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Nikola Tesla’s contributions to modern physics

Nikola Tesla’s contributions to modern physics

Nikola Tesla’s contributions to modern physics

This paper forms a theory based on Nikola Tesla’s contributions to modern physics. Tesla was an outstanding physician who revolutionized the worldwith his contributions. He had over 100 patents and numerous unpatented innovations(Burgan 2009). . His concepts are still applicable in the modern day world in electrical appliances such as radios and TVs. Besides, his idea on the Alternating Current (AC) formed the basis of safe home and public lighting. Tesla is one of the most renowned scientists in physics. It is on tesla’s contributions that this paper forms a contextual theory and establishes a causal and effect relationship.

According to Metcalfe, the overuse of some words has resulted to erosion of their meaning such that some words are necessary to clarify the meanings of these overused words. In addition, Metcalfe state that the meaning of the word theory depends on the contextual discipline or field. Interpretation of theory in one field is totally different from the interpretation in another field altogether. Similarly, different researchers have varying interpretations of theory. Metcalfe therefore concludes by stating that even basic words like theory lack a clear definition from researchers and those in authority. It is because of this reason that Metcalfe proposes establishing meaning of words based on the viewpoint of the phenomenon under scrutiny.

Tesla’s theories exhibited some of the characteristics of theories as defined by various scholars. According to Burgan (2009), Tesla’s Theory of Gravity explained the relationship between gravitational force and electromagnetism. This theory provided a model that unified all other fundamental forces such as matter and energy. This theory aimed by explaining and distinguishing the idea of space curving and space timing. Tesla proposal that gravity has field effects made researchers to critique his work. Tesla’ theory attempted to solve the problem of transmission of high frequency and voltage current. This theory provided knowledge on electromagnetic forces and mechanical movements caused by electromagnetic forces acting through the media. However, Tesla did not test this theory nor publish it by the time of his death. Tesla work on dynamic gravity epitomizes classical theories since it had all the characteristics of theories, though it never underwent the final enactment stage.

Theory

The word theory has various meanings depending on the phenomenon under consideration and the discipline. Weick (1999) explained a theory as a structure that describes relationships or connections in the phenomenon under consideration. According to him, a theory tries to solve a problem. Eisenhardt (1989) describes a theory as a reasonably coherent brief explanation of a phenomenon. She adds that a theory must be testable to provide evidence. Markus (2002) provided the most simplistic definition of a theory. He stated that a theory is a connection between two ideas. In addition, theory explains why/how things occur. According to Gregor (2002), theories are models, knowledge or frameworks. She argued that theories must include generalizations and a causal relationship between variables.

Praxis

According to Poizat (2000), praxis is the process through which a theory develops until its acceptance or enactment. Tesla developed his theories through the normal theorizing process and later became universally accepted. One such theory is his free power theory and the Tesla generator. Tesla developed this theory while working at the Westinghouse. The free power theory bases its framework on the meaning of theory as an explanation of a phenomenon or a group of facts that clarifies a phenomenon. According to this definition, theory is a hypothesis confirmed through observation. Tesla’s theory on free power provided explanations on air transmission without connecting to grid. According to his explanations, all that was necessary was a receptor that collected the power and transferred it to bulbs and electrical appliances in houses. The final stage of this theory praxis process occurred when Tesla transmitted millions of electricity volts over a distance of 26 miles. The electricity operated a bank of bulbs thus, confirmed Tesla’s theory.

Hypothesis

A hypothesis is aneducated guess of a phenomenon that is yet to be confirmed. Theories develop from a hypothesis or a model. A hypothesis tries to explain the effect of a variable on another or clarifies the current occurrence of a situation without proven solutions. A hypothesis can either be correct or incorrect. Hypothesis must be based on factual information about the phenomenon of interest. All models must have hypothesis since they aim to solve a particular problem.

Dependent variable

Dependent variable is a statistics of interest being influenced by the independent variable. These variables are also known as the endogenous variables since the model determines their values. The model structure must be accurate and based on logical theoretical framework in order to achieve correct results.

Independent variable

Independent variables are also known as the exogenous variables since they are statistics whose values are given outside the model. They are not of interest to the researcher but are critically important in achieving the desired results. The theory’s framework or model determines the number of exogenous variables used.

