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Languagecommunication Assessment

Language/communication Assessment

The Social Responsive Scale (SRS) refers to an assessment tool for measuring the continuum of autism symptom severity. It was originally conceived of as a language assessment for children and adults with autism or Asperger Syndrome, but the tool has now been adapted for various other purposes. In social groups, people communicate using tone of voice and body language to convey messages. The Social Responsive Scale (SRS) is a standardized test that assesses interpersonal communication skills in individuals with autism spectrum disorders (ASD) (Chan et al., 2017). The scale provides quantitative information about functional impairments in areas such as verbal communication and play skills. The scale is used by parents, psychologists, teachers, occupational therapists and others to track behavior throughout different stages of life.

The SRS has had numerous evaluations done on its efficacy in different settings. The SRS has become an extremely popular tool in the field of autism research and therapy. Its uses include: diagnosis and identification of ASD; measuring social skills; assessing the severity and functional level of autism; determining the best environment for a child with AS or ASD; and providing a standardized measure of progress in intervention. The SRS was also used as a tool to assess Asperger Syndrome in children with no history of autism. The results indicated an 87% average reduction in social communication problems following treatment. Furthermore, follow-up assessment at 26 months showed that the children’s scores on the SRS had risen to the same levels found for typically developing children (Chan et al., 2017).

In recent times, the SRS has been used as part of a new diagnostic criteria for ASD called the DSM-V. The SRS has also been adapted for use with adults with ASD; this measure is referred to as the Adult-SRS. The original Social Responsiveness Scale, or SRS, is a parent interview composed of two parts: an observation scale and an interview scale. The observation scale requires parents to report on their child’s social skills by means of specific questions pertaining to different settings. The second part consists of open-ended questions that pertain to specific behaviors that parents notice in their child’s everyday interactions with siblings and peers as well as adults.

The main pros of The Social Responsiveness Scale (SRS) are that it is a well-organized assessment, and it is easy to use. A possible disadvantage of this assessment is that it does not measure self-awareness, and it does not assess what a person is like in their natural environment. Another disadvantage is that it assumes that the assessment will be administered in one sitting, which may not be ideal for some students. Though this may seem like a minor issue, there are other issues that I would consider as drawbacks such as availability of software/hardware needed to administer the assessment (which is provided), and ease of retreatment if an individual subject’s score falls outside of the clinical range. The Social Responsiveness Scale (SRS) can potentially be used in the classroom setting to provide an objective analysis of student progress over time and help pinpoint areas where improvement can be made.

Evidence-Based Practice

Social Communication Emotional Regulation Transactional Supports (SCERTS) refers to an evidence-based practice that is designed to promote social communication, emotional regulation, and transactional supports for mental health clients. Social communication skills are essential to the success of people with mental illness and the success of those in their support network. The purpose of this practice is to increase these skills in order to allow the individual to participate more fully in life and at work (Rubin et al., 2013).

The (SCERTS) model aims at improving social communication between the child with Autism Spectrum Disorder (ASD) and the parent, therapist, or other caregiver and to support the child’s emotional regulation. The SCERTS model is a part of evidence-based practice. Evidence-based practice (EBP) is about taking appropriate and necessary steps based on research results on how to treat a problem or improve services for individuals with ASD (Rubin et al., 2013).

This model is a multidisciplinary, educational, comprehensive approach that intends to maximize long-term positive outcomes for people with ASD and their families while effectively embracing a wide-range of more focused evidence-based interventions. SCERTS is a set of interventions geared toward increasing emotional self-regulation in children with ASD and their families.

To meet the goals of SCERTS, various components are incorporated. It is important to keep in mind that this model suits a particular target audience. Specifically, it is for individuals with ASD who experience difficulties with emotional self-regulation. There are no special characteristics regarding the autism spectrum disorders that would prevent this model from being applied to other individuals on the autism spectrum. This model has been used successfully by professionals in several aspects of intervention and they have reported some positive results on both children and their family members. All of these outcomes stem from the individual’s ability to regulate their emotions, which stems from the interaction of interventions.

The main pros of Social Communication Emotional Regulation Transactional Supports (SCERTS) include:

– It is a good way to address the needs of individuals with emotional and behavioral challenges

– It can be used to build trusting relationships with students, parents, or staff members

– As it’s a social process the student will not have to do all work alone and would have a chance for peer assistance.

The main cons of SCERTS are that it is not always effective because students sometimes feel they are being talked down to, there isn’t always reinforcement when a student does what they are asked, and some students don’t want to disclose their personal information. Although this method may not be for everyone some schools choose it for various reasons.

I can use this intervention in my classroom to help students that need help managing their emotional state and there are times when they cannot do it on their own. This may be a good intervention method to use because SCERTS is a social process which would allow peer assistance.

References

Chan, W., Smith, L. E., Hong, J., Greenberg, J. S., & Mailick, M. R. (2017). Validating the social responsiveness scale for adults with autism. Autism Research, 10(10), 1663-1671.

Rubin, E., Prizant, B. M., Laurent, A. C., & Wetherby, A. M. (2013). Social communication, emotional regulation, and transactional support (SCERTS). In Interventions for autism spectrum disorders (pp. 107-127). Springer, New York, NY.

