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general business data bank

Question
	
101. Market penetration means trying to increase sales of a
firm's present products in its present markets-- probably through a more
aggressive marketing mix. True False 

102. A firm which tries to increase sales by selling new
products in new markets is pursuing "market development"
opportunities. True False 

103. A "market development" opportunity would
involve a firm offering new or improved products to its present markets. True
False 

104. When a firm tries to increase sales by offering new or
improved products to its present markets, this is called "product
development." True False 

105. Nike moved beyond shoes and sportswear to offer its
athletic target market a running watch, digital audio player, and even a
portable heart-rate monitor. This is an example of a market development
strategy. True False 

106. The ArrowPoint Company has just modified and enlarged
its product line to meet the changing needs of its current customers. This is
an example of "market development." True False 

107. When Cadillac added a new sport utility vehicle called
Escalade to the "luxury-oriented" selection at its existing dealers,
it was seeking "market development" opportunities. True False 

108. If Burger King added tacos to the
"burger-oriented" menu in its existing restaurants, it would be
seeking "market development" opportunities. True False 

109. Marketing opportunities that involve moving into
totally different lines of business are "diversification"
opportunities. True False 

110. Of the four types of opportunities firms can pursue,
diversification is the easiest to evaluate and involves the least risk. True
False 

111. The least risky--but most challenging--marketing
opportunities are diversification opportunities. True False 

112. Often, attractive opportunities are fairly close to
markets the firm already knows. True False


113. When it comes to choosing among different types of
opportunities, most firms tend to be production- oriented and usually think
first of diversification. True False 

114. If customers in other countries are interested in the
products a firm offers, or could offer, serving them may improve economies of
scale. True False 

115. Unfavorable trends in the domestic marketing
environment may make the international marketing environment very attractive.
True False 

116. International opportunities should be considered in the
strategy planning process, but they don't always survive as the most attractive
ones that are turned into strategies. True False 

117. Marketing managers almost always find that
opportunities in international markets are less profitable than 

 

in domestic markets. True False 

118. When a firm's domestic market is prosperous, marketing
managers are less likely to pursue opportunities in international markets. True
False 
	

Gb530 unit 3

Question


Introduction:
The
major project in this course is to complete a Brand



Extension
Marketing Plan for one new product on the behalf of an existing for-profit
organization.



Using
the Marketing Plan guide found in Doc Sharing, complete and submit the
following components of your Marketing Plan.



Unit 3
Marketing Plan: Connecting with the Customer



3.0 MARKETING
STRATEGY



3.1 Mission(review
“mission” in Chapter 2)



·
Establish the fundamental
goals for the quality of your business/product offering and customer
satisfaction.



·
Define your business/product offering.



·
What are your fundamental
goals? (Fundamental goals are those that you would like to achieve with your new
product, either as an individual product or as part of the overall company
mission. These are directional goals that provide the overall strategic
direction for management planning.)



·
State the value proposition.
Be sure to look up this term in your Kotler text if you don’t fully understand
it.



3.2 Marketing
Objectives



Include a
sentence or two about each of the following:



·
What are your specific marketing objectives?



·
Market share: what is your growth objective
by quarter?



·
Market penetration: how do you plan to gain a
share in this market?



·
Awareness: how do you plan to gain awareness
for your product?



·
Customer acquisition: how do you plan to grow
your customer base?



·
Identify a specific, measurable market share
and size.



Remember
that your objectives need to be quantifiable. In other words, objectives need
to have a base point, end point, and time frame so you can research to see if
you have reached your benchmarks or if your plan needs adjustment.



1









[GB530| Marketing Management]

















3.3 Financial
Objectives:
Skip this section for now. You will do this later.



3.4
Target Markets(refer
again to Chapter 8 of your Kotler text to make sure you fully understandwhat
is meant by target market segments)





·
Identify the specific target
market segments you have defined. What are the market niches you hope to
capture? Describe.



·
Include the rationale behind why these are
the optimal target marketing segments. Be specific.







Submit your response
to the above questions into the Unit 3 Assignment Dropbox.













The components of
your Brand Extension Marketing Plan for Unit 3 are evaluated using this rubric.



Unit 3 Brand
Extension Marketing Plan Assignment Rubric




 

 

 

 
 

 
Criteria
 
 

 
Possible
 

 

 

 

 
 

 

 
 

 
Points
 

 

 

 

 
 

 

 
 

 

 

 

 

 
Mission
 
 

 
Established
 fundamental goals for the quality of your business
 
 

 
5
 

 

 

 

 
 

 
offering and
 customer satisfaction
 
 

 

 

 

 

 

 
 

 

 
 

 

 

 

 

 

 
 

 
Defined
 your business/product offering
 
 

 
5
 

 

 

 

 
 

 

 
 

 

 

 

 

 

 
 

 
Defined
 your specific goals for this planning period
 
 

 
5
 

 

 

 

 
 

 

 
 

 

 

 

 

 
Objectives
 
 

 
Set
 specific marketing objectives
 
 

 
5
 

 

 

 

 
 

 

 
 

 

 

 

 

 

 
 

 
Included
 market share, market penetration, awareness, and
 
 

 
10
 

 

 

 

 
 

 
customer
 acquisition plan
 
 

 

 

 

 

 

 
 

 

 
 

 

 

 

 

 

 
 

 
Identified
 a specific, measurable market share and size
 
 

 
10
 

 

 

 

 
 

 

 
 

 

 

 

 

 
Target
 Markets
 
 

 
Identified
 the specific target market segments
 
 

 
10
 

 

 

 

 
 

 

 
 

 

 

 

 

 

 
 

 
Included
 the rationale behind why these are the optimal target
 
 

 
10
 

 

 

 

 
 

 
market segments
 
 

 

 

 

 

 

 
 

 

 
 

 

 

 

 

 
Content,
 
 

 
Clear
 business writing. Spelling and grammar are acceptable
 
 

 
15
 

 

 

 

 
 

 

 
 

 

 





2









[GB530| Marketing Management]















Grammar,
etc.




