Category: Uncategorized

Staffing in Behavioral Healthcare Facilities

There are different types of behavioral healthcare facilities. Some are stand-alone facilities while others are part of a larger healthcare system. Many larger healthcare systems include a department or behavioral health unit as part of their comprehensive set of services. In these large healthcare systems, there is integration and sharing of services at all levels.
Describe the similarities and differences between staffing for a stand-alone behavioral healthcare facility and a behavioral healthcare unit that is a part of a larger healthcare system. What are the reasons for these differences? Does behavioral healthcare have unique staffing needs or is it similar to the staffing needs of a hospital in general? Why or why not?
Provide specific examples of both types of healthcare facilities. You may also refer to information shared on the Internet. Which healthcare system among these two would you prefer more and why? Justify your answers with appropriate research and reasoning.
Referral Process in Behavioral Healthcare Services
Behavioral healthcare, like most healthcare services, has seen a change in focus from a didactic relationship between the physician and the patient to that of a group effort involving an interdisciplinary team of professionals as well as active participation by the consumer.
The team concept stems from several factors but mainly from the comorbidity of diseases and conditions. In most instances, the consumer is not just faced with mental illness but psychosocial issues such as family and work challenges, as well as other medical issues such as addictions and overall poor health. This is when a team operating in a disease management capacity is the best course of action, especially for individuals with persistent mental illness and comorbidity.
How does a primary care physician integrate the need for further behavioral health services such as referring to a psychiatrist or psychologist for therapy or counseling?
Search the Internet to look for a hospital system providing behavioral healthcare services. Review the information shared on the hospital’s Web site regarding the functioning of the department providing behavioral healthcare services. Explain the referral process and the protocol followed in hospitals when a patient requires behavioral healthcare services. Justify your answers with appropriate research and reasoning.

The Influence of Mission and Vision on Planning

Discussion 1: The Influence of Mission and Vision on Planning

As you read the following mission statements, think about what you might deduce about each organization:
“Nurses advancing our profession to improve health for all,” American Nurses Association
“The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors,” American Red Cross
“The mission of Southwest Airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit,” Southwest Airlines
“To inspire hope and contribute to health and well-being by providing the best care to every patient through integrated clinical practice, education and research,” Mayo Clinic
“Provide telehealth solutions and executive medical research management to enhance and support military healthcare and promote innovative medical technologies,” Telemedicine & Advanced Technology Research Center (TATRC)
“Google’s mission is to organize the world’s information and make it universally accessible and useful,” Google
An organization’s mission describes its core purpose. In partnership with the organization’s vision, which communicates a future-focused direction, the mission provides a basis for planning and decision making at all levels of the organization.
For this Discussion, you compare mission and vision statements from multiple organizations and consider how these statements relate to planning.

To prepare:

Review the information related to the planning hierarchy and mission and vision statements in this week’s Learning Resources.
Research the mission and vision statements of three different types of organizations: a for-profit health care organization, a not-for-profit health care organization, and an organization outside of health care. As you examine the organizations’ mission and vision statements, consider the following:
How effectively do the mission statements articulate the organization’s purpose?
How effectively do the vision statements reflect future aims?
Do the mission and vision statements convey who (which groups) the organizations serve? Do they indicate obligations to various stakeholders?
Are the statements an appropriate length?
What do you glean about how leaders in health care and in other industries envision and convey mission and vision?
What do you discern about the interdisciplinary nature of crafting mission and vision statements by looking across organizations, including those outside of health care?
Identify key insights you have gained by comparing the mission and vision statements of these three organizations.
Consider how an organization’s mission and vision relate to the planning hierarchy. For each organization you have selected, think about how the mission and vision could or should influence planning. What elements of each mission and vision stand out as especially significant?

Post a comparison of the mission and vision statements of the three organizations selected. Explain how specific elements of each organization’s mission and vision statements might inform planning in that organization. Include references/links for the organizations’ mission and vision statements in your post.

Read a selection of your colleagues’ responses.

Respond to at least one of your colleagues using one or more of the following approaches:
Ask a probing question, substantiated with additional background information or research.
Share an insight from having read your colleagues’ postings, synthesizing the information to provide new perspectives.
Validate an idea with your own experience and additional resources.

Required Readings

Sare, M. V., & Ogilvie, L. (2010). Strategic planning for nurses: Change management in health care. Sudbury, MA: Jones and Bartlett.
Review Chapter 4, “Just What Is Strategic Planning?” (pp. 57–82)
Chapter 7, “The Three Key Elements of the Strategic Planning Process: A Vision That Guides Nursing’s Future Action” (pp. 117–143)

Chapter 7 addresses elements of the strategic planning process, which includes mission and vision.
Cady, S. H., Wheeler, J. V., DeWolf, J., & Brodke, M. (2011). Mission, vision, and values: What do they say? Organization Development Journal, 29(1), 63–78.
Retrieved from the Walden Library databases.