PART 1 INITIAL

La’richia Gould

PART 1: INITIAL OBSERVATIONS AND HYPOTHESIS (10 pts)

Review the information on the “Part One” module then complete the prompts below. Submit your work to the designated D2L dropbox.

Observations (6 pts):

The western margin is mountainous.

It drops steeply into the Pacific Ocean.

It is bordered by an ocean trench.

The shoreline is rocky.

The continental shelf is narrow.

Hypothesis (4 pts):

The western margin of South America is mountainous as a result of compression associated with the oceanic-continental convergent boundary. This results in uplift of the crust which results in the formation of a mountain range.

The area is also characterized by volcanism on the surface of the overriding continental plate which also contributes to the formation of the mountain range.

The area is characterized by significant tectonic activity in the form of earthquakes due to the continued deformation of the subducting oceanic plate.

The shoreline is narrow, steep and rocky as it experiences frequent earthquakes which move sediment to the ocean waters.

The ocean trench that is along the edge of the continent marks the subduction site at which the oceanic plate subducts beneath the continental plate.

Suspense and Horror Trailer Analysis

Larinda Griffin

Mrs. Jenkins

ENG 1123

Date

Suspense and Horror Trailer Analysis

Horror movies are filled with suspense and are scary, thus have an effect of raising the body adrenaline. Suspense and horror movies have similar characteristics that include fear of death, disfigurement, scary places, dismemberment, spooky music, suspense, dark, and mostly composed of creepy and crawling things. Stephen King’s movies are based on suspense and horror as they share most of the horror characteristics and thus are scary movies. Among the selected trailers, suspense and horror characteristics such as creepy sounds, corpse, fonts, screams, lightening as well as shattering glasses and whirling wind are evident.

Creepy Show is one of the trailers that is based on Stephen King’s work that exhibits characteristics such as creepy sounds and loud explosions making it a suspense and horror trailer. The film incorporates various themes that are full of suspense and horror ranging from the sounds to graphics. Sounds are introduced from the beginning of the trailer to the end, but it is not a single sound all over as there are other mixed horrific and creepy sounds produced by the characters and objects. Eerie sounds are heard from the background which is an indication that the movie is a horror film. The whirling of winds is a good indication of a horrific incident as well as loud explosions that creates suspense. In the combination of the human screams, the trailer becomes full of suspense. Concerning language, the narrator in the trailer uses a language that is full of terror and suspense from the way he introduces the characters and scenes to the way he keeps the audience waiting for the next moment to see what will happen. In regards to iconography, the trailer incorporates such items as corpses, cockroaches, monsters and terrified humans. These characteristics indicate a terrific suspense film.

The Cat’s Eyes is another suspense and horror trailer based on the works of Stephen King, exhibiting characteristics as cat’s growls, horrific sounds and human screams. The trailer introduces horrific events through a storyline of events as they happen as witnessed through a cat’s eyes. The movie trailer is suspenseful and at the same time horrific in that it has some aspects of horror movies. Sound is one of the main characteristics of horror; Creepy sounds follow the soft background music used in the introduction while the rest of the trailer is filled with horrific sounds such as cat growls and human screams. Concerning the language, the narrator uses a terror and suspense language, for example, he says that “The master of murder and horror” a quote that it is full of terror. In regards to iconography, various incidences include a cat growling out of fear, cars colliding, women screaming out of panic, cigarettes smoke coming from the ears, cracking walls as well as a giant cat’s eye that is used to indicate horror. Horrific graphics have as well been used in the trailer that includes gothic fronts and the use of weapons such as guns indicating that crime and murder is a common theme in the film.

Misery 1990 is the next trailer in Stephen King’s series showing horror characteristics loneliness, mockery and mistreatment of a man by a female. The man has been bedridden since his legs has had fractures and thus have remained confined in bed on the mercy of an inhuman female. The trailer ‘Misery’ notes Stephen King as the author of the novel and incorporates various elements of suspense and horror movie that include sound and language. Various sounds, including screams, loud bangs, high voices, and screeching sounds have been used as an indicator of suspense and horror and therefore the trailer can be classified as both misery and horror. Horrific language has also been used in the dialogues that are full of terror and suspense with the narrator making the highest contribution in introducing the trailer. For example, the woman says that “You better hope that I don’t die, because if I die, you die” indicating threats of death which has been at times made real as the woman injects the man against his will and also almost cripples his legs with a hammer. The use of fonts as well makes it a suspense trailer and thus, ‘Misery 1990’ therefore is a suspense and horror trailer.

In conclusion, all of Stephen King’s trailers are full of suspense and horror in that they share common themes and horrific elements from sounds to language. This paper is significant because it helps the viewers identify suspense and horror movies; for example, creepy and screaming sounds, gothic fonts, and lightening are common characteristics that introduce the films are horror movies.

Works Cited

Cat’s Eye (1985) Official Trailer – Drew Barrymore, Stephen King Horror Movie HD. Retrieved from: https://youtu.be/rqzTazrYx5M?t=4Creep Show (1982) Official Trailer – Hal Holbrook, Leslie Nielsen Movie HD. Retrieved from: https://youtu.be/owdnnaNs2RI?t=29Misery (1990) – Original Trailer. Retrieved from: https://youtu.be/cWVxFKn7qx4?t=87

Last Name H-O

Last Name: H-O

(3-5 pages)

16% of final grade

Due, Friday, February 4, by 11:59 pm

 NOTE: Complete this assignment if your last name begins with H-O

Paper must be double spaced, with one inch margins, 12 point font and include section headers for each of the paper sections noted below (Three Representational Roles and Role You Choose, Influence of Legislative Leaders, Rank and Explain Influences of Institutional Factors, and Explain Your Vote) and at least three full pages long.