 

 

 
Total
 
 

 
75
 











































































	

Question_File6_9Dec_2nd

Question
	31. Studies of performance appraisal systems show that the most influential element
on the effectiveness of the system is the:
a) number of employees for whom the rater is responsible.
b) intelligence and experience of the rater.
c) type of tool or system used.
d) gender and age of the employee being evaluated.
e) job category for which the performance is being evaluated.
237
32. Performance appraisals are subject to any number of errors. ______ is an error
introduced by some type of consistent bias on the part of the rater.
a) Rater error
b) Influence of liking
c) Organizational politics
d) Instrument invalidity
e) Team bias
238
33. Which of the following does a manager need to minimize in order to ensure an
accurate measure of worker performance?
a) Organizational politics.
b) Legal issues.
c) The influence of liking.
d) Rater errors and bias.
e) All of the above
34. You are reviewing the performance appraisal conducted by your middle
managers. You notice that Carrie tends to give each employee the same score
across all dimensions of the evaluation. For example, Brian’s scores all are in the
average range while Karl’s all tend to be in the excellent range, even though you
know that each man has done very well on some and very poorly on some of the
dimensions. Brian and Karl’s evaluations exhibit:
a) the impact of liking.
b) a halo error.
c) their awareness of organizational politics.
d) the use of a group evaluation for rating individual performance.
e) restriction of range error.
35. You are training first-line supervisors on how to give performance appraisals. In
your explanation of the halo error, you tell these managers that they can avoid
this mistake if they:
a) are sensitive to organizational considerations when they evaluate employees.
b) remain current on HRM and EEO laws.
c) use the proper tool in the correct format for each evaluation.
d) consider each dimension individually, and don’t make an overall assessment of
performance and then tailor the evaluation to that assessment.
239
e) guard against developing personal relationships with their employees.
240
36. Two line managers, Cameron and Ty, are performing appraisals on their
subordinates. As they discuss their findings, they realize that they have very
similar views on how they rate performance. The work that Cameron rates as
excellent, Ty rates as excellent. The work that Ty rates as average, Cameron rates
as average. This similarity indicates:
a) a high rate of comparability between the two raters.
b) a restriction of range error.
c) a low rate of comparability between the two raters.
d) central tendency errors between the two raters.
e) the influence of liking.
37. Raters who commit severity errors generally:
a) rate employees on the basis of liking.
b) restrict ratings to the high portion of the appraisal scale.
c) restrict ratings to the low portion of the appraisal scale.
d) rate employee performance similarly in all appraisal areas.
e) become victims of organizational politics.
38. Many organizations train managers to enhance the quality of the performance
appraisal process. Frame-of-reference training has been found to be particularly
effective in eliminating:
a) the effect of organizational politics.
b) the problems of the mismatch of the evaluation tool and the purpose of the
evaluation.
c) the problem of liking the employee.
d) all legal issues in the performance review process.
241
e) most errors and the impact of personal bias.
39. Frame-of-reference training for managers who appraise employee performance
uses ______ to help managers improve the accuracy and consistency of the
performance evaluations they conduct.
a) role playing
b) fictitious examples of performance and group discussion of the rating given
c) lecture and discussion
d) examples of incorrect evaluations
e) performance appraisals that managers have actually conducted and small
group discussion
242
40. Which of the following is true of rater bias?
a) Training raters to eliminate errors often lowers rater bias.
b) Rater bias is always conscious.
c) Liking is a type of rater bias.
d) Rater bias is always subconscious.
e) Rater bias has little effect upon employee evaluations.
41. As proven by the Segar v. Civiletti case, negative bias:
a) occurs primarily in evaluations of women.
b) occurs primarily in evaluations of African-Americans.
c) is no longer a legal concern.
d) can occur even in the federal government.
e) is always unconscious bias.
42. Which of the following is true about the impact of the influence of liking on the
performance appraisal process?
a) It is a gender and ethnic origin problem that occurs mostly in older, white
male supervisors and less in younger Latina supervisors.
b) A supervisor’s feelings toward an employee have a greater impact on the
performance rating than does actual performance.
c) It has little actual impact on an individual’s performance evaluation.
d) The impact is greatest in absolute performance appraisal systems.
e) All of the above are true.
43. _____ is one way managers can counter or minimize the influence of liking on the
performance evaluations they conduct.
a) Frame-of-reference training
b) Experience, simply having conducted many performance evaluations,
243
c) Keeping a performance diary on each employee they evaluate
d) Developing a sensitivity to the organizational politics involved in the process
e) Conducting group, rather than individual, performance evaluations
244
44. The first step in managing personal bias due to an emotional reaction to an
employee is to:
a) keep a monthly performance log.
b) go through diversity or sensitivity training.
c) be aware of your personal emotional reaction so you can guard against its
effect.
d) form a general impression of the employee’s performance and write the
evaluation from that perspective.
e) get to know employees on a personal level so you understand why they
behave the way they do.
45. One way to guard against the impact of liking on a performance appraisal is to keep
a performance diary for each employee. For managers, keeping performance
diaries is often:
a) tedious and time consuming.
b) a way to vent their frustrations about individual employees.
c) a guarantee against bias due to liking.
d) a relatively speedy process which provides legal justification for the appraising