This article addresses research on mission, vision, and values from 300 different organizations.
Desmidt, S., Prinzie, A., & Decramer, A. (2011). Looking for the value of mission statements: A meta-analysis of 20 years of research. Management Decision, 49(3), 468–483.
Retrieved from the Walden Library databases.

This article looks at the relationship of organizational mission and financial performance. It includes a discussion of what a mission statement is and the purpose(s) it serves.
Hirota, S., Kubo, K., Miyajima, H., Hong, P., & Won Park, Y. (2010). Corporate mission, corporate policies and business outcomes: Evidence from Japan. Management Decision, 48(7), 1134–1153.
Retrieved from the Walden Library databases.

The authors examine the implications of the mission statement for organizational practices and performance.
King, D. L., Case, C. J., & Premo, K. M. (2012). An international mission statement comparison: United States, France, Germany, Japan, and China. Academy of Strategic Management Journal, 11(2), 93–119.
Retrieved from the Walden Library databases.

This article examines the content of mission statements, stakeholder involvement, and the development of goals and objectives.
Required Media
Laureate Education (Producer). (2013b). Case study: Mountain View Health Center [Interactive media]. Retrieved from CDN database. (NURS 6241)

This interactive multimedia piece presents a case study of Mountain View Health Center, with information about the types of activities performed there, organizational structure, strategic priorities, and financial allocations. You will use this as a resource for Discussion 2.
Optional Resources
Marquis, B. L., & Huston, C. J. (2015). Leadership roles and management functions in nursing: Theory and application (8th ed.). Philadelphia, PA: Lippincott, Williams & Wilkins.
Chapter 7, “Strategic and Operational Planning” (pp. 138–161)

Crafting a Mission and Vision for an Organization

Discussion 2: Crafting a Mission and Vision for an Organization

In Discussion 1 of this week, you examined the mission and vision statements of various organizations and considered the implications of these statements for strategic planning. In this Discussion, you apply the insights you gained to the creation of an organization’s mission and vision statements.
Your Instructor has assigned you to a small group for this Discussion.
Note: You will develop individualmission and vision statements for your initial post. Through the collegial exchange that follows, you will offer each other suggestions for refinement. You will also work in this same small discussion group in Weeks 3 and 4.

To prepare:

Evaluate what you have learned thus far about the process of developing mission and vision statements.
Reflect on the case study presented in this week’s media.
Consider what information would help you to create rich and appropriate mission and vision statements for Mountain View Health Center, the organization featured in the case study. Conduct additional research as necessary to strengthen your understanding of the process of crafting mission and vision statements and to deepen your thinking about the organization. For instance, you may research organizations with similarities to Mountain View and examine their mission and vision statements.
Draft a mission statement and a vision statement for Mountain View Health Center. Make the statements as clear and concise as possible. For example, you may want to write one to three sentences for the mission statement and one sentence for the vision statement.
Consider what you have learned about the process of developing mission and vision statements.
Reminder: Develop your mission and vision statements independently, and make your initial postingbefore you view your colleagues’ postings.

Post a mission statement and a vision statement for Mountain View Health Center, the organization featured in the case study. Offer insights you have gained about the process of developing your mission and vision statements.

Read a selection of your colleagues’ responses. Consider the following:
Are the mission and vision statements specific to and relevant for the organization?
Could these statements be implemented?
Are the statements an appropriate length, and do they include the appropriate amount of detail?
Are they clearly written?
How well do the statements relate to the other aspects of planning (e.g., stakeholders, environment, time frame)?

Respond to at least one of your colleagues, noting the strengths and weaknesses of the mission and vision statements, explaining potential implications of these strengths and weaknesses for planning, and suggesting opportunities for refinement. Note: Try to ensure that all postings have a response.

Required Readings

Sare, M. V., & Ogilvie, L. (2010). Strategic planning for nurses: Change management in health care. Sudbury, MA: Jones and Bartlett.
Review Chapter 4, “Just What Is Strategic Planning?” (pp. 57–82)
Chapter 7, “The Three Key Elements of the Strategic Planning Process: A Vision That Guides Nursing’s Future Action” (pp. 117–143)

Chapter 7 addresses elements of the strategic planning process, which includes mission and vision.
Cady, S. H., Wheeler, J. V., DeWolf, J., & Brodke, M. (2011). Mission, vision, and values: What do they say? Organization Development Journal, 29(1), 63–78.
Retrieved from the Walden Library databases.