Antecedent variable

It is a variable used at specific time point that explains a variation in the dependent and independent variables. They explain the relationship between variables in a causal and effect relationships such as during a regression analysis.

Intervening variable

This is a variable that results due to the independent variable and determines the dependent variable. These variables act as intermediary variables between the dependent and independent variables.

Elimination of alternatives explanations

This refers to application of logical reasoning to rule out some explanations in order to remain with the correct details. It involves eliminating the most unlikely explanations then critically examining the remaining options. This method is important because it reduces the risk of arriving at a wrong conclusion or explanation.

Confounding Variable

These are variables that are not of interest to the researcher but that is correlated with the independent variables thus affects the independent variable. These variables may result to wrong conclusions since the obtained result may be due to changes of the confounding but not the independent variables.

Empirical generalizations

This refers to formation of conclusions based on the results obtained from the theory without finer details. Empirical generalization may involve the relationships between variables without finer effects of the causality of the relationship. The researcher makes generalizations from the results of the model.

Deductive reasoning

This refers to working from a general information then developing specific conclusions. It involves a researcher developing specific hypotheses from the general theory. The researcher then narrows down to making observations from specific data that leads to a conclusion of the general theory. This type of reasoning is often referred to as “top-down” approach.

Inductive reasoning

It is the opposite of deductive reasoning since it involves using specific observations to make general conclusions and theories. The researcher observes specific behaviors or measurements then detects patterns in order to formulate hypotheses that might lead to general theories. This type of reasoning is sometimes referred to as “bottom up” approach.

References

Burgan, M. (2009). Nikola Tesla: Physicist, inventor, electrical engineer. Minneapolis, Min: Compass Point Books.

Poizat, B. (2000). A course in model theory: An introduction to contemporary mathematical logic. New York, NY: Springer.

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NIKE. Managing Ethical Missteps

NIKE. Managing Ethical Missteps

NIKE: Managing Ethical Missteps

Name

Professor

Institution

Course

Date

NIKE: Managing Ethical Missteps

Introduction

While Nike is a giant manufacturing company specializing in the production of indoor and outdoor footwear’s and sweatshirt, it is also among the best managed companies in the world. However, this is from the economic point of view. There are many cases that might lead to the fall of the manufacturing giant, and these cases are mainly ethical despite the fact that the company has not been in the limelight for ethical and professional malpractices (Brian, 2009).

Discern How a More Effective Ethics Programs and a More Viable Code of Conduct Could Have Mitigated the Ethical Issues Faced by Nike.

Nike failed to implement internal programs aimed at detecting and preventing violation of laws hence is eligible for a significant increase in penalties. Therefore, had Nike developed a compliance program before the offenses, they would have averted most of the ethics related problems that the company faced. A viable code of ethics does not only act as a deterrent, but also as a guideline for ethical operations and activities within a company. If the company had a viable code of ethics, the employees would have been more aware of the impact of their practices on the environment as well as on the community. The management would have been more strict with its employment rules before absorbing employee and would have ensured that all the documents used by the company are genuine and up to date (Greenhouse, 2011).

Describe an Ethics Training and Communications Program that May Have Kept Nike from Encountering the Ethical Issues It Did in This Scenario Ethical Training Program.

An effective ethics training program offers a number of benefits that can be instrumental in detecting unethical behaviors that are likely to devastate an organization. For example, issues like child labor and corporate social unresponsiveness experienced in Nike are unethical activities that could have brought the giant company down.

An ethics and training program must communicate standards and the integrity visions of the company. In this way, the identified integrity risks are reduced, and open communication lines are created as well as a transparent work environment. A program must create a work environment that is free from any form of retaliation and intimidation. On the other hand, an ethics and communication program should set clear, expected standards of behaviors and the communicating channels to be used for conveying the integrity messages across the company. It should also set rules on how the stakeholders can become engaged in the process (Edward, 2010).

Determine and Discuss how Nike Could Have Benefited Early on from Ethics Auditing.

