or decision tree. Analyze the results.68Discuss the decision pitfalls to which constituencies may be susceptible and make a recommendation on how to alleviate those pressures.32Starting with the CBA, estimate the relevant expected utility for these parties.32Make a case for or against rebuilding the city of New Orleans. This should be an executive summary—be concise and brief. Include exhibits.68Discuss how social heuristics could be used to an advantage, both ethically and unethically, in making a case.32Estimate what percentage of the class was for, versus against, rebuilding and provide a confidence interval for the estimate.8Ensure academic writing, such as grammar, spelling, and attribution of sources, is appropriate.28Total:300 , Attachments (238.38 KB)