process.
e) a good alternative to intervening directly when poor employee performance
becomes a concern.
46. When managers use performance appraisals to communicate a message to an
employee rather than to measure actual performance, the performance appraisal
is being influenced by:
a) rater bias.
b) the rater’s frame-of-reference.
c) personal bias.
d) organizational politics.
245
e) the influence of liking.
47. Sheila believes the value of her employees’ performance depends on her agenda
or goals, and not on any objective standard. Sheila’s perspective is a(n):
a) rational perspective.
b) absolute perspective.
c) political perspective.
d) relative perspective.
e) trait-based perspective.
246
48. Which of the following is a true comparison between the rational perspective of
appraisal and the political perspective of appraisal?
a) A rater’s bias is less likely to be a deciding factor in the political perspective
than in the rational perspective.
b) In both cases, workers are expected to actively influence their evaluations.
c) Supervisors’ roles in the rational approach are much more active than
supervisors’ roles in the political approach.
d) The goal of appraisal from the political perspective is accuracy. The goal of
appraisal from the rational perspective is accuracy.
e) The goal of appraisal from the political perspective is utility. T
he goal of
appraisal from the rational perspective is accuracy.
49. Managers using a rational perspective to appraise performance believe that:
a) the goal of an appraisal is accuracy.
b) appraisals are utilitarian in purpose.
c) the employee is an active participant in the process.
d) the focus of the process is management of performance.
e) the assessment of specifics follows the overall assessment of the worker.
50. One could draw which of the following conclusions from your text’s explanation of
the political perspective in performance appraisal?
a) Performance appraisals always reward specific behavior.
b) Performance appraisals communicate approval and disapproval, and manage
an employee’s behavior.
c) Performance appraisals provide a way to compare different employees
working at the same or similar jobs.
d) Performance appraisals accurately measure performance against clear
standards in order to improve functioning in the organization.
247
e) Performance appraisals give the employee as much power and discretion as
possible.
248
51. Managers who follow a rational perspective when conducting performance
appraisals:
a) value the employee’s performance relative to the manager’s goals.
b) seek to clearly define a worker’s performance and the criteria to evaluate that
performance.
c) disdain training on the process.
d) first decide who should get the highest rating in a group setting, and then
complete the evaluation.
e) use relatively ambiguous criteria or definitions in the appraisal process.
52. Your text argues that the performance appraisal process in most organizations is:
a) an absolute process.
b) a rational exercise.
c) a political exercise.
d) generally a group, rather than individual, process.
e) a trait-based process.
53. Automotive, Inc. (A.I.) is an automotive manufacturing company that uses self-managed teams to produce large automotive parts. When performing evaluations,
A.I. needs to remember to:
a) appraise both individual and team performance.
b) value individual performance over team performance.
c) value team performance over individual performance.
d) use outcome measures when evaluating the performance of individual team
members.
e) use behavioral measures to assess overall team performance.
249
54. Most experts agree that in a team environment:
a) individual assessment should stop.
b) behavioral-based assessments are the best in most cases.
c) outcome-based assessments are the only type of appraisal that should be
used.
d) only internal customers should make judgments regarding employee
performance.
e) both individual and team performance should be evaluated.
250
55. When creating criteria for evaluating individuals’ performance in a team effort, it
is important that:
a) the appraisal measures are outcome-related.
b) only designers of the evaluation know the areas of assessment before the
appraisal is performed.
c) criteria measures should be developed with the input of team members.
d) quantity and quality measures be the focus of individual performance
appraisal.
e) performance criteria should be ambiguous so that they do not become
confused with team performance criteria.
56. The legal requirements that any performance appraisal system must meet are set
forth in:
a) Executive Order 110267.
b) the Civil Rights Act of 1991.
c) an addendum to the Americans with Disabilities Act.
d) Title VII of the Civil Rights Act of 1964.
e) no single document or federal law.
57. The most significant court test of discrimination in performance appraisal was:
a) Griggs versus Duke Power.
b) Brito versus Zia.
c) Denny’s versus the U.S. government.
d) the University of Massachusetts Medical Center case.
e) Dominos versus the U.S. government.
251
58. A review of court decisions regarding performance appraisal legal issues, shows
that the courts:
a) tend to be favorably influenced by the use of job analysis.
b) tend to rule in favor of the employee.
c) prefer clear-cut, non-discrimination cases.
d) tend to refer the issue back to the EEOC or OFCCP.
e) have used the 1973 Supreme Court case to widely expand the definition of
discrimination in performance appraisal.
252
59. Judges’ decisions on appraisal systems have been favorably influenced by which
of the following factors?
a) The age of the rater.
b) The job experience of the ratee.
c) The use of verbal assessment instruction.
d) The presence of rater training.
e) The strength of organizational politics within the business.
60. Catina is designing an assessment and performance managing program for her
company’s HR department. To manage employee performance most effectively,
Catina should:
a) simply initiate formal reporting and annual rating. This is sufficient.
b) mandate that performance appraisals and assessment interviews be
performed once every three years.
c) prohibit managers from combining performance and salary discussion.
d) stress that day-to-day interactions need to occur between manager and
employee in addition to face-to-face interviews.
e) create a program that measures employee performance in terms of
productivity per year.	