Ethical auditing is the process by which company’s measures internal and external consistency of their value base. This is a value linked process by which stakeholders are incorporated into the organization (Brian, 2009). For example, Nike incorporated the stakeholder into their value base and considered how their practices were aligned to their stakeholder. Nike stakeholders do not only refer to the shareholder but also the communities in which the company operates the employee, customers as well as suppliers. Ethical audit is intended to ensure accountability and transparency to all the stakeholders of the company. This process is also important in ensuring that the company meets its ethical objectives. Though this process is mainly an internal control measure, it focuses more on the external factors such as the community response, the social welfare as well as the stakeholder interest. Ethical audits are mainly meant to captures nukes ethical profile. Ethical profiles combine financial profile, service profile and employer profile to investors, customers and employees respectively (Edward, 2010). All the factors that might have an impact on the Nikes reputation are put into perspective by an ethical audit. If Nike had taken a picture of its value system in time, it would have:

1) Clarified the definite values to which it operates:

Nike has a number of flows in its supply chain; these flaws are easily identified if all the public views are considered. If the company had established an ethical audit before, the company would have streamlined its supply chain and clarified the actual value within which it operates and not just remain vague. These ethical audits communicates to the employees the ethical training objectives, ethical code of conducts, Hotline usage, Ethical issues, Conflicts of interest, Kickbacks, Accounting irregularities, Protection from retaliation, Internal theft as well as employee responsiveness (Brian, 2009).

Learnt how to establish and provide a better baseline for measuring the future improvement.

Factors such as corporate social responsibilities that Nike is facing, and is still likely to face in future, are some of the things that the company should give proper considerations to. The company is in fault for employing underage workers, having unpaid wages for employees and using falsified documents for worker permits. The company could have steered clear of all these by benchmarking and ensuring that all the regulations are met properly before implementing any program and ensuring that there are internal policies and ethics officers charged with ensuring that the policies related to employment and working conditions are always footed (Greenhouse, 2011).

Leant how to meet the societal expectation that it did not meet at that time:

Nike would have employed and trained more CSR specialists in all plants. This is to uphold compliance and societal focus into the company mainstream objectives, thereby increasing the company’s reach to the community and reducing the child labor. By establishing plants in poor areas, the company is set to exploit the cheap labor. Though this is seen as a positive move, the company could have established a proper salary scale for the workers. A realistic salary scale is much more effective in the reduction of employee unrest and the other related problems within the company.

Given the entire stakeholder the opportunities to clarify what they expected from the company.

Ethical audit involves the establishment of compromise between the company and the stakeholder, this process offers opportunities form collection of the stakeholder views, which can be instrumental in shaping the strategy goals of the company and setting direction with the stakeholders in mind (Edward, 2010).

Identified those problem areas that existed within the company.

Most of these problems include the wages, worker condition as well worker tight. Though this is limited in scope, the company could have joined the global alliance before their problem stated and achieved these goals before.

Learnt about the issue which motivated the employees as well as, the community?

The community is the backbone of the company in any setting, therefore, their concern is much more important than the company success. It is therefore, imperative for the company to ensure that the community has a positive attitude towards it to help the company prosper. A slight change in the attitude of the employees is injurious to the company’s reputation and success (Edward, 2010).

Identified the overall areas of vulnerability especially those areas related to transparency.

Attract more customers:

As the company’s customer base widens, the number of interested participants increases, the general perceptions of the customer as an ethical company increases the customers positive perception about the company. The number of male, female and fashion oriented customers would increase (Brian, 2009).

Create A High-Level Outline For What The Ethics Auditing Process Should Look Like At Nike.

References

Brian, A. (2009). The Natural Treads for Business: Ecology, Wealth & Evolutionary Corporation. British Columbia: Society Publishers.

Edward, G. (2010). Corporate Strategy & Exploration of Ethics. Englewood Cliffs: Prentice Hall.

Greenhouse, S. (2011). “Nike’s Chief Rescinds a Gift over Screening of Sweatshops”. The New York Times.

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NIKE. Managing Ethical Missteps. Sweatshops to Leadership in Employment Practices

NIKE. Managing Ethical Missteps. Sweatshops to Leadership in Employment Practices

NIKE: Managing Ethical Missteps

Name

Professor

Institution

Course

Date

NIKE: Managing Ethical Missteps

Introduction

While Nike is a giant manufacturing company specializing in the production of indoor and outdoor footwear’s and sweatshirt, it is also among the best managed companies in the world. However, this is from the economic point of view. There are many cases that might lead to the fall of the manufacturing giant, and these cases are mainly ethical despite the fact that the company has not been in the limelight for ethical and professional malpractices (Brian, 2009).

