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Assignment 3: Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property

Due Week 10 and worth 300 points

Review the PharmaCARE/CompCARE scenario in Assignment 2 to complete this assignment.

Write a ten to twelve (10-12) page paper in which you:

Research three to five (3-5) ethical issues relating to marketing and advertising, intellectual property, and regulation of product safety.
Argue for or against Direct-to-Consumer (DTC) marketing by drug companies.
Determine who regulates compounding pharmacies under the current regulatory scheme, what the Food and Drug Administration (FDA) could / should have done in this scenario, and whether the FDA should be granted more power over compounding pharmacies.
Decide whether PharmaCARE’s use of Colberian intellectual property would be ethical in accordance with:
Utilitarianism
Deontology
Virtue ethics
Ethics of care
Your own moral / ethical compass
Analyze the way PharmaCARE uses U.S. law to protect its own intellectual property while co-opting intellectual property in Colberia.
Suggest at least three (3) ways the company could compensate the people and nation of Colberia for the use of its intellectual property and the damage to its environment.
Compare PharmaCARE’s actions with those of at least one (1) real-world company whose creativity in skirting legal technicalities led to ethical lapses and financial loss.
Determine the success PharmaCARE and WellCo shareholders would have in suits against the companies.
Determine whether or not PharmaCARE lives up to its brand. Support the response.
Recommend at least three (3) changes PharmaCARE can make to be more ethical going forward.
Use at least three (3) quality resources in this assignment. Note: Wikipedia is not an acceptable reference and proprietary Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

Analyze and assess legal and ethical restraints on marketing and advertising, relative to both consumers and organizations.
Analyze and evaluate laws and regulations relative to product safety and liability.
Explore copyright laws and intellectual property rights and assess how well they balance competing interests.
Use technology and information resources to research issues in law, ethics, and corporate governance.
Write clearly and concisely about law, ethics, and corporate governance using proper writing mechanics

Imagine that you are pitching your hypothetical service-based company’s marketing plan to the Shark Tank Team for possible investment.

Imagine that you are pitching your hypothetical service-based company’s marketing plan to the Shark Tank Team for possible investment. Use a tablet, smartphone, laptop, desktop, or traditional video recorder to record a three to five (3-5) minute dynamic video in which you present your full marketing plan from Assignments 1, 2, and 3.

Note: If you are using a tablet or smartphone you will need to email the video file to yourself, then save it to a computer in order to upload to Blackboard. You may want to upload your video to a file sharing service, such as Dropbox, if your email will not let you send a large video file. Dropbox is accessible from all smartphones and tablets from the Dropbox app.

Once you are ready to upload your video to Blackboard, please use the following naming convention in the popup window for your video once it is finished uploading:

Title: Your First Name, Your Last Name – Shark Tank Investment Video Pitch
Tags: MKT500, Shark Tank
Description: First Name, Last Name – MKT500 Assignment 4 (Date Uploaded ex. 5-23-2014)

Note: Check with your professor for any additional instructions. If you do not have access to a video camera or necessary hardware to complete this assignment, please contact your professor.

Note: If you receive an “Error while uploading” message and you are unable to upload your video file, let your instructor know right away. You can send the file in an alternate way such as sending it to your instructor’s email via a file sharing service such as Google Drive, or you can upload your video file to a video sharing service such as YouTube and then send the link to your instructor to view it from. If your video is unable to upload to any of these sources either, your computer may have insufficient bandwidth to upload video, and you should copy the file to a thumb drive and send it from a different computer or mobile device.

Tips to prepare for your video:

Create note cards
Practice in front of a mirror and / or friends
Review materials thoroughly
Be persuasive
Be professional
Be creativ

MS Project Scheduling and Salvaging a Project

Due Week 10 and worth 280 points

Go to iCampus to download a free version of Microsoft Project needed to complete this assignment. Details on how to download the software are available in the online course shell in the Additional Resources section of the Student Center.

Make the needed corrections to Assignment 1 using instructor feedback and initialize a new project in Microsoft Project to complete the following:

Create a work breakdown structure in MS Project using the existing information from Assignment 1. Note: This assignment will require you to submit a zipped file. Please see below for details on how to zip a file.
Imagine your human resource project of revamping the employee compensation and benefits package is starting to develop issues. The project is eight (8) weeks off track and your team members are becoming discouraged. Several members of the team are consistently late with deadlines, and you have discovered that your budget depleted quicker than expected. Your project sponsor is looking for you to salvage this project.

