GBS 233 – Examine the market potential

Subject: General Questions    / General General Questions

Short Essay

In this short essay, you will examine the market potential of your selected entrepreneurial venture. In the essay, you will address the items listed below.

You should use the information in the lecture to help you with your essay.
Your essay should be at least three paragraphs in length. Your essay must include an introduction, body, and conclusion, and address all relevant parts of each question. Make sure to cite any references you use. Proper citation format for a reference includes the name of the author(s), the title of the work, the date of the publication, and the page number.

Market Potential

Describe your ideal customer.
Determine the size of your market.
Provide a brief competitor analysis