Discern How a More Effective Ethics Programs and a More Viable Code of Conduct Could Have Mitigated the Ethical Issues Faced by Nike.

Nike failed to implement internal programs aimed at detecting and preventing violation of laws hence is eligible for a significant increase in penalties. Therefore, had Nike developed a compliance program before the offenses, they would have averted most of the ethics related problems that the company faced. A viable code of ethics does not only act as a deterrent, but also as a guideline for ethical operations and activities within a company. If the company had a viable code of ethics, the employees would have been more aware of the impact of their practices on the environment as well as on the community. The management would have been more strict with its employment rules before absorbing employee and would have ensured that all the documents used by the company are genuine and up to date (Greenhouse, 2011).

Describe an Ethics Training and Communications Program that May Have Kept Nike from Encountering the Ethical Issues It Did in This Scenario Ethical Training Program.

An effective ethics training program offers a number of benefits that can be instrumental in detecting unethical behaviors that are likely to devastate an organization. For example, issues like child labor and corporate social unresponsiveness experienced in Nike are unethical activities that could have brought the giant company down.

An ethics and training program must communicate standards and the integrity visions of the company. In this way, the identified integrity risks are reduced, and open communication lines are created as well as a transparent work environment. A program must create a work environment that is free from any form of retaliation and intimidation. On the other hand, an ethics and communication program should set clear, expected standards of behaviors and the communicating channels to be used for conveying the integrity messages across the company. It should also set rules on how the stakeholders can become engaged in the process (Edward, 2010).

Determine and Discuss how Nike Could Have Benefited Early on from Ethics Auditing.

Ethical auditing is the process by which company’s measures internal and external consistency of their value base. This is a value linked process by which stakeholders are incorporated into the organization (Brian, 2009). For example, Nike incorporated the stakeholder into their value base and considered how their practices were aligned to their stakeholder. Nike stakeholders do not only refer to the shareholder but also the communities in which the company operates the employee, customers as well as suppliers. Ethical audit is intended to ensure accountability and transparency to all the stakeholders of the company. This process is also important in ensuring that the company meets its ethical objectives. Though this process is mainly an internal control measure, it focuses more on the external factors such as the community response, the social welfare as well as the stakeholder interest. Ethical audits are mainly meant to captures nukes ethical profile. Ethical profiles combine financial profile, service profile and employer profile to investors, customers and employees respectively (Edward, 2010). All the factors that might have an impact on the Nikes reputation are put into perspective by an ethical audit. If Nike had taken a picture of its value system in time, it would have:

1) Clarified the definite values to which it operates:

Nike has a number of flows in its supply chain; these flaws are easily identified if all the public views are considered. If the company had established an ethical audit before, the company would have streamlined its supply chain and clarified the actual value within which it operates and not just remain vague. These ethical audits communicates to the employees the ethical training objectives, ethical code of conducts, Hotline usage, Ethical issues, Conflicts of interest, Kickbacks, Accounting irregularities, Protection from retaliation, Internal theft as well as employee responsiveness (Brian, 2009).

Learnt how to establish and provide a better baseline for measuring the future improvement.

Factors such as corporate social responsibilities that Nike is facing, and is still likely to face in future, are some of the things that the company should give proper considerations to. The company is in fault for employing underage workers, having unpaid wages for employees and using falsified documents for worker permits. The company could have steered clear of all these by benchmarking and ensuring that all the regulations are met properly before implementing any program and ensuring that there are internal policies and ethics officers charged with ensuring that the policies related to employment and working conditions are always footed (Greenhouse, 2011).

Leant how to meet the societal expectation that it did not meet at that time:

Nike would have employed and trained more CSR specialists in all plants. This is to uphold compliance and societal focus into the company mainstream objectives, thereby increasing the company’s reach to the community and reducing the child labor. By establishing plants in poor areas, the company is set to exploit the cheap labor. Though this is seen as a positive move, the company could have established a proper salary scale for the workers. A realistic salary scale is much more effective in the reduction of employee unrest and the other related problems within the company.

Given the entire stakeholder the opportunities to clarify what they expected from the company.

Ethical audit involves the establishment of compromise between the company and the stakeholder, this process offers opportunities form collection of the stakeholder views, which can be instrumental in shaping the strategy goals of the company and setting direction with the stakeholders in mind (Edward, 2010).

Identified those problem areas that existed within the company.