Objective: The objective for this assignment is for students to understand and critically analyze the multiple pressures on policy makers in Texas as they most listen to their leaders, the governor, the voters (social responsibility) and their own conscience (personal responsibility) in deciding how to cast their vote on a controversial issue.

Assignment: You have recently been elected as a Republican to the Texas Senate from a competitive district (even number of Democrats, Republicans and Independents) just outside of Dallas. One of the first bills that you must vote on is House Bill 3- a bill to ban Critical Race Theory (CRT) from Texas Schools. Your constituents support the bill as does the Governor your party, because they believe it will decrease division and animosity among students. However, you oppose the bill because you believe CRT is not being taught in Texas schools and the bill is a waste of time The Speaker of the House opposes the bill as well.

In explaining how you will vote on the bill, be sure to explain the following:

What Representational Role you will adopt (trustee, delegate or politico). (Unit 4 Written Lectures, Slide 4-25). Be sure to discuss all three representational roles.

How will the Speaker of the House, the Lt. Governor and Governor of Texas influence the fate of the bill? (Unit 4 Written Lectures, Slides 4-9, 4-10, 4-18 & 4-22 )How do you think constituents might try to influence your vote? (Unit 4 Written Lectures, Slide 4-20)

Which factors noted above and in your notes (constituents, governor, party leaders and your own opinion) will influence your vote? Rank them in importance. (Unit 4, Written Lectures, Slide 4-20, 4-21)

Will you vote for or against the bill? Please explain your answer thoroughly. You should refer back to the representational role here. (Unit 4 Written Lectures, Slide 4-25)

The paper should include subject headers (ie. Representational Roles, Influence of Legislative Leaders, etc.)

Assessment: Your Assignment will be assessed based on the following rubric.

Latin American History Topics

Latin American History Topics: The Cuban Revolution

Second Paper Assignment: Assessment of the Cuban Revolution, Rough Draft

Due Date: December 17th, 2018 by 11:59pm

Length: 10-12 pages

Method of Delivery: Email to shrader@rowan.edu. Word or PDF document only.

Format: 12-point font, Times New Roman, one-inch margins.

Citations: Footnote (Chicago Style) plus Works Cited Page.

In January 1959, the M-26 Movement successfully toppled the Batista dictatorship after three years of conflict in the Sierra Maestra and the cities. Upon assuming power, it faced immediate and profound challenges, ranging from US opposition and poverty to structural racism and sexism. The next thirty-two years (and beyond) would witness profound changes in Cuban society and the island’s relationship with the great powers, most notably the United States and the Soviet Union. In an 8-9 paper, analyze the nature of the Cuban Revolution, its goals, **and whether or not it was successful in achieving those goals.** Your paper should be in 12 point Time New Roman font with one inch margins, it should possess a clear thesis, both introductory and concluding paragraphs, and have footnoted citations from the assigned readings plus SIX outside readings, as well.

In planning your paper, please choose THREE of the following themes:

Anti-imperialism/internationalism

Social Rights (literacy and education, healthcare, housing, human development)

Anti-Racism

Anti-Sexism

A combination of 4 & 5 (Intersectionality; this will not count for two themes)

The New Socialist Man

Economic Independence

Useful timeframes for historicizing different parts of your paper:

1959-1971

1959-1979

1959-1991

1991-Present

1959-Present

In researching your paper, please choose at LEAST NINE of the following sources (you do not have to use the entire book; a chapter counts!)

General:

Marifeli Perez-Stable. The Cuban Revolution: Origins, Course, and Legacy

Samuel Farber. Cuba since 1959: A Critical Assessment.

Lillian Guerra. Visions of Power in Cuba: Revolution, Redemption, and Resistance, 1959-1971

Amelia Rosenberg Weinreb. Cuba in the Shadows of Change.

Anti-imperialism/internationalism

Lars Schoultz. That Infernal Little Republic: The United States and the Cuban Revolution.

Jorge I. Domínguez. To Make a World Safe for Revolution: Cuba’s Foreign Policy.

Piero Gleijeses. Conflicting Missions: Havana, Washington, and Africa, 1959-1976.

____________. Visions of Freedom: Havana, Washington, Pretoria, and the Struggle for Southern Africa, 1976-1991 (Chapel Hill: University of North Carolina Press, 2014).

_____________. Cuba’s First Venture in Africa, 1961-1965,” Journal of Latin American Studies, Vol. 28, No. 1 (Feb., 1996), pp. 159-195

_____________. “Truth or Credibility. Castro, Carter, and the Invasions of Shaba,” The International History Review, Vol. 18, No. 1 (Feb., 1996), pp. 70-103.

_____________. “The First Ambassadors: Cuba’s Contribution to Guinea-Bissau’s War of Independence,” Journal of Latin American Studies, Vol. 29, No. 1 (Feb., 1997), pp. 45-88

_____________. Conflicting Missions: Havana, Washington, and Africa, 1959-1976 (Chapel Hill: University of North Carolina Press, 2003).