UOP OI361 full course

Question
	

 

 

 
Week
 One: Introduction to Innovation, Design, and Creativity
 

 

 

 

 
 

 
Details
 
 

 
Due
 
 

 
Points
 

 

 

 
Objectives
 
 

 
1.1
 Compare and contrast
 innovation, design, and creativity.
 
1.2
 Analyze the benefits of
 innovation, design, and creative thinking in meeting organizational
 objectives.
 
1.3 Identify the internal and external drivers of innovation.
 
 

 
10/17
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 1 of Managing Innovation, Design and Creativity.
 
 

 
10/17
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 20 of Managing Innovation, Design and Creativity.
 
 

 
10/17
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 30 of Managing Innovation, Design and Creativity.
 
 

 
10/17
 
 

 

 

 

 

 
Reading
 
 

 
Read this week’s
 Electronic Reserve Readings.
 
 

 
10/17
 
 

 

 

 

 

 
Participation
 
 

 
Participate in class discussion.
 
 

 
10/17
 
 

 
3
 

 

 

 
Individual
 
Definition
 Paper
 
 

 
Write a 350- to 700-word paperthat definesand compares and
 contrasts the
 following:
 

 
·
 Innovation
 
·
 Design
 
·
 Creativity
 

 
Describe the importance of the three
 itemsin meeting organizational
 
objectives.
 

 
Includeat least one source other
 than the textbook.
 

 
Formatyour paper consistent with
 APAguidelines.
 
 

 
10/17
 
 

 
10
 








 

 

 
Week
 Two: Impact of Innovation, Design, and Creativity on the Organization
 

 

 

 

 
 

 
Details
 
 

 
Due
 
 

 
Points
 

 

 

 
Objectives
 
 

 
1 
 
2 
 
2.1
 Evaluate the impact of
 innovation, design, and creativity on strategy.
 
2.2 Evaluate the impact of innovation on different industries.
 
 

 
10/24
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 6 of Managing
 Innovation, Design and Creativity.
 
 

 
10/24
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 11 of Managing
 Innovation, Design and Creativity.
 
 

 
10/24
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 15 of Managing
 Innovation, Design and Creativity.
 
 

 
10/24
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 24 of Managing
 Innovation, Design and Creativity.
 
 

 
10/24
 
 

 

 

 

 

 
Participation
 
 

 
Participate in class discussion.
 
 

 
10/24
 
 

 
3
 

 

 

 
Learning Team
 
Benefit
 and Drivers Paper
 
 

 
Selectone of theVirtualOrganizations
 that could benefit from a new focus on creativity and innovation.You will use thisVirtualOrganization inyourfuture Learning Team assignments.
 

 
Assume the role of a consultant team
 for theVirtualOrganization you selectedto help the
 organization become more innovative.
 

 
Write a 1,050- to 1,400-word paper that includes the
 following:
 

 
·
 Identifiesthe internal and external drivers of innovation for the
 organization
 
·
 Describeshow innovation,
 design, and creative thinking might benefit the organization in terms of
 meeting its organizational objectives
 

 
Includeat least one source other
 than the textbook.
 

 
Formatyour paper consistent with
 APAguidelines.
 
 

 
10/24
 
 

 
6
 








 

 

 
Week
 Three: Creativity for Innovative Decision Making
 

 

 

 

 
 

 
Details
 
 

 
Due
 
 

 
Points
 

 

 

 
Objectives
 
 

 
3
 
 
3.1
 Identify the four steps
 to changing mental models/mind sets.
 
3.2
 Analyze the mental
 models/mind sets that guide decision making in the workplace.
 
3.3 Compare and contrast the four styles of creative intelligence and
 their influence on organizational decision making.
 
 

 
10/31
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 1 of Creative
 Intelligence.
 
 

 
10/31
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 2 of Creative
 Intelligence.
 
 

 
10/31
 
 

 

 

 

 

 
Reading
 
 

 
Read the Preface of The
 Power of Impossible Thinking.
 
 

 
10/31
 
 

 

 

 

 

 
Reading
 
 

 
Read the Introduction of The
 Power of Impossible Thinking.
 
 

 
10/31
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 1 of The
 Power of Impossible Thinking.
 
 

 
10/31
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 2 of The
 Power of Impossible Thinking.
 
 

 
10/31
 
 

 

 

 

 

 
Participation
 
 

 
Participate in class discussion.
 
 

 
10/31
 
 

 
3
 

 

 

 
Learning Team Instructions
 
Creative
 Intelligence Profile
 
 

 
Complete the Creative Intelligence
 Profile found in Ch. 2 of Creative
 Intelligence.You
 will use this profile inyourWeek Four
 Learning Team assignment.
 
 

 
10/31
 
 

 

 

 

 

 
Individual
 
Organizational
 Impact Paper
 

 
 

 
Select one organization from each of
 the organizational types addressed in the WeekTwo readings—manufacturing
 and the service industry.
 

 
Writea 700- to 1,050-word paper that includes the following:
 

 
·
 Evaluatesthe impact that
 innovation, design, and creativity have on the strategy of the two organizations
 
 
·
 Considersprocesses, products, or
 services of your selected organizations
 

 
Format your paper consistent with
 APAguidelines.
 