This article addresses research on mission, vision, and values from 300 different organizations.
Desmidt, S., Prinzie, A., & Decramer, A. (2011). Looking for the value of mission statements: A meta-analysis of 20 years of research. Management Decision, 49(3), 468–483.
Retrieved from the Walden Library databases.

This article looks at the relationship of organizational mission and financial performance. It includes a discussion of what a mission statement is and the purpose(s) it serves.
Hirota, S., Kubo, K., Miyajima, H., Hong, P., & Won Park, Y. (2010). Corporate mission, corporate policies and business outcomes: Evidence from Japan. Management Decision, 48(7), 1134–1153.
Retrieved from the Walden Library databases.

The authors examine the implications of the mission statement for organizational practices and performance.
King, D. L., Case, C. J., & Premo, K. M. (2012). An international mission statement comparison: United States, France, Germany, Japan, and China. Academy of Strategic Management Journal, 11(2), 93–119.
Retrieved from the Walden Library databases.

This article examines the content of mission statements, stakeholder involvement, and the development of goals and objectives.
Required Media
Laureate Education (Producer). (2013b). Case study: Mountain View Health Center [Interactive media]. Retrieved from CDN database. (NURS 6241)

This interactive multimedia piece presents a case study of Mountain View Health Center, with information about the types of activities performed there, organizational structure, strategic priorities, and financial allocations. You will use this as a resource for Discussion 2.
Optional Resources
Marquis, B. L., & Huston, C. J. (2015). Leadership roles and management functions in nursing: Theory and application (8th ed.). Philadelphia, PA: Lippincott, Williams & Wilkins.
Chapter 7, “Strategic and Operational Planning” (pp. 138–161)

Review as needed.
Desmidt, S., & Prinzie, A. A. (2011). The organization’s mission statement: Give up hope or resuscitate? A search for evidence-based recommendations. Advances in Health Care Management, 10, 25–41.

Collaborative Learning Community: Home Visit with Sallie Mae Fisher

Refer to “Sallie Mae Fisher’s Health History and Discharge Orders” for specifics related to the case study used to inform the assignment.
Using “Home Visit With Sallie Mae Fisher” and “Sallie Mae Fisher’s Health History and Discharge Orders,” complete the following components of this assignment:
Essay Portion
After viewing the home visit, write an essay of 500-750-words in which you do the following:
Identify, prioritize, and describe at least four problems.
Provide substantiating evidence (assessment data) for each problem identified.
Identify and describe at least four medical and/or nursing interventions.
Discuss your rationale for the interventions identified.
Prepare this step of the assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

Data Utilization and Presentation

Part 1:

The managed care organization has asked you to put together a spreadsheet that shows a comparison between 3 diseases that are impacting 3 different countries. Because your department will be coming up for an accreditation performance review, this is a good time to start to evaluate data. In recent years, studies have indicated an increase in overall rates for cancer, HIV/AIDS, and obesity.
Use the library, textbook, and the Web site for the World Health Organization (WHO) to research and explain why there is such a profound change in these countries during the time span. Prepare a PowerPoint presentation of 8–10 slides with speaker notes of 75-150 words not including title or reference pages.

Part 2:

Prepare an Excel spreadsheet that comparies and contrasts data addressing the following:
Compare data from the United States, Canada, and Cuba.
Analyze obesity, cancer, and HIV/AIDS in these countries.
Data should be viewed from 2008 to 2010.
Calculate the percentage of change from one year to the next.
Provide an explanation for the changes from 2008–2010.

Credentialing/Recredentialing

At the request of the compliance manager, your department has been recommended for an internal audit. A quick review of your procedures shows deficiencies in your department’s way of collecting data. In an effort to get ready for the upcoming audit, you need to become familiar with the steps that are involved in preparing for an audit. Choose from the following 2 subjects, and then address all of requirements listed under it:
Credentialing/Recredentialing
Explain the benefit of credentialing and recredentialing to an organization.
Define and provide at least 3 standards that are needed to meet the accreditation level for your organization.
Research and explain the purpose and importance of the managed care organization or nongovernmental agency, and explain the importance of maintaining such information.
Wellness and Health Promotion (WHP)
Explain the benefit of wellness and health promotion standards in an organization.
Define and provide the standards that are needed to meet the accreditation level for your organization.
Research and explain the purpose and importance of the managed care organization or nongovernmental agency, and explain the importance of maintaining such information.

