How do you explain Nike’s success in football since 1994?

How do you explain Nike’s success in football since 1994?

How do you explain Nike’s success in football since 1994?

Subject: Business / Marketing
Question
How do you explain Nike’s success in football since 1994?
What is your appraisal of the shift in target market after the 2006 World Cup? Was it a wise business move?

 

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