 

 
10/31
 
 

 
15
 








 

 

 
Week
 Four: Tools and Techniques for Innovation and Creativity
 

 

 

 

 
 

 
Details
 
 

 
Due
 
 

 
Points
 

 

 

 
Objectives
 
 

 
4
 
 
4.1 Explain the tools and techniques used in new
 product development processes.
 
4.2 Identify the four basic phases of the Phased
 Project Planning process. 
 
4.3 Explain how to evaluate the results of a
 creative/innovative process for continuous improvement.
 
 

 
11/7
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 3 of Managing
 Innovation, Design and Creativity.
 
 

 
11/7
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 25 of Managing
 Innovation, Design and Creativity.
 
 

 
11/7
 
 

 

 

 

 

 
Participation
 
 

 
Participate in class discussion.
 
 

 
11/7
 
 

 
3
 

 

 

 
Individual
 
Mental
 Model/Mindsets Paper
 
 

 
Assume you work in Human Resources
 as a part of the management team for AAA Transportation in Waukegan, WI,
 which has recently been acquired. AAA Transportation is an interstate
 trucking company that specializes in transporting wholesale produce in
 refrigerated trailers throughout the Midwest. The new owners want to make
 some sweeping changes in the services offered. One of the things that they would like to
 do is add delivery of nonperishable products,such as canned
 foods, to their delivery routes, allowing AAA to expand the area they
 cover and to provide expanded service to their existing customers. Theythinkthat,
 because many of the routes donot require a full load on the trucks, there
 is room to add the nonperishable goods and provide delivery at a lower rate
 than the customers are now paying.
 

 
Two of your coworkers, Vernon
 and Bud, are resistant to the changes proposed by the new owners. Vernon
 supervises the company’s drivers and Bud works in the corporate offices.
 Vernon doesnot think that it is a good idea to expand out of their core
 business, while Bud thinks that AAA isnot strong
 enough to compete with existing companies that service the nonperishable
 foods market (several of whom AAA has had a long history of mutually
 respecting each others’ customers and routes); they risk alienating long-term
 customers; and transporting nonperishable goods in refrigerated trailers is
 inefficient. Both employees have been with the company for more than 20 years
 and havemuch influence among the rest of the employees. Management does not want to terminate such
 long-term and influential employees but need for Vernon and Bud to join the
 effort to make the company successful.
 

 
Write a 1,050- to 1,400-word paper
 in which you define and discuss mental model/mindsets and their impact on you
 and your two coworkers.
 

 
Identify the four steps to changing
 mental models/mind sets and how you could use them to bring Vernon and Bud
 onto the team.
 

 
Identify the five forces that
 influence those mental model/mindsets of your coworkers and discuss how those
 forces might affect your coworkers’ mindsets.
 

 
Include examples of what mental
 models/mindsets are possibly affecting Vernon and Bud’s decision-making
 processes and affecting their relationship with the company.
 

 
Analyze your most commonly used
 mental models/mindsets that guide your decision making in the workplace. How
 do these models influence your decision making?
 

 
Format your paper consistent with
 APA guidelines.
 
 

 
11/7
 
 

 
20
 

 

 

 
Learning Team Assignment
 
Creative
 Intelligence and Leadership
 
 

 
Use
 the sameVirtualOrganization your team selected in the previous weeks’ assignments.
 

 
Assume the role of the management
 team for thatVirtualOrganization.
 

 
Write, individually, a 350- to
 700-word response to the following question:
 

 
·
 Based on your individual
 Creative Intelligence Profiles, how might each member affect innovation
 within the organization?
 

 
Compare your responses with those of
 your team members and describe whether or not you agree with their responses.
 Explain whyor why not.
 

 
Format your response consistent with APA
 guidelines.
 
 

 
11/7
 
 

 
10
 








 

 

 
Week
 Five: Creating and Sustaining an Innovative Organizational Culture
 

 

 

 

 
 

 
Details
 
 

 
Due
 
 

 
Points
 

 

 

 
Objectives
 
 

 
5
 
 
5.1
 Assess leadership’s role
 in creating, managing, and sustaining an innovative organization.
 
5.2 Differentiate between noninnovative and innovative organizations.
 
 

 
11/14
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 21 of Managing
 Innovation, Design and Creativity.
 
 

 
11/14
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 27 of Managing
 Innovation, Design and Creativity.
 
 

 
11/14
 
 

 

 

 

 

 
Reading
 
 

 
Read Ch. 30 of Managing
 Innovation, Design and Creativity.
 
 

 
11/14
 
 

 

 

 

 

 
Participation
 
 

 
Participate in class discussion.
 
 

 
11/14
 
 

 
3
 

 

 

 
Individual
 
Organizational
 Transformation Q & A
 
 

 
Write a 700- to 1,050-word response
 to the following questions:
 

 
·
 How would you identify and
 characterize the roles of incentives, training, and education in promoting
 innovation in your organization?
 

 
·
 What is the role of
 leadership in creating, managing, and sustaining innovation in your
 organization?
 

 
·
 What are the ethical
 implications of an individual reward system? Support your answer.
 

 
·
 Would you describe your
 organization as innovative or noninnovative? Explain your answer.
 

 
Format your response consistent with
 APAguidelines..
 
 

 
11/14
 
 

 
6
 

 

 

 
Learning Team
 
Innovation
 Process Presentation
 
 

 
Use
 the sameVirtualOrganization your team selected in the previous weeks’ assignments.
 

 
Prepare a 15- to 20-minute Microsoft®
 PowerPoint® presentation accompanied by 8–12 slides.
 

 
Identify and discuss the four basic
 phases of the Phased Project Planning process.
 

 
Explain how you will apply the
 innovative process to change your selected organization.
 