Masters Prepared Role Electronic Presentation for FNP

Requirements:

1. Discuss the MSN specialty track FNP that you have selected.

2. Demonstrate how the skills outlined in the nine (9) AACN Essentials are applicable to your selected master’s-prepared specialization.

3. Identify three ways that a master’s-prepared nurse in your specialty would use the AACN Essentials skills in nursing practice.

4. Provide empirical evidence to support the three (3) ways a master’s-prepared nurse would use the AACN Essentials in practice. A minimum of two (2) current scholarly articles are required in this section of the presentation. Articles must be withing the past 5 years.

5. Concluding statements summarize content.

6. 15-slide presentation with speaker notes in APA format, not counting title and reference slides.

MKT 421 Individual Assignment (Signature) The Entrepreneurial Marketing Manager

Purpose of Assignment
The purpose of this assignment is to assess marketing concepts and situations from an entrepreneurial manager’s point of view. Concepts and relationships are discussed with a special focus on aligning one’s ethics and values with their business actions and understanding the unique differences in marketing strategy planning for domestic business versus business abroad.
Assignment Steps
Resources: Marketing: Ch. 7: pg. 177-191; Ch. 16: pg. 438-440; Week 5 video
Scenario: Imagine you are an entrepreneur launching a business planning to operate both domestically and abroad. You are currently developing your marketing plan and strategies.
Develop a 1,050-word analysis addressing the following:
Describe your organization’s mission, vision, and values.
Explain how these values will be aligned to your own personal brand identity, ethics, and values when doing business, planning strategies, and solving problems.
Discuss at least two concepts from class that are elements of a marketing plan and are important tools to your entrepreneurial business’ success. Discuss how the concepts help align the organization’s values with your values. Explain the reasoning leading to these conclusions.
Select two of the following departments and explain marketing’s role in coordinating their distinct functions:
Distribution
Customer Service
Advertising and Public Relations
Research and Design
Sales
Operations or Manufacturing
Compare and contrast how culture is likely to impact domestic marketing strategies versus what the company may encounter when doing business abroad such as cultural norms, economics, politics, and legal systems.
Explain the actions the company can take to ensure that it evolves with the target at home and the countries it does business in.
Discuss any emerging marketing trends that may affect your business.
Cite a minimum of two peer-reviewed sources with one being from either the text, video material, or the University Library.
Format your assignment consistent with APA guidelines.
Click the Assignment Files tab to submit your assignment.

Faculty MaterialsMaterials
The Entrepreneurial Marketing Manager Grading Guide
Marketing, Ch. 7: Understanding and Reaching Global Consumers and Markets
Marketing, Ch. 16: Retailing and Wholesaling

Marketing Strategy and Plan

Your final portfolio for the class will be to create a marketing plan for an existing company and product/service of your choice. If you are choosing a large global company, you MUST create a new product. However, this new product may be an upgrade of an existing product. You will need to select a company that you have not used for your other assignments in the class. Your plan information should address all areas covered in this course for a marketing plan. The library’s page on Company Research can help you get started. The library database Gale Virtual Reference Library has a number of Business books to help identify a target market.
Use the marketing plan(attached) that is a required reading for this module for your final portfolio project, as a broad guide. The marketing plan document is essential to business strategy and is a focal point of this introductory class. The essential information of a marketing plan is outlined in this document and will serve as the blueprint for your portfolio project due this week.
Below is the outline to be followed for this assignment:
Executive Summary: This provides everything a busy executive needs to know to invest (or not) in your proposal. It captures your key proposal and recommendations/decision factors, andprojected outcomes of the plan’s recommendations. Note this is not an introduction to the marketing plan. Typically, this is written after the entire marketing plan has been compiled. (1/2 page)
Company Overview (1/2 page)
Situational Analysis (includes a SWOT analysis): Identify at least two significant factors for each of the 4 SWOT components. Identify applicable trends that are statistically supported.
Competitive Analysis: Create a comparative chart and discuss key aspects. (1-2 pages)
Identify Objectives or Goals: Briefly describe your proposal… describe what’s new and why. What is the opportunity to be addressed or the problem to be solved? (1/2 page)
STDP Segmentation: Define and explain why this is needed; explain the segmentation approach (such as the use of demographics) and name market segments. Targeting:Define and explain why this is needed and estimate the size your target market. (1 page)
Marketing Strategy and Positioning: Explain and support your marketing mix component decisions (4Ps), using academic concepts and academic reference sources. Discuss whether your company has a competitive advantage in each section of the marketing mix (4Ps).
Positioning: What do you want your customer to think of when regarding your brand, product, proposed product? Take an analytical approach to this section. Create at least one perceptual map (as applied to differentiation or positioning). (1 page)
How will Marketing Research be used to support the planning, implementation, and monitoring process? What research methodologies will be used? Add a sub-section on ethical and/or legal factors, plus a CSR (corporate social responsibility) strategy summary. (1 page)
Financial Projections: Present a summary spreadsheet. For example: years 1, 2 and 3 units sold, sales volumes. Estimate marketing expenses for promotions/advertising. What is the projected timeline of the product life cycle’s introduction and growth stage? (1 page maximum)
Implementation Plan: Identify specific tactics and steps that will be taken (primarily focused on distribution, marketing communications, promotion, PR, for example). Create a chart depicting your advertising/promotion plan with actions, time frame, media choice, for example. Include aMarketing Plan.
Technology sub-section: How will marketing technology be used throughout the marketing process: marketing research, communications, promotions, monitoring, for example? (1 page)
Evaluation and Control Metrics: How will you monitor progress of outcomes in your plan? How will you define and measure success? Connect these to your objectives and goals. (1/2-1 page)
Conclusion (1 paragraph)
Other:

