Secondary market research should be the first

Subject: Business    / Marketing
Question
QUESTION 1

Secondary market research should be the first source of a company’s information.

True
False
2.4 points
QUESTION 2

Banks, hospitals, and foreign governments are examples of end users.

True
False
2.4 points
QUESTION 3

Imposition of trade barriers can be either political or economic in nature.

True
False
2.4 points
QUESTION 4

In developing an export program support from top management is not necessary.

True
False
2.4 points
QUESTION 5

Assessing your company with regard to internationally experienced personnel is important in developing an export plan.

True
False
2.4 points
QUESTION 6

Technology licensing and joint ventures are methods of selling your product in foreign markets; these methods have no risk involved.

True
False
2.4 points
QUESTION 7

Trade shows and fairs in foreign countries are excellent venues to showcase your product in a foreign market.

True
False
2.4 points
QUESTION 8

Management commitment is not critical in developing an export program.

True
False
2.4 points
QUESTION 9

The government cannot offer any assistance to companies wishing to export a service.

True
False
2.4 points
QUESTION 10

In addition to Federal agencies state and local agencies may also provide valuable export assistance.

True
False
2.4 points
QUESTION 11

Selling your product domestically which in turn is exported by the buyer is a form of direct exporting.

True
False
2.4 points
QUESTION 12

Product adaptation refers to fitting your product into the foreign market’s needs.

True
False
2.4 points
QUESTION 13

Mexico, Canada, the United States, and Chile are all members of the North American Trade Agreement.

True
False
2.4 points
QUESTION 14

Sales representatives and agents in your target market will take title of the goods you export.

True
False
2.4 points
QUESTION 15

A particular market technique can be assumed to be successful in all countries.

True
False
2.4 points
QUESTION 16

Pre-sale and post-sales services are not required in export sales.

True
False
2.4 points
QUESTION 17

A foreign distributor purchases goods from a U.S. exporter and re-sells them at a profit.

True
False
2.4 points
QUESTION 18

The Small Business Administration cannot offer export assistance.

True
False
2.4 points
QUESTION 19

In assessing a foreign sales representative or agent, little background information would be required.

True
False
2.4 points
QUESTION 20

A company should rely on primary research first in developing its export plan.

True
False
2.4 points
QUESTION 21

Considering trade agreements and programs is essential in developing a marketing strategy.

True
False
2.4 points
QUESTION 22

Market research will help you decide the needs your product can satisfy.

True
False
2.4 points
QUESTION 23

Agent/Representative arrangements, Distributorships, and Export Management Companies are all examples of direct exporting.

True
False
2.4 points
QUESTION 24

Warranties are a valuable advertising tool.

True
False
2.4 points
QUESTION 25

Examining the demographics of a foreign market is critical in developing your export marketing plan.

True
False
2.4 points
QUESTION 26

Statistics gathering is vital to market research.

True
False
2.4 points
QUESTION 27

Product adaptation is required in all exports.

True
False
2.4 points
QUESTION 28

Which of the following is not an example of intellectual property?

Copyrights

Molds

Patents

Trade Secrets

2.4 points
QUESTION 29

Selling to foreign retailers is generally limited to consumer goods.

True
False
2.4 points
QUESTION 30

Detailed, written plans would help in developing a successful export program.

True
False
2.4 points
QUESTION 31

In entering an arrangement with a foreign representative it is preferable to obtain a lawyer in the United States to prepare a contract.

True
False
2.4 points
QUESTION 32

Passively filling orders from domestic buyers who the export your product is a form of direct exporting.

True
False
2.4 points
QUESTION 33

In organizing for exporting it is preferable for a company to separate international functions from domestic.

True
False
2.4 points
QUESTION 34

The Commercial Service of the Department of Commerce offers some programs and services free of charge to potential exporters.

True
False
2.4 points
QUESTION 35

Export Management Companies are a form of indirect exporting.

True
False
2.4 points
QUESTION 36

Selling to foreign retailers is a form of direct exporting.

True
False
2.4 points
QUESTION 37

Department of Commerce trade events are excellent ways to develop foreign contacts.

True
False
2.4 points
QUESTION 38

Examples of service exports include travel and tourism, environmental services, and education and training.

True
False
2.4 points
QUESTION 39

In preparing an export plan it will be necessary to study your customers’ profile and which distribution channel should be used for reaching customers.

True
False
2.4 points
QUESTION 40

In researching foreign customs regulations the following must be taken into account:

Tariff rates

Government imposed tariffs

Product regulations

All of the above.

2.4 points
QUESTION 41

The U.S. Government offers market research that has already been done.

True
False
2.4 points
QUESTION 42

An advantage of direct exporting is that the exporter has more control over the export process.

True
False