 
Identify the appropriate tools and
 techniquesyou will use in this process and explain why these were selected.
 

 
Discuss how you will measure your
 results and what steps your selected organization will take to ensure
 continuous improvement.
 

 
Include detailed speaker notes with
 your presentation.
 

 
Format your presentation consistent
 with APAguidelines.
 
 

 
11/14
 
 

 
15
 





	

During the next department meeting your supervisor wants to review the concepts of agency law with the staff.

Question
	
 Your supervisor wants the staff to understand the importance of the legal issues related to business dealing in which an agent acts on behalf of a principal. To ensure that everyone comes prepared for the meeting your supervisor has e-mail each staff member the topics that will be discussed at the meeting. You are responsible for leading the discussion on the topics that you were e-mailed. To prepare for the meeting you decide to write down your thoughts and ideas on the topics that you were assigned. You include referenced information to substantiate your thoughts on the topics. The topics you were assigned to lead discussion on during the meeting include the following:
 1.) Identify and discuss the 3 types of principals that can exist ( disclosed, undisclosed, and partially disclosed principals). Include a hypothetical example of situations that would include each type of principal.
 2.) Identify and discuss some of the duties that an agent owes to the principal.
 3.) Discuss your opinion on wheather you believe it is fair to the third party to have a situation in which there is an undisclosed principal and the third party believes he or she is dealing directly with the prinicpal party rather than a agent. Be sure to provide supportive reasoning for your opinion.
 400-600 words and references.
	

post university fin 201 unit 5 case problem 5

Question
	
Case Problem 5

Touring Enterprises, Inc., has a capital structure consisting of $18 million in long-term debt and $7 million in common equity. There is no preferred stock outstanding.

The interest rate paid on the long-term debt is 10%. The firm is in the 35% tax bracket.

On the common equity (stock), the Company pays an annual dividend of $1.20 and expects to increase the dividend by 5% per year. The market price of the stock is $50.

Based on this information, answer the following questions:
Calculate Touring Enterprises' weighted average cost of capital (WACC).
Work as follows: first, compute the after-tax cost of debt, then compute the cost of equity. Cite both formulas, and show all your work.
Determine the weightings of debt and equity in the capital structure.
Using your answers to the above questions, calculate the WACC.
2. If Touring Enterprises were to increase the percentage of debt in its capital structure, what would happen to the WACC ? No calculation is necessary- simply provide a short, non-numeric response.
3. Identify and explain the benefits and risks of debt financing. A two-paragraph answer will suffice.
Hints
Think of the WACC as follows: (weighting of debt * after-tax cost of debt) + (weighting of equity * cost of equity).
Also, compute the costs of debt and equity in percentage terms from the very beginning. If you use decimals, you will have to deal with multiplying many decimals which can lead to confusion.
	

general business data bank

Question
	
 41. Ethnocentrism refers to a natural tendency of people to regard
their own culture as inferior to other cultures.



ANS: 



 42. A tendency to regard their own culture as superior and to
downgrade other cultures reflects an attitude called geocentric.



ANS: 



 43. The goal of the European Union is to create a powerful single
market system for Europe’s millions of consumers.



ANS:



 44. An organization developed for the purpose of eliminating tariffs
in trading between Japan and the United States is called The North American
Freedom of Tariffs Administration (NAFTA).



ANS: 



 45. Fifteen member states of the EU have adopted the rupee, as a
single European currency.



ANS: F 



 46. Culture shock refers to a person's ability to use reasoning and
observation skills to interpret unfamiliar gestures and situations and devise
appropriate behavioral responses.



ANS: 



 47. Cultural intelligence refers to a person's ability to use
reasoning and observation skills to interpret unfamiliar gestures and
situations and devise appropriate behavioral responses.



ANS: 



 48. Culture shock refers to the frustration and anxiety that result
from constantly being subjected to strange and unfamiliar cues about what to do
and how to do it.



ANS: 



 49. There are three components to cultural intelligence: cognitive,
emotional, and physical.



ANS: 



 50. A manager’s reality is that isolation from international forces is
entirely possible.



ANS: 



 51. Globalization reached its peak in the 1970s, and is decreasing at
a gradual rate.

ANS: 





 52. Licensing means engaging in the international division of labor so
that work activities can be done in countries with the cheapest sources of
labor and supplies.



ANS: 



 53. The United States has the largest mobile phone market in the
world.



ANS: 



 54. Whereas China is strong in software services, India is a rising
power in manufacturing.



ANS: 



 55. Brazil is known to have a young, vibrant population and a rapidly
growing middle class that is eager to experience the finer things in life.



ANS: : 



 56. The estimated 2010 misery index figures suggest significantly less
misery for almost every country as compared to figures at the beginning of the
century.



ANS: :




 57. In India, it is not uncommon for social media companies such as
Facebook and Twitter to be required by law to comply with requests to take down
content considered incendiary by government entities.



ANS: 



 58. A high performance orientation means that a society encourages
toughness, assertiveness, and competitiveness.



ANS: 



 59. High-context cultures include Asian and Arab countries, whereas
low-context cultures tend to be American and Northern European.



ANS: 





 60. High cultural intelligence requires that a manager be open and
receptive to new ideas and approaches.



ANS: 



 61. In a recent Fortune magazine poll, 68 percent of Americans
say other countries benefit the most from free trade.



ANS: 



 62. The term top of the pyramid refers to the more than four
billion people who earn the least, as defined by per capita income.



