Assignment Outline

See Attached

Assignment (3) (Outline Only)

Communication Plan Outline

Submit an outline of your Crisis Communication Plan. The Crisis Communication Plan can be for an organization of your choice and should, at a minimum, cover the elements discussed in Chapter 8 of the Walaski textbook.

Develop a crisis communication plan for an organization of your choice. Include a social media policy.

Plan should be no less than five pages long and include, at a minimum, the following items:

? Title page (with clear identification of organization)

? Statement of purpose

? Scope

? Situations and assumptions

? Audience profile

? Chains of command/approval processes (operations)

? Key communication strategies

? Delegation of responsibilities

? Evaluation of communication efforts

? Guidelines specific to social media use

? References

Textbooks

Jordan-Meier, J. (2011). The four stages of highly effective crisis management: How to manage the media in the digital age. Boca Raton, FL: CRC Press.

Walaski, P. (2011). Risk and crisis communications: Methods and messages. Hoboken, NJ: John Wiley & Sons.