_____________. “Cuba and the Independence of Namibia,” Cold War History, Vol. 7, No. 2, May 2007, pp. 285–303

_____________. “Moscow’s Proxy? Cuba and Africa, 1975-1988,” Journal of Cold War Studies, Volume 8, Number 2, Spring 2006, pp. 3-51

Jonathan Brown. Cuba’s Revolutionary World (Cambridge: Harvard University Press, 2017).

Dirk Kruijt. Cuba and Revolutionary Latin America: An Oral History (New York: Zed Books, 2017)

William LeGrande and Peter Kornbluh. Backchannel to Cuba: The Hidden History of Negotiations between Washington and Havana (University of North Carolina Press, 2015).

Mervyn J Bain. “The Glastnost Effect on Soviet-Cuban Relations,” Journal of Transatlantic Studies, 2 (2) 2004

____________. “Cuba–Soviet Relations in the Gorbachev Era,” Journal of Latin American Studies Vol. 37, 2005, pp. 769–79

____________. “Triangle of Mistrust: Washington, Moscow, and Havana,” Journal of Transatlantic Studies, 4 (2) 2006, pp. 145-162

Tobias Rupprecht. Soviet Internationalism after Stalin: Interaction and Exchange between the USSR and Latin America during the Cold War (Cambridge: Cambridge University Press, 2017).

Peter Polack. The Last Hot Battle of the Cold War: Cuba vs. South Africa in the Angolan Civil War (New York: Casemate, 2013).

Yinghong Cheng. Sino-Cuban Relations During the Early Years of the Castro Regime, 1959-1966” Journal of Cold War Studies, Volume 9, No. 3, 2007

Stephen G. Rabe. Eisenhower and Latin America: The Foreign Policy of Anti-Communism (Chapel Hill: The University of North Carolina Press, 1988).

____________. The Most Dangerous Area in the World: John F. Kennedy Confronts Revolution in Latin America (Chapel Hill: The University of North Carolina Press, 1988).

Daniela Spenser. “The Caribbean Crisis: Catalyst for Soviet Projection in Latin America,” In From the Cold: Latin America’s New Encounter with the Cold War (Durhum: Duke University Press, 2008).

Margaret Randall. Exporting Revolution: Cuba’s Global Solidarity (Durhum: Duke University Press, 2017).

Social Rights:Henry Veltmeyer and Mark Rushton. The Cuban Revolution as Socialist Human Development.

Rebecca Gordon-Nesbitt. To Defend the Revolution Is to Defend Culture: The Cultural Policy of the Cuban Revolution (New York: PM Press, 2015)

Anne Luke. Youth and the Cuban Revolution: Youth Culture and Politics in 1960s Cuba (New York: Lexington Books, 2018).

Yingong Cheng and Patrick Manning. “Revolution in Education: China and Cuba in Global Context, 1957-1976,” Journal of World History, Vol. 14, No. 3, 2003, pp. 359-407.

Jennifer Lambe. Madhouse: Psychiatry and Politics in Cuban History (Chapel Hill: UNC Press, 2017), pp. 140-237.

Emilio Bejal. Gay Cuban Nation (Chicago: University of Chicago Press, 2001).

Lilian Guerra. “Gender Policing, Homosexuality, and the New Patriarchy of the Cuban Revolution.” Social History, 35:3, 2010.

Anita Casavantes. The Revolution is for the Children: The Politics of Childhood in Havana and Miami, 1959-1962 (Chapel Hill: UNC Press, 2014).

Race:

Alejandro de la Fuente. A Nation for All: Race, Inequality, and Politics in Twentieth-Century Cuba (Chapters 7 & 8)

Devyn Spence Benson. Anti-Racism in Cuba: The Unfinished Revolution (Chapel Hill: University of North Carolina Press, 2016).

Gender: Lois M. Smith. Sex and Revolution: Women in Socialist Cuba (New York: Oxford University Press, 1996).

Carrie Hamilton. Sexual Revolutions in Cuba: Passion, Politics, and Memory.

Michelle Chase. Revolution within the Revolution: Women and Gender Politics in Cuba, 1952-1962 (Chapel Hill: University of North Carolina Press, 2015).

Helen Icka Safa. “Women, Industrialization, and State Policy in Cuba,” The Kellogg Institute, 1989.

Elise Andaya. Conceiving Cuba: Reproduction, the State, and Women in Post-Soviet Cuba (New Brunswick: Rutgers University Press, 2017)

Economy, Socialism, and The New Man:

John Lee Anderson. Che: A Revolutionary Life (Chapters 20-24)

Julie Marie Bunck. Fidel Castro and the Quest for a Revolutionary Culture in Cuba

Ana Sera. The New Man in Cuba: Culture and Identity in the Revolution (Miami: University of Florida, 2007).

Yinghong Cheng. Creating the New Man: From Enlightenment Ideals to Socialist Realities (Honolulu: University of Hawaii Press, 2008). Helen Yaffe. Che Guevara and the Economics of Revolution (New York: Palgrave MacMillan, 2009).

Richard Feinberg. Open for Business: Building the New Cuban Economy (Washington, DC: Brookings University Press, 2016).

Helen Icka Safa. “Women, Industrialization, and State Policy in Cuba,” The Kellogg Institute, 1989.