ANS: 

 63. China and India are ranked first and second on the 2009-2010
Global Competitiveness Ranking of World Economic Forum.



ANS: 	

MERGER ANALYSIS

Question
	
Use the Internet to research two (2) publically held health care organizations in your state that you believe would benefit from a merger. Download and review each organization’s financial statements. Write a ten to twelve (10-12) page paper in which you:
Conduct basic financial statement and operating indicator analysis to assess the financial condition of the two (2) health care organizations you selected.
Analyze the organization’s debt, equity financing, and capital structure of the two (2) organizations.
Analyze the capital structure and cost of capital of the two (2) organizations.
Conduct a risk analysis regarding the merger of the two (2) organizations you have identified.
Analyze current receivables management of the two (2) organizations and make recommendations for how receivables management should be addressed post-merger.
Explain which financial ratios you used in your analysis and how they were derived in an appendix to your assignment.
Provide at least four (4) qualified sources, e.g., peer-reviewed journals, professional organization Website, or health care provider Websites.
	

accounts data bank

Question
	
43. What is the present value of the following cash flow stream
at a rate of 6.25%?



Years: 0 1 2 3 4

 | | | | |

CFs: $0 $75 $225 $0 $300



a. $411.57

b. $433.23

c. $456.03

d. $480.03

e. $505.30

 



44. What is the present value of the following cash flow stream
at a rate of 12.0%?



Years: 0 1 2 3 4

 | | | | |

CFs: $0 $1,500 $3,000 $4,500 $6,000



a. $9,699

b. $10,210

c. $10,747

d. $11,284

e. $11,849

 

.



45. What is the present value of the following cash flow stream
at a rate of 8.0%?



Years: 0 1 2 3

 | | | |

CFs: $750 $2,450 $3,175 $4,400



a. $7,917

b. $8,333

c. $8,772

d. $9,233

e. $9,695

 

46. You sold a car and accepted a note with the following cash
flow stream as your payment. What was
the effective price you received for the car assuming an interest rate of 6.0%?



Years: 0 1 2 3 4

 | | | | |

CFs: $0 $1,000 $2,000 $2,000 $2,000



a. $5,987

b. $6,286

c. $6,600

d. $6,930

e. $7,277

 

I/ 

47. At a rate of 6.5%, what is the future value of the
following cash flow stream?



Years: 0 1 2 3 4

 | | | | |

CFs: $0 $75 $225 $0 $300



a. $526.01

b. $553.69

c. $582.83

d. $613.51

e. $645.80

 





48. Your father paid $10,000 (CF at t = 0) for an investment
that promises to pay $750 at the end of each of the next 5 years, then an
additional lump sum payment of $10,000 at the end of the 5th year. What is the expected rate of return on this
investment?



a. 6.77%

b. 7.13%

c. 7.50%

d. 7.88%

e. 8.27%

 

  

49. You are offered a chance to buy an
asset for $7,250 that is expected to produce cash flows of $750 at the end of
Year 1, $1,000 at the end of Year 2, $850 at the end of Year 3, and $6,250 at
the end of Year 4. What rate of return
would you earn if you bought this asset?



a. 4.93%

b. 5.19%

c. 5.46%

d. 5.75%

e. 6.05%

 

  



50. What’s the future value of $1,500 after 5 years if the
appropriate interest rate is 6%, compounded semiannually?



a. $1,819

b. $1,915

c. $2,016

d. $2,117

e. $2,223

 

51. What’s the present value of $4,500 discounted back 5 years
if the appropriate interest rate is 4.5%, compounded semiannually?



a. $3,089

b. $3,251

c. $3,422

d. $3,602

e. $3,782

 





52. What’s the future value of $1,200 after 5 years if the
appropriate interest rate is 6%, compounded monthly?



a. $1,537.69

b. $1,618.62

c. $1,699.55

d. $1,784.53

e. $1,873.76
	

business managment data bank

Question
	
 

76. Your text
mentions _________ as one effect of the institution of the Immigration Reform
and Control Act.

a)
the increase in the number of
employed illegal immigrants

b)
the decrease in the number of
employed illegal immigrants

c)
the creation of a market for
fake documents

d)
the decrease in the number of
illegal immigrants entering the country

e)
the increase in the number of
illegal immigrants entering the country



 



77. The
Immigration Act of 1990:

 a) reduced the flow of illegal immigrants into
the United States.

 b) required employers to verify that employees
had an I-9 form.

 c) eliminated affirmative action plans as a
criterion for hiring foreign nationals.

d)
made it easier for skilled
immigrants to enter the United States.

e)
requires immigrants to have
family members who are U.S. citizens to sponsor their immigration.



 



78. Antonio is
in charge of employee recruitment and hiring at BlueRidge, Inc. How does the Immigration Reform and Control
Act of 1986 affect his responsibilities?

a)
Antonio must prove that he is
not an illegal immigrant.

b)
Antonio must prove that he has
family members who are U.S. citizens.

c)
Antonio must make sure that
all new employees can document that they are legally permitted to work in the
United States.

d)
Antonio must make sure that
applicants who are immigrants left a country that was assigned a large quota of
immigrants to the United States based on historical trends.

e)
None of the above



 



79. Since the
passage of the Drug Free Workplace Act of 1988, about ____ of Fortune 200
companies conduct some form of drug testing.

 a) 25%

 b) 43% 

 c) 58%

 d) 84%

e)
98%



 



80. The rights
of individuals who must take short leaves from their private-sector employers
to perform military service are protected by:

a)
the Immigration Act.

b)
Title VII of the Civil Rights
Act of 1964.

c)
the Civil Rights Act of 1991.

d)
the Uniformed Service
Employment and Reemployment Act of 1994.

e)
the OFCCP.