Write a six to eight (6-8) page paper in which you:

Write a memo that communicates the budget situation to the rest of the team.
Suggest three (3) ways to improve an underperforming team member.
Organize a plan of action to get the project back on track. Develop a new critical path.
Your assignment must:

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

Individual Integrated Case Analysis Walmart

We are required to analyse Walmart company. To analyse Walmart, we have to combine three theories(I attached powerpoint of theories). There are more than three theories in the slides, but we just need to choose three of them. When applying these theories, each theory needs three exact examples(company operation, culture or value) to support it. The case analysis example is attached. Other requirements are showed as following.

Management Integrative Case Guidelines

The written integrative case analysis should be:
a) typed, double-spaced, eleven (11) pages.
b) use MLA format.
c) Do Not use Wikipedia as a resource.

Overview of paper
Introduction
Human Relations Theory
Communication issues
Intercultural
Ethics
Summary

o The First page should be an Executive Summary which outlines the observations of the organization. The following sections should address these topics (use the rule of 3 theories for each concept):

o Introduction
§ Overview of organization
§ Type of Organization – vertical, horizontal, etc.
§ Organizational Chart

o THE HUMAN Relations Theory
§ Zaremba ch 2 Taylor/ Fayol /Hawthorne / McGregor /Maslow
§ Zaremba ch 3 Peters and Waterman / Systems / Critical/ Feminism

o THE COMMUNICATIONS ISSUES
§ Time & Distance/Business Etiquette (Guffy Ch11)
§ /communication culture (Ch 7 Zaremba)
§ /Teamwork/Crisis Management (Ch 10 Zaremba 3rd edition)

o THE INTERCULTURAL RELATIONSHIPS
(Ch 11 Zaremba and Guffy Ch 1) High context or low context culture/barriers/ overcoming barriers

o ETHICS ISSUES
Zaremba Ch 4 Employing Ethical Yardsticks: Four Rulers for Consideration and Strategic Ambiguity

Each theory should have three examples.

o The Last Page should summarize the organization case analysis identifying key concepts

o Works Cited Page

Grammar and style. Papers must be written in proper English. Avoid colloquialisms, slang, contractions, sexist language, etc. Good grammar and appropriate style are essential; papers using poor grammar and style will lose points. Write in a narrative style; third person probably will be best, but use “I” when you refer to your thoughts, interpretations, observations, opinions, etc.

SAMPLE Executive Summary

The organization selected is Cool Sonic International, Inc., which operates its headquarters in California and a subsidiary in Australia. The company produces automotive audio amplifiers designed to be placed in the door compartments and the rear deck thereby providing space in the dash for other components i.e. GPS, cell phone, computer, DVD, etc.

The human relations model is based on a combination of Maslow’s Hierarchy of needs and McGregor’s Y Theory. Although each department has specific tasks, the overall approach focuses on the goals of the organization and the variety of methods to reach each of the goals. The engineering and marketing departments have the greatest flexibility in determining the approach to completing their projects. The Controller is required to follow certain federal, state, local, and business requirements, which limits their flexibility and yet the team appears to enjoy their jobs.

Communication is a major issue as the time zones are not the same. California is half way through its work day before Australia begins working, and it is the next day for Australia. The “tyranny-of-distance” is overcome with frequent emails and teleconferences, with occasional in-country visits.

There are intercultural issues. Culturally there is a clash between the marketing department in the USA and engineering department in Australia. The USA pace is faster than the Australians which tends to be “NO WORRIES MATE!”

Ethically the company has some trust concerns. The headquarter company is structured separately from the subsidiary, which is located in Australia, with each company complying with separate federal, state, and local regulations. Although the Chair and the President are represented on each Board of Directors, there is uneasiness with the relationship.

All of the departments recognize the objective of the company is to produce an audio amplifier which supports the next generation sound system. Cool Sonic International, Inc. continues to strive to build a Class D audio amplifier for the automotive industry.