The following are requirements for your portfolio project:
8-10 Word pages in the body of the paper. Estimated page counts are listed above in each section.
Use APA format! Do not enumerate the sections—use regular APA heading format and please use plenty of headings and sub-headings . Develop full paragraphs and full sentences.
Apply marketing models, theory, terminology, and concepts throughout the plan.
A minimum of 6 references (in addition to course materials like the textbook or articles). At least 2 of these being peer-reviewed articles.The CSU-Global Library is a good place to search for credible, scholarly sources.
READ THE PORTFOLIO PROJECT RUBRIC IN DETAIL (pre-loaded into the course website). Note that there are additional aspects that need to be addressed, such as applying critical thinking.

Explain the value of various policies and procedures at the federal, state and local levels as they relate to the provision of healthcare and patient rights.

Explain the value of various policies and procedures at the federal, state and local levels as they relate to the provision of healthcare and patient rights.

Assess opposing views of current polices and the implications from both sides.

Plan an implementation process supporting recent policy changes.

Compose a document to employees addressing recent legal and ethical issues which may require changes in how an organization operates.

Choose a health care issue with controversial ethical and legal implications that was at the center of a high visibility case in the public domain. Some examples of issues include but are not limited to the following:

• Late term abortion
• Assisted suicide
• Surgical errors
• Patient abuse
• Parental refusal of medical treatment of minors for religious reasons
• Transplant patient selection process
• Access to clinical trials by terminal patients
• Gender assignment for infants born with intersex anatomy
• Survivor selection in conjoined twins
• Access to illicit drugs for palliative care
• Withholding hydration or nourishment
• Life support continuation for brain-dead patients
• Medical treatment for the elderly or terminally ill
• Donor organ harvesting
• Use of placebo in clinical trials
• Use of patient data without consent
• Stem cell research and treatments
• Access to treatments not yet approved by the U.S. Food and Drug Administration (FDA)

Note: There is no time frame during which the case must have occurred for this assignment. Please note, however, that any case selected must be analyzed in the context of laws and policies that existed at the time of the case in addition to current laws and policies.

Perform research in the University library using at least 8–10 relevant peer-reviewed academic or professional journal articles that were published within the past 5 years, and complete the following to prepare your report:

• Analyze the ethics of the case from each end of the ethical spectrum (ultraconservative to ultraliberal) from the perspective of 3 of the following stakeholders:
  • Patient,
  • Patient’s immediate family or guardians
  • Emergency medical personnel or first responders
  • Doctors, surgeons, specialists, or other medical providers
  • The hospital or health care facility
  • A pharmaceutical or medical device company
• Identify policies at the federal, state, and local levels relating to the provision of health care and patient rights that played the following roles in the case:
  • Assesses opposing views of these policies from the perspectives of the provider and patient
  • Analyzes the implications of these policies on the operations of health care organizations
• Identify at least 3 state or federal laws that are relevant to the case, and complete the following:
  • Evaluate key legal factors that are inherent in the case.
  • Assess various policies and procedures that are inherent in these laws that relate to the provision of health care by providers or patient rights.
• Differentiate between the demands of legal policies and ethical issues with relevance to the needs of the provider and patient.
• Formulate an assessment of the potential impact of the case on decision-making options in the future for providers, patients, and administrators.

 

This MUST Be Plagiarism Free With At Least 3-5 Peer Reviewed References, All Citing Referenced.