Explain difference in cash cow business-cash hog business

Explain difference in cash cow business-cash hog business

1. What are the benefits and advantages of using an industry attractive-business strength (9-cell) matrix to evaluate a diversified company’s lineup of businesses?

2. Explain the difference between a cash cow business and a cash hog business. Tell how you can use financial statements to verify this.

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3. Under what circumstances might a diversified firm choose to divest one of its businesses?