Most of these problems include the wages, worker condition as well worker tight. Though this is limited in scope, the company could have joined the global alliance before their problem stated and achieved these goals before.

Learnt about the issue which motivated the employees as well as, the community?

The community is the backbone of the company in any setting, therefore, their concern is much more important than the company success. It is therefore, imperative for the company to ensure that the community has a positive attitude towards it to help the company prosper. A slight change in the attitude of the employees is injurious to the company’s reputation and success (Edward, 2010).

Identified the overall areas of vulnerability especially those areas related to transparency.

Attract more customers:

As the company’s customer base widens, the number of interested participants increases, the general perceptions of the customer as an ethical company increases the customers positive perception about the company. The number of male, female and fashion oriented customers would increase (Brian, 2009).

Create A High-Level Outline For What The Ethics Auditing Process Should Look Like At Nike.

References

Brian, A. (2009). The Natural Treads for Business: Ecology, Wealth & Evolutionary Corporation. British Columbia: Society Publishers.

Edward, G. (2010). Corporate Strategy & Exploration of Ethics. Englewood Cliffs: Prentice Hall.

Greenhouse, S. (2011). “Nike’s Chief Rescinds a Gift over Screening of Sweatshops”. The New York Times.

Posted in Uncategorized

NIKE Managing Ethical Missteps

NIKE Managing Ethical Missteps

NIKE: Managing Ethical Missteps

Introduction

While Nike is a giant manufacturing company specializing in the production of indoor and outdoor footwear’s and sweatshirt, it is also among the best managed companies in the world. However, this is from the economic point of view. There are many cases that might lead to the fall of the manufacturing giant, and these cases are mainly ethical despite the fact that the company has not been in the limelight for ethical and professional malpractices (Brian, 2009).

Discern How a More Effective Ethics Programs and a More Viable Code of Conduct Could Have Mitigated the Ethical Issues Faced by Nike.

Nike failed to implement internal programs aimed at detecting and preventing violation of laws hence is eligible for a significant increase in penalties. Therefore, had Nike developed a compliance program before the offenses, they would have averted most of the ethics related problems that the company faced. A viable code of ethics does not only act as a deterrent, but also as a guideline for ethical operations and activities within a company. If the company had a viable code of ethics, the employees would have been more aware of the impact of their practices on the environment as well as on the community. The management would have been more strict with its employment rules before absorbing employee and would have ensured that all the documents used by the company are genuine and up to date (Greenhouse, 2011).

Describe an Ethics Training and Communications Program that May Have Kept Nike from Encountering the Ethical Issues It Did in This Scenario Ethical Training Program.

An effective ethics training program offers a number of benefits that can be instrumental in detecting unethical behaviors that are likely to devastate an organization. For example, issues like child labor and corporate social unresponsiveness experienced in Nike are unethical activities that could have brought the giant company down.

An ethics and training program must communicate standards and the integrity visions of the company. In this way, the identified integrity risks are reduced, and open communication lines are created as well as a transparent work environment. A program must create a work environment that is free from any form of retaliation and intimidation. On the other hand, an ethics and communication program should set clear, expected standards of behaviors and the communicating channels to be used for conveying the integrity messages across the company. It should also set rules on how the stakeholders can become engaged in the process (Edward, 2010).

Determine and Discuss how Nike Could Have Benefited Early on from Ethics Auditing.

Ethical auditing is the process by which company’s measures internal and external consistency of their value base. This is a value linked process by which stakeholders are incorporated into the organization (Brian, 2009). For example, Nike incorporated the stakeholder into their value base and considered how their practices were aligned to their stakeholder. Nike stakeholders do not only refer to the shareholder but also the communities in which the company operates the employee, customers as well as suppliers. Ethical audit is intended to ensure accountability and transparency to all the stakeholders of the company. This process is also important in ensuring that the company meets its ethical objectives. Though this process is mainly an internal control measure, it focuses more on the external factors such as the community response, the social welfare as well as the stakeholder interest. Ethical audits are mainly meant to captures nukes ethical profile. Ethical profiles combine financial profile, service profile and employer profile to investors, customers and employees respectively (Edward, 2010). All the factors that might have an impact on the Nikes reputation are put into perspective by an ethical audit. If Nike had taken a picture of its value system in time, it would have:

1) Clarified the definite values to which it operates:

Nike has a number of flows in its supply chain; these flaws are easily identified if all the public views are considered. If the company had established an ethical audit before, the company would have streamlined its supply chain and clarified the actual value within which it operates and not just remain vague. These ethical audits communicates to the employees the ethical training objectives, ethical code of conducts, Hotline usage, Ethical issues, Conflicts of interest, Kickbacks, Accounting irregularities, Protection from retaliation, Internal theft as well as employee responsiveness (Brian, 2009).