HRM Assignment

Using the Internet, select and research an employment law case no greater than five (5) years old.
Write a three to four (3-4) page brief in which you:
Summarize the issue of the case, and then explain the employment law that was violated.
Evaluate the type of impact the violation had on the organization then determine two (2) ways the organization could mitigate the issue. Justify your response.
Based on your research, determine if a policy was or was not in place during the violation. Then, recommend a communication for all employees to enhance the knowledge of the policy. Support your response.
As a HR Manager, explore an organization you worked for or familiar with, then suggest three (3) ways you could make the organization violation free from employment law issues. Justify your response.
Use at least three (3) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

HRM-335-3425-Human Resources Management

Review the final paper instructions in Week 7.
Write a paper of approximately 250 words that introduces your final course paper. Select an HR representative to interview, or select a corporation’s HR department to research. Your paper should include responses to the following questions:
Who is the primary subject or company and how is he/she/it relevant to the issues studied in this course?
What do you already know about this primary subject or company, and what questions do you hope to answer? If you don’t already know anything about this primary subject or company, why did you select him/her/it, and what do you hope to learn about him/her/it?
Format your paper using West Writing Style Handbook guidelines.
Include a minimum of one source, which may consist of readings from the University Library, your text, and other selections.
Submit your work via My Assignments.

Paid Time Off (PTO) Policies

PTO policies have become good tools for HR staff to use in terms of organizational incentives.Company A has a PTO system in which employees are given 30 days of paid time off each year, which accumulates at the rate of 2.5 days a month. Under this policy, vacation and sick leave are all rolled into one paid leave and any absence whether scheduled, such as vacation, or unscheduled, such as sick leave, are taken from the accumulated leave the employee has earned.
Company B has a more traditional leave system in which employees are given 12 days of vacation, 10 days of sick leave and 10 holidays. The company is closed on those holidays. Vacation is accumulated at a day per month. Sick leave has an unlimited accumulation, but unlike vacation would not be paid out upon termination of employment.
Since the employees of the merged company will be working side by side, the HR Director has asked you to review the situation and make recommendations for a solution.
Instructions:
As the HR Director, respond to the following issues:
Identify any additional information you would need to recommend a solution, and explain where you would likely find that information.
Discuss any issues you would likely encounter if you were to merge the PTO system to a traditional leave system. Explain which issues would be difficult to solve and why.
Explain any problems you see with leaving the two systems in place, and identify which system would be assigned for new employees.
Make a recommendation for one common PTO system. Explain your system and why you think this system is the best system for the company.
Include two to three scholarly references in your response.
Write a five-to-seven-page memo to the company’s Chief Executive Officer (CEO). Apply APA standards to citation of sources

Laws that Drive Policies, Procedures, and Practices

HR laws—federal, state, and local—drive HR policies, procedures, and practices. This assignment will focus on HR laws. The legal environment greatly influences HR practice.
Using online library resources and applicable government Web sites, conduct research in HR laws that drive HR policies, procedures, and practices.
Then, respond to the following:
What are some HR laws that organizations can use to develop and implement policies, procedures, and practices?
Name and describe at least three laws that would drive policies, procedures, and practices.
Support your positions with references from required readings or from other academic sources.Apply APA standards to citation of sources

ethical and legal issues

HR ethics are important to organizations as they can have legal and moral implications. In this assignment, you will develop a plan to resolve some of the ethical and legal issues involved in a merger. Use the Argosy University online library and textbooks to read about ethical and legal issues.
Consider the following scenario:
As part of the employment contracts, employees have certain rights. For example, employees have the right to not be coerced into situations against their will. They expect to be able to access the information, which affects their job, company, and career. Such work situations can increase stress, lower self-esteem and productivity, cause loss of trust, and decrease efficiency.
Good employees who are looking for a more secure work environment may resign and take valuable tacit knowledge and talent with them. It is the responsibility of HR management to create an ethical work environment before, during, and after the merger.
Instructions:
As a strategic HR Director, you have been asked to identify ethical and legal issues involved in a merger and develop a plan to resolve these issues. Your plan should address the following:
Identify specific legal and ethical issues that should be considered before, during, and after the merger.
Develop an implementation plan for managing the potential legal and ethical concerns for the merger.
Explain how the proposed plan would help managers establish an ethical work environment.
Develop a plan for how to resolve ethical and legal issues.
Write a five-to-six-page plan in Word format. Apply APA standards to citation of sources

Illustrate how technology can benefit the transfer of learning

Technology can be a vital component of training delivery. Use online library resources and your textbooks to read about training technology.
Using your own experience, module readings, Internet research, and references from the Argosy University online library, respond to the following:
Illustrate how technology can benefit the transfer of learning.
Explain how organizations have utilized technology in learning. Use your research or examples from your experience.
Comment on the appropriateness of the utilized technology in learning.
Support your positions with references from required readings or from other valid sources.
Write your initial response in a minimum of 300 words. Apply APA standards to citation of sources