Create a SWOT analysis to understand Under Armour’s strengths and weaknesses and opportunities and threats.

Create a SWOT analysis to understand Under Armour’s strengths and weaknesses and opportunities and threats.

Create a SWOT analysis to understand Under Armour’s strengths and weaknesses and opportunities and threats. Does Under Armour have a sustainable competitive advantage? If so, what is the source? What about Under Armour’s evolution and current business strategy may pose problems going forward?