Learnt how to establish and provide a better baseline for measuring the future improvement.

Factors such as corporate social responsibilities that Nike is facing, and is still likely to face in future, are some of the things that the company should give proper considerations to. The company is in fault for employing underage workers, having unpaid wages for employees and using falsified documents for worker permits. The company could have steered clear of all these by benchmarking and ensuring that all the regulations are met properly before implementing any program and ensuring that there are internal policies and ethics officers charged with ensuring that the policies related to employment and working conditions are always footed (Greenhouse, 2011).

Leant how to meet the societal expectation that it did not meet at that time:

Nike would have employed and trained more CSR specialists in all plants. This is to uphold compliance and societal focus into the company mainstream objectives, thereby increasing the company’s reach to the community and reducing the child labor. By establishing plants in poor areas, the company is set to exploit the cheap labor. Though this is seen as a positive move, the company could have established a proper salary scale for the workers. A realistic salary scale is much more effective in the reduction of employee unrest and the other related problems within the company.

Given the entire stakeholder the opportunities to clarify what they expected from the company.

Ethical audit involves the establishment of compromise between the company and the stakeholder, this process offers opportunities form collection of the stakeholder views, which can be instrumental in shaping the strategy goals of the company and setting direction with the stakeholders in mind (Edward, 2010).

Identified those problem areas that existed within the company.

Most of these problems include the wages, worker condition as well worker tight. Though this is limited in scope, the company could have joined the global alliance before their problem stated and achieved these goals before.

Learnt about the issue which motivated the employees as well as, the community?

The community is the backbone of the company in any setting, therefore, their concern is much more important than the company success. It is therefore, imperative for the company to ensure that the community has a positive attitude towards it to help the company prosper. A slight change in the attitude of the employees is injurious to the company’s reputation and success (Edward, 2010).

Identified the overall areas of vulnerability especially those areas related to transparency.

Attract more customers:

As the company’s customer base widens, the number of interested participants increases, the general perceptions of the customer as an ethical company increases the customers positive perception about the company. The number of male, female and fashion oriented customers would increase (Brian, 2009).

Create A High-Level Outline For What The Ethics Auditing Process Should Look Like At Nike.

References

Brian, A. (2009). The Natural Treads for Business: Ecology, Wealth & Evolutionary Corporation. British Columbia: Society Publishers.

Edward, G. (2010). Corporate Strategy & Exploration of Ethics. Englewood Cliffs: Prentice Hall.

Greenhouse, S. (2011). “Nike’s Chief Rescinds a Gift over Screening of Sweatshops”. The New York Times.

Posted in Uncategorized

Nike Inc Organization Profile Part I

Nike Inc Organization Profile Part I

Nike Inc Organization Profile: Part I

Name

Institution

Date

Nike Inc. Organizational Profile: Part I

Nike Inc. is one of the leading apparel company in the world having been able to establish themselves in various parts of the world. In looking at organizational conflict I did feel it would be best as it has had several controversies. Nike was a company that was established in January 25th, 1964 but during its establishment it was referred to as Blue Ribbon Sports. Phi Knight who was a track and athlete student at the University of Oregon and he did collaborate with his coach Bill Bowerman (Meyer, 2019). When the company initially begun, it’s main point of operation was in Eugene Oregon and acted as a distributor for shoes for a Japanese apparel company that was the Onitsuka Tiger and they were able to make successful sales. The first Nike shoe is said to have been made by the Coach for one of his students. This paper generally will examine Nike Inc. by looking at one of its organizational conflict and how they were able to solve it.

When Blue Ribbon Shoes opened its doors to start selling Japanese shoes they sold 1300 pairs that year grossing $8000. They rose each year and by 1965, they had increased their sales to $20,000. In 1966, that is when they were first able to open their retail stores Santa Monica in California and also expanding their business in Massachusetts. By 19671, their relationship with Onitsuka had ended and they were now ready to open up their line of footwear’s and it is at this point that they also rebranded their named from BRS to Nike. Their logo would be rebranded by Carolyn Davidson and this new swoosh was first used by 1971, June 18. The Swoosh was registered with U.S Patent and Trademark Office in the year 1974.