Juan Valdez Paz, “The Cuban Agrarian Revolution: Achievements and Challenges,” Estudios Avancados, 25 (72), 2011.

Komsas Tsokhas. “The Political Economy of Cuban Dependence on the Soviet Union,” Theory and Society, 03/1980, Volume 9, Issue 2.

Carmelo Mesa-Lago. Cuba in the 1970s: Pragmatism and Institutionalization (Albuquerque: University of New Mexico Press, 1977).

LAUNCHING A NEW OFFERING THE ADVANCED SMARTWATCH

LAUNCHING A NEW OFFERING: THE ADVANCED SMARTWATCH

Author

Course

Instructor

Date

Brief Description of the Product

The popularity of smartwatches is increasing by the day. Middle class earners and the working class groups are finding this new trend as not only fashionable but also incredibly convenient. A large group of consumers are accepting smartwatches as independent gadgets, which perform other tasks as important as having a mobile phone and other simple daily technologies. The current product combines all of these elements, including new technology in the wearable sector, fashionable features of a new trendy smartwatch, and the smartness of a mobile phone on a wrist watch. Specifically, the idea is to take advantage of the increasingly popular wave of using smartwatches as a fashion statement and as a luxury item. The characteristics and features of the smartwatch make it a desirable product for anyone already using a smart phone. Smartwatches can be used as pulse rate recorders and monitors, pedometers, physical activity trackers, blood pressure monitors, sleep and sleep pattern recorders, and as a time keeping gadget (Dutot, Bhatiasevi, & Bellallahom, 2019). Overall, smartwatches are supposed to simplify common conveniences and new technologies that have been introduced recently including health and fitness and the old benefits of having a watch that can connect to one’s phone.

Despite the aforementioned advancements in technology, the smartwatches in the mainstream tech market are somewhat rigid to new changes and have maintained the same old features and sluggish growth compared to when they hit the market a few years ago. Manufacturers have not put in notable effort in ensuring that the smartwatch becomes an independent gadget away from the smart phone. A problem emerges that the smartwatches in the market are produced and marketed as components to the smart phone, with minimum features, and only limited to keeping time and tracking fitness and health. This raises a need to have so many gadgets that do a myriad of things and many apps that can overwhelm these gadgets. There is a need for a product that goes beyond these minimal benefits to include an independent sim card slot, basic smartwatch features, and the ability to incorporate the benefits of a smart phone to increase convenience and add value by eliminating the need to have other additional tech products.

Following from the above problem, our proposed smartwatch goes further to incorporate new features such as Google maps, voice-activated command, picture taking on a full screen, and video call feature for convenience when on the move. It is important to note that we are marketing our product as a smartwatch that does exceedingly more than a majority of the smartwatches in the market. Our idea is to make a smartwatch that operates fully like a smart phone, with the benefits and convenience of being a hands-free and voice activated gadget.

The SpeedBit is the suggested name for our product. The need to have many smart gadgets is a problem that can be solved through creating the SpeedBit that has similar features to a modern smartphone. The benefits of solving this problem include allowing a user to be without their mobile phone when in commitments such as work, or when in a meeting, in class, or when doing physical activities, on a plane, and when driving. More features to the smartwatch will help reduce the bulkiness of the smart phone. SpeedBit will have 3 distinct prices: the entry level price for the basic model going for $62-$70, the mid-level model going for $94-$170, and the top tier model going for $180-$300. The price is competition-based with an intention to penetrate the smartwatch market and create a following in line with the findings of Sammut‐Bonnici & Channon (2015). The mid-level price targets both the old and young customers and uses the cost-plus pricing strategy to create profits in the long term (Guilding, Drury, & Tayles, 2005). The high-end pricing uses prestige pricing to create a success image and gain value (Kumcu & McClure, 2003).

Target Market and Positioning

SpeedBit’s market will be segmented on the basis of the income and age of users and a look into which other gadget/devices a person uses. The SpeedBit is an independent tech device but also requires that a user uses a smart phone to support the extra features and to link with one’s life through applications such as messaging, infotainment, video calling, and navigation. Therefore, our target market is the millennials (old and young millennials) aged between 18 and 33 years. Dash, Kiefer, & Paul (2021) identified this market group to be one of the largest groups of smartphone owners and users. Further into the segmentation criteria, we identify that the millennials do not 100% fit in the income group that favor our pricing strategy. At present, Anshari et al. (2019) term millennials as low-income earners, have reduced disposable income, and are classified as discount/deals shoppers. Therefore, we expand our target market to include older individuals in the upper middle class and high income earning group. The new category is largely comprised of health and fitness enthusiasts ready to accommodate smart devices that can be used for physical activities and in offices for convenience purposes.

For SpeedBit to be a success, the targeting and positioning will incorporate the millennials and the upper middle class groups. The benefits of each category make them an attractive market for SpeedBit. Millennials are large smartphone users and comes with huge numbers, influence, and following on social media. The older upper middle class fitness and health enthusiasts has high disposable income and willingness to adopt to new technology. Their financial capability also makes them less price sensitive which will be key to selling the high end product categories.

The positioning of the SpeedBit will be based on the benefits of the features such as pulse rate recorders and monitors, pedometers, physical activity trackers, blood pressure monitors, sleep and sleep pattern recorders, and as a time keeping gadget. Added features that serve to add value include classic time telling features, being a travel companion, a device that helps find other lost gadgets, good trackers in the fitness and health segment, nutrition companion, basic convenience, multitasking accessory, notifications on the wrist, navigation advantages, voice command, and connectivity to other gadgets.

Advertising Objectives

The advertising objectives are informing and persuading users and the taret market to switch to a smartphone that caters for practical needs. The message strategy will use information and humor to appeal to the target market. Specifically, we will show how a person requires at least five tech gadgets to be able to perform the basic requirements of a modern day working individual. From the wake-up alarm device, to the phone reminder of a scheduled meeting, to missing calls while taking a shower, missing on a critical message reminding one of a meeting at their child’s school, to keeping track of fitness and physical activities, we intend to inform that the smartwatch should be a technology that every person is familiar with and already a user. Our message is that the technology is long overdue and that people should already be using smartwatches as a part of their daily lives. The target markets for the SpeedBit are all working people with busy lifestyles. We will use emotion to show how the SpeedBit will help them to keep up with the demands of their busy lifestyles including work, personal time, social life, important landmarks in life, and so on. This is appropriate for the target markets in order to create purpose and commitment. We intend to have the target customers demanding the product more.

ReferencesAnshari, M., Alas, Y., Razzaq, A., Shahrill, M., & Lim, S. A. (2019). Millennials Consumers’ Behaviors between Trends and Experiments. International Journal of Cyber Behavior, Psychology and Learning (IJCBPL), 9(4), 45-60.

Chatfield, A. T., & Reddick, C. G. (2018). The role of policy entrepreneurs in open government data policy innovation diffusion: An analysis of Australian Federal and State Governments. Government Information Quarterly, 35(1), 123-134.

Dash, G., Kiefer, K., & Paul, J. (2021). Marketing-to-Millennials: Marketing 4.0, customer satisfaction and purchase intention. Journal of Business Research, 122, 608-620.

Dutot, V., Bhatiasevi, V., & Bellallahom, N. (2019). Applying the technology acceptance model in a three-countries study of smartwatch adoption. The Journal of High Technology Management Research, 30(1), 1-14.

Ferreira, J. J., Fernandes, C. I., Rammal, H. G., & Veiga, P. M. (2021). Wearable technology and consumer interaction: A systematic review and research agenda. Computers in Human Behavior, 106710.

Guilding, C., Drury, C., & Tayles, M. (2005). An empirical investigation of the importance of cost-plus pricing. Managerial Auditing Journal, 20(2), 125-137.

Kumcu, E., & McClure, J. E. (2003). Explaining prestige pricing: an alternative to back-bending demand. Marketing Education Review, 13(1), 49-57.

Nasiri, N. (2019). Introductory Chapter: Wearable Technologies for Healthcare Monitoring. Wearable Devices: the Big Wave of Innovation, 3.

Sammut‐Bonnici, T., & Channon, D. F. (2015). Pricing strategy. Wiley Encyclopedia of Management, 1-3.

Singh, R. R., & Majumdar, S. K. (2018). Wearable internet of things (WIoT): Opportunities, challenges and business models for digital entrepreneurs. International Journal on Recent Trends in Business and Tourism (IJRTBT), 2(4), 43-52.

Uniform State Narcotic Drug Act versus the Uniform Controlled Act

Law

Student Name:

Instructor:

Subject:

Date

Uniform State Narcotic Drug Act versus the Uniform Controlled Act

This act was a revenue-producing act implemented to provide penalties for violations, but it denied the states the power to neither exercise the power of police to seize drugs used in illicit trade nor to punish those responsible. The act was primarily implemented to make the law uniform to all the states regarding the control of selling and using narcotic drugs (Swain, 1937).

The commissioners wanted to protect and control the sale and use of the drugs effectively in all the states. As a result of their efforts,  the growth rate and the spreading of the illicit narcotic drugs reduced because the act was strict in getting rid of the conflicting and inadequate laws and replacing them with effective ones. On the other hand, The Uniform Controlled Act of 1972 was implemented to replace the Uniform Narcotic Drug Act. The Act established a drug scheduling system as it gave permission to seize any property used in illegal activities. With the Act, the states authorities could now design, reschedule, or delete substances whenever notified of any federal actions.

Public Drunkenness

A person is ruled guilty of public drunkenness offense if he/she is under the influence of alcohol to the standard that he might be a danger to himself, other people, or any property. A person is drunk if his speech, coordination, balance, or behavior is affected because of drinking alcohol. Police take drunk people as ‘trouble makers’ and as such, they ban the ‘trouble makers’ from scenes with a violent history from as a result of drunkenness. It is a crime as it endangers the life, safety and peace of the drunkard, people around and the public at large. The drunkenness makes people make poor decisions especially when on public property where one might be tempted to crimes such as robbery, assault, and others.

Blackmail and Extortion

Blackmail is an offense that consists of taking or trying to make money or property from another person by making him fear being accused of criminal acts or other immoral conduct. On the other hand, extortion is taking money or property against the law by virtue of an official position or public office as this is an oppressive way to misuse power. The ever-present element of the offense in extortion is the threat to the victim or to his property (Block & Gary, 2001). Public officers commit the offense by claiming authority to take what the law does not entitle to him/her. Blackmail involves letters, oral threats, and other written communications. The federal criminal code says that ‘whoever threatened by informing, or as consideration for not informing, against any violation of the law of US, receives, or demands money, or any valuable thing is guilty of blackmail.’ So, for any crime to be declared a blackmail, there need be a threat that’s conveyed with unlawful hope of gaining. There still needs to be proof beyond reasonable doubt that the accused demanded property from the victim. The accused is not guilty and is acquitted, unless the jury is satisfied beyond doubt that he made a demand (Janal, 1998).

Misfeasance and Nonfeasance

Misfeasance is practicing a legal act improperly. A defendant is liable of misfeasance if he has a duty to care towards the plaintiff, and the defendant breached the care-duty by performing a legal act improperly, which resulted to the plaintiff getting hurt. If a janitor leaves the floor she is cleaning wet, which consequently results to his employer falling and getting injured, the employer can sue her for misfeasance because she breached her duty by leaving a wet floor. On the other hand, nonfeasance describes a situation where one fails to act consequently resulting to harm to other parties. These terms are usually confusing and un-instructive. Even courts of law have difficulties determining whether the harm of the different cases results from a failure to act responsibly or harm resulted from an act that was never performed properly. For example, using the janitor example, a court can call the injury an act of nonfeasance by attending to the fact that the janitor did not post a warning sign stating that the floor is wet.

References

Block, & Gary N. Anderson. (2001). Blackmail, Extortion, and Exchange. New York Law School Law Review: pp. 541-561. Retrieved 13/8/2014.

Janal, D. S. (1998). Risky Business: How to Stop People From Blackmailing You From The Web. New York; John Wiley and Sons.

Swain, R. L. (1937), The Status of Exempt Narcotics Under The Uniform State Narcotic Act. Journal of The American Pharmaceutical Association. Retrieved 13/8/2014.

Law, Justice, and Society

Law, Justice, and Society

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Law, Justice, and Society

The main significant distinction between civil and criminal law is the lower “Preponderance of evidence” standard proof. As depicted in the book, civil law is a private law that governs how transactions are made between non-governmental entities, such as corporations and public laws. Public law is the regulation of various associations between and among the government and private parties. There has been a confusion between civil law and criminal law since some of the harm may fall under civil law and vice verses. Civil law is classified into five major categories: torts, property, contracts, family, and juvenile law.

On the other hand, property law’s main focus is on property ownership and acquisition such as movables, real and intellectual property. It also governs how these properties are used, disposed of, given away, or inherited. Contract law insulates the conduct of businesses. Family law deals with several aspects of relationships and marriages, such as parties’ duties and responsibilities in a marriage, dissolution of the marriage, the issuance of alimony, and child support. Regulatory law also known as administrative law is a public law that regulates the association of government administrative agencies’ oversight of business. Since the administrative agency’s overwhelming growth, there was a need to reach a concession, which resulted in administrative agencies granted the power to create and enforce the law.

Juvenile law is a branch of civil law. It deals with both status offenses and delinquency. Status offenses are only applicable to the juveniles, while delinquency is comprehended as crimes only if an adult committed the criminal activities. Over the years, both offenses charged the same until recently when the Supreme Court created a juvenile justice system that closely reflects the adult justice system, especially when the crime involves a severe delinquent behavior. The USA noted with a lot of concern that the juveniles committed much property and violent crimes. However, with more research, scientists presented the Supreme Court with the evidence that most juveniles undergo a series of hormonal surges during puberty. They also argued that the juveniles were juxtaposed with adolescence in that the brain is undergoing a series of changes. The juvenile legal system has three distinct periods. The first period was when western culture heavily relied on parents to control their children. During the mid-1500s, the wayward institutional model was mainly used until the implementation of juvenile courts.

Peace within a society is significant for the growth of an individual and the economy. Hence it is fundamental to control individuals within a given set of society. Hence the use of the law is mandatory to control the behavior of citizens in a country. The violation of the laws set by the country’s judicial system is always punishable when the individual is found guilty. The author argues out the impacts of an individual found guilty are consistently negative, not forgetting those who witnessed the sentencing. Hence, every individual needs to focus on our conscience’s strength, how rewarding our transgressions are, what we lose as individuals when our violations are noticed, and our capability to analyze our wrongdoing’s cost and benefits.

The USA justice system has been guilty of being racist since black punishment is always severe compared to the whites’ sentencing. The author also notes out the significance of suppressing political dissent. However, the USA justice system is known for less consideration of political conflict. It also started implementing using psychiatry instead of sentencing the convict. The court would rather recommend the convict to see a psychiatrist when the convict is deemed mentally ill.

Laying Off Employee Discussion

Laying Off Employee Discussion

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Laying Off Employee Discussion

Business is always characterized by the over-performance and under-performance dynamics that require the manager’s critical decision in the management frameworks. During a severe economic crisis, an organization always needs the manager to make the hard decision of laying off the employees. Employees may get laid off due to the inability to deliver quality services or the behavioral characteristics exhibited at the workstation that is not favorable for the company’s growth (Mujtaba & Senathip, 2020). However, there exist situations where all the employees are determined and need the job for economic survival. All their services are crucial for the company’s development, but the company has to sacrifice one of them due to the need to solve the economic crisis to balance the financial equilibrium. For the case presented, as a manager I would lay off Alice and continue working with Mary.