 



81. According to your book, which of the following proactive
strategies should be used to minimize EEO complaints in organizations?

a)
Documenting decisions.

b)
Being honest in employee
evaluations.

c)
Providing training to
employees.

d)
Establishing an internal
complaint resolution process.

e)
All of the above



 





82. The best
way companies can avoid a number of EEO problems is by:

 a) providing training. 

 b) employing effective legal departments.

 c) referring all complaints to the EEOC
immediately.

 d) enlarging the HR department by creating an
ombudsman position.

e)
keeping minimal records.



 



83. The most
common complaint regarding discrimination in employment is that the employer
used non-job-related criteria in the decision. The best management practice for
an employer to use in refuting this type of allegation would be:

 a) appropriately documenting the decision.

 b) having provided supervisors EEOC-related
training.

 c) establishing a complaint resolution process.

 d) being honest in hiring.

e)
asking for complete
information in interviews, including non-job related information.



 

84. To improve employee morale and satisfaction, deal with EEO and
other types of employee complaints, and to minimize the EEOC, OFCCP, and legal
counsel involvement in these matters, what is the first potential strategy that
should be considered?

 a) Implementing a process to report and resolve
employee complaints within the organization.

 b) Documenting employee appraisals.

 c) Being honest in employee appraisals.

d) Performing a utilization analysis in order to
determine whether members of protected classes are adequately represented in
the business.

a)
Beginning a process to
institute an affirmative action strategy which is relevant for the company.



 





85. A 50-year-old
African-American employee has been “carried” by management for years. His
substandard performance has been largely ignored because of personal concerns
for his family and his supervisor’s inability to confront poor performance. Now
after seven years, the employee is fired as part of a layoff, and files an age-
and race-based discrimination suit. The primary way this problem could have
been avoided would have been for the company and supervisor:

 a) to have been trained in EEO matters.

 b) to have established a complaint resolution
process.

 c) to have shown how affirmative action criteria
were used to determine who was laid off.

 d) to have been honest in evaluations.

 e) to have argued for reverse discrimination if
they laid someone else off.



 



86. Marriott
uses a variety of creative ways to handle fair treatment grievances, including:

 a) arbitration.

 b) management review of all hiring and firing
decisions.

 c) a thorough HR hiring process.

 d) a panel of peers.

e)
involving their legal department
immediately.



 

87. Like
Marriott, the EEOC also uses alternative dispute resolution systems to help
address the numerous complaints they receive.
To achieve faster resolution of backlogged cases, it:

a)
encourages the company in
question to form a panel of peers in order to discuss the complaint.

b)
relies on mediation in each
EEOC district.

c)
forwards important cases to
the Supreme Court.

d)
requires that federal
businesses institute affirmative action programs.

e)
automatically issues
right-to-sue letters to plaintiffs whose complaints have been pending for over
six months.

 

 





88. When
conducting a job interview, an interviewer:

 a) may ask questions regarding health to ensure
proper consideration of ADA issues.

 b) should only ask questions that are clearly
related to job performance.

 c) may ask questions regarding ethnic origin or
race to ensure proper consideration of affirmative action considerations.

 d) should investigate any EEO-related issues
he/she might observe in the applicant, i.e., pregnancy, race, age, etc.

e) may ask about
any of the above and might be found liable if he/she does not.



 



89. You need to
know if an applicant can speak a foreign language, as a job-related skill.
Which of the following is an acceptable way to ask for the information in an
interview?

 a) What language do you commonly use?

 b) Do you read, write, or speak a foreign
language?

 c) What is your ethnic background?

 d) Where did you learn to speak ____, at home or
in school?

e)
All of the above are
acceptable.



 



90. A job
requires rotating shift work. Which is an acceptable question for evaluating an
applicant’s ability to perform that shift work?

 a) You understand that this job requires a
rotating shift, don’t you?

 b) What child/dependent care provisions have you
made in order to be available for this rotating shift?

 c) Does your faith keep you from working
weekends?

 d) Do you have dependent responsibilities that
would hinder your working a rotating shift?

e)
Are there any physical
limitations that would make it difficult for you to work a rotating shift?



 







91. Your
insurance carrier requires a health evaluation of all new hires for insurance
purposes. To assess an applicant’s health state, you could legally ask:

 a) Do you have any physical limitations that
would inhibit your performance of this job?

 b) Are you willing to take a physical
examination if you were offered this position?

 c) How would you describe your general health?

 d) When was your last physical examination?

e)
Do you have any pre-existing conditions
for which you are denied health insurance?



 



92. A position
requires that employees be trustworthy because they handle a great deal of
money. Which of the following is an acceptable interview question for examining
this issue?

 a) Have you ever been denied credit?

 b) Have you ever been arrested?

 c) Do you own your own car or residence?

 d) What is your current marital status?

e)
None of the above



 



93. What is the potential EEO pitfall in
asking an applicant to list all of the hobbies and organizations to which
he/she belongs?

a)
This is too familiar a
question to be appropriate in a job interview.

b)
Information may be given that
indicates the applicant’s race, sex, religion, etc.

c)
If the information falls into
the wrong hands, it can be used for commercial purposes.

d)
Lists are too cumbersome to
require on an application. Rather, a
standard list should be created and applicants allowed to either circle or
check the organizations/hobbies in which they participate.

e)
a and b