Nike kicked off their brand and they really did focus on advertising a key factor that helped in their product placement in the market and in helping people know about them. In j1976, Nike hired John Brown and Partners, which was an advertising agency that was based in Seattle to do the campaign for them. The first brand Ad that was created for the company was “There is no Finish line” however in this advertisement there were no Nike products shown, the advertisement however was really important in placing Nike on the competition field with other apparel lines especially the shoes. As of 1980, Nike already had 50% market share in the United States when it came to the athletic shoes and it is that same year that they were able to go public.

Nike wanted to spread their wings into the market now that they had went public and in order to achieve this they hired another advertising agent. Wieden + Kennedy would end up being Nike’s main advertising agency creating all their television as well as their print ads. The founder of the agency was Dan Wieden who is accredited to having created the slogan “Just Do It” that officially debuted in July 1st 1988. Wieden got the slogan as an inspiration from Gary Gilmore last words “Let’s do it” just before his execution (Nayat, 2017). In the 1980’s Nike were able to expand their retail stores in various parts of the world. Aside from shoes, they were able to expand their products to include other sports equipment’s including street fashion that encompassed socks, men boxers, sweat pants, among so many other things. They are one of the highest ranked companies when it comes to the sale of sporting merchandise.

Nike just as any company has good as well as bad publicity. Early 1990s, there emerged allegations that Nike were using child labor in their factories in Pakistan as well as Cambodia which were companies that were contracted to manufacture their soccer balls. Although it was Nike directly but rather the company that they had contracted, their image was still heart. The company did take a few measures to ensure that this practice stooped, they still continued contracting countries located in regions that do not seem to have enough regulation when it comes to child labor. The company they had contracted in Cambodia was featured in a BBC documentary in 2001, a documentary that did feature six girls that worked in these factories for all the seven days, 16 hours a day. Another incidence was the strike in China in the year 2014. The workers who were working for Yue Yuen a company that was manufacturing shoes including for Nike were underpaying their workers as they were paying them l250 yuan which was an equivalent of $40.82 per month.

In looking at the history of Nike company, it is important to discuss their Just Do It campaign by Colin Kaepernick a controversial NFL player. Kaepernick had faced backlash for taking a knee during singing of the National anthem as a sign of protest against racial injustices especially police brutality against the African Americans. He was dropped out of the NFL and when Nike decided to use him for their advertisements, there was a lot of conversas around the advertisement with those who were against his kneeling bashing the organization. Despite the many controversies this paper will focus on one organizational conflict which was dropping of Allyson Felix for being pregnant.

References

Meyer, J. (2019, August 15). History of Nike: Timeline and

Nayak, T. (2017). ” Just Do It”@ Ad Campaign: The Case of Nike Inc. Globsyn Management Journal, 11. Facts. Retrieved from https://www.thestreet.com/lifestyle/history-of-nike-15057083

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Nikes brand image and sources of brand equity in the United States

Nikes brand image and sources of brand equity in the United States

Nike company

Name

Institution

Course

Date

Nike’s brand image and sources of brand equity in the United States

The increased demand for the products in the sporting clothing market in USA over the last 20 years provided a great opportunity for Nike Shoe Company. This economic situation provided a very good environment for Nike brand to take root very quickly due to its availability and affordability (Booch, 1996).

Nike’s efforts to become a global corporation

These include such factors as climate and weather changes in a period. Changes in environment are hard to determine or control and they have greater impact on businesses either directly or indirectly. The environmental plan exhibited by Nike has helped in building very strong public relations and has enticed many customers and investors (Bigelow, 1980). Nike shoes are greener and more ethical as compared with other products in the USA market. Nike shoes are easier to recycle, and the solvent use of reduced by over 85% when compared with other brands like tiger and Adidas.

Nike has benefited from product development. This gives Nike the opportunity of its products not becoming unfashionable before they wear out. Building of strong global brand recognition is another opportunity of developing the business internationally. Emerging markets like china and India has new generations of consumers so penetrating such markets is a great opportunity. Worked cup and world Olympic events are well positioned