The potential impact of the decision may create labor crisis but solve the economic disparity exhibited within the organization culture. Despite being a fresh college graduate, Mary is a hardworking and smart employee. She still tests the importance of creating economic and social goodwill with the customers and organization. The company can also improve her ability through little motivation to enable her to continue with the weekend’s work delivery. Because Mary is a fresh graduate, she may not be able to understand all the goals and needs of the company. Therefore, the motive of employees in supporting the political causes that are contrary to the Company’s economic plans can get corrected by the management and colleagues through work principles strategies (Wright, 2008). Also, Alice being hard-working means suitable for the company, but the limited availability on weekends and limited overnight travel may derail the company’s needs of correcting the merged economic crisis. Therefore, preferring Mary over Alice remains a critical decision hence my choice for laying off Alice is not based on personal grudges but the need for the in-depth economic prosperity of the company.

References

Mujtaba, B. G., & Senathip, T. (2020). Layoffs and downsizing implications for the leadership role of human resources. Journal of Service Science and Management, 13(02), 209. https://www.scirp.org/html/2-9202305_99284.htmWright, L. (2008). The Do And Don’ts Of Laying Off Employees. https://scholars.unh.edu/cgi/viewcontent.cgi?article=1504&context=news

Leader Characteristics

Leader Characteristics

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Leader Characteristics

I believe in three major concepts when it comes to leadership. First and first, everyone, whether in a company, a family, a sports team, a community organization, a church, a synagogue, a mosque, or a book club, is a leader in some capacity. I believe that many individuals are unaware of their unique leadership position and hence lose out on opportunities to influence how others behave. The second thing I’m certain of is that everyone has to continue to improve their leadership abilities. Even though it might be difficult to set aside regular time to build and master leadership abilities, it is a crucial discipline for long-term success and achievement. Finally, I believe that leadership qualities can be improved by training and practice, implying that we can all improve our leadership abilities. On top of these qualities, I believe that integrity, delegation and effective communication are the most important characteristics of a leader.

Integrity is among the most important characteristics of a leader. It ought to go without saying how important it is to have a trustworthy reputation. Integrity is an essential characteristic of a leader, and this is true for both the person and the organization, despite the fact that it is not always a factor in how employees are regarded. It is essential for top-level executives since they are the ones responsible for selecting the direction the business will go in as well as making a number of other important decisions. According to the findings of Bell (2013), businesses may have a blind spot when it comes to being honest. Therefore, leaders must make it a priority to ensure that their style at all levels of an organization is cognizant and makes use of the significance of maintaining integrity and being honest.

The second most important characteristic of a leader, in my own assessment, is the ability to delegate. One of the most important roles of a leader is to delegate work to their followers, even if doing so successfully might be challenging. It is not just about allowing oneself more time; it is also about aiding one’s direct reports in moving forward, developing their ability to interact with others, having greater autonomy, and making better judgements (Badjie, 2021). The best leaders cultivate a culture of trust among their teams so that they may more effectively transfer responsibilities to their subordinates. When you delegate responsibilities to others, your team will feel more in control, and you, as a leader, will earn their trust and assist them in their professional development. A leader learns how to choose the individuals who are most qualified to complete certain jobs or projects. Despite the many and obvious advantages of delegation, many managers still struggle to delegate effectively. There are many misconceptions and misunderstandings regarding delegating work, which may cause some leaders to be reluctant to delegate work to others. As a result, being able to assign responsibilities effectively is a crucial ability.

Despite being the third character trait, being an effective communicator is perhaps the most important characteristic of a leader. Being a competent leader and being able to communicate effectively are inextricably linked. The finest leaders are excellent communicators who can convey their message in a number of ways, including educating others, motivating them, and offering guidance to their direct reports. You must also be able to listen to and converse with a varied set of individuals who have various occupations, reside in various locations, have various social identities, and so on. The effectiveness of your business strategy is also heavily influenced by how effectively and often executives from various departments communicate with one another. Iordanoglou (2018) encourages leaders to learn how improved communication and more engaging interactions may significantly enhance your company’s culture. Being able to connect with people on a variety of levels is essential for effective communication and leadership. You must be able to relate to others and recognize yourself in them in order to connect with them. Finding common ground, communicating clearly, piquing people’s attention, getting them enthused, and being true to ourselves all help us connect with others more effectively. When it’s appropriate, a skilled communicator makes choices publicly and collaboratively, provides honest criticism, and often compliments others’ efforts. We must take an active part in the interaction if we want to develop our ability to communicate with one another. This entails ensuring that the environment is free of distractions, being truthful, and accepting responsibility for the message.

In summary, leadership is all about motivating people to be the best version of oneself and to be productive in their role. Therefore, I believe that being able to delegate well, being an effective communicator, and having integrity are the most important qualities that leaders have. These qualities allow leadership to be easier, effective, and inspirational to others.

References

Badjie, G. (2021). Leadership should or should not delegate communication?(a systematic literature review: the art of delegation). Eksis: Jurnal Riset Ekonomi Dan Bisnis, 15(2), 67-78.

Bell, R. M. (2013). Charismatic leadership case study with Ronald Reagan as exemplar. Emerging Leadership Journeys, 65(1), 83-91.

Iordanoglou, D. (2018). Future Trends in Leadership Development Practices and the Crucial Leadership Skills. Journal of Leadership, Accountability & Ethics, 15(2).