ctu mktg410 Phase 3,4 and phase 5 discussions

ctu mktg410 Phase 3,4 and phase 5 discussions

Question phase 3


Reminder: Initial Discussion Board posts due by Wednesday, responses due by Sunday

Students will be expected to post their first initial discussion board posting by Wednesday of each week. Discussion posts will be graded and late submissions will be assigned a late penalty in accordance with the late penalty policy found in the syllabus. NOTE: All submission posting times are based on midnight Central Time.

Students are expected to post their responses to peers by Sunday. NOTE: All submission posting times are based on midnight Central Time.

International Expansion Strategy

As you continue to develop your strategy, you begin to think about various implications of culture and customer adaptation from your previous research. Ultimately, cultural acceptance is going to drive whether your product is accepted in this new country.

Primary Task Response:Within the Discussion Board area, write 400–600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.
Discuss the following with your peers:

    Should you consider a possible international strategic alliance to help with product acceptance based on the country’s culture? Why?
    Discuss how an international strategic partner can help your company evaluate all possible and profitable supply chain options for the product.
    Propose a possible partnership to help you introduce the product into this particular country.

Responses to Other Students: Respond to at least 2 of your fellow classmates with at least a 100-word reply about their Primary Task Response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:

    What did you learn from your classmate's posting?
    What additional questions do you have after reading the posting?
    What clarification do you need regarding the posting?
    What differences or similarities do you see between your posting and other classmates' postings?

For assistance with your assignment, please use your text, Web resources, and all course materials.





phase 4




Reminder: Initial Discussion Board posts due by Wednesday, responses due by Sunday

Students will be expected to post their first initial discussion board posting by Wednesday of each week. Discussion posts will be graded and late submissions will be assigned a late penalty in accordance with the late penalty policy found in the syllabus. NOTE: All submission posting times are based on midnight Central Time.

Students are expected to post their responses to peers by Sunday. NOTE: All submission posting times are based on midnight Central Time.

The discussion assignment for this week includes a review of the Key Assignment Outline completed by one of your classmates, as well as a substantial response to at least one other student.

Primary Task Response: Your first task is to post your own Key Assignment Outline to the discussion area so that other students are able to review your plan. Attach your document to the main discussion post, and include any notes you feel are appropriate. The purpose of this assignment is to help improve the quality of the Key Assignment Draft you will complete next week.

Respond to Another Student: Review at least 1 other student's Key Assignment Outline and provide meaningful feedback. Refrain from general feedback, such as simply stating "good job." Your feedback to other students is most helpful if you not only point out weak areas but also offer suggestions for improvement. The best feedback takes a three-stage approach to identify what was done well, weaknesses, and areas for improvement.






phase 5



Primary Discussion Response is due by Wednesday (11:59:59pm Central), Peer Responses are due by Sunday (11:59:59pm Central).

Summative Discussion Board

Review and reflect on the knowledge you have gained from this course. Based on your review and reflection, write at least 400–500 words on the following:

    What were the most compelling topics learned in this course?
    How did participating in discussions help your understanding of the subject matter? Is anything still unclear that could be clarified?
    What approaches could have yielded additional valuable information?
    Discuss how you will evaluate the effectiveness of the international marketing plan and why.
    What monitoring methods would you suggest to track the success of the plan or identify areas for improvements quickly?
    What do you hope to find out from the evaluation?

Responses to Other Students: Respond to at least 2 of your fellow classmates with at least a 100-word reply about his or her Primary Task Response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:

    What did you learn from your classmate's posting?
    What additional questions do you have after reading the posting?
    What clarification do you need regarding the posting?
    What differences or similarities do you see between your posting and other classmates' postings?

For assistance with your assignment, please use your text, Web resources, and all course materials.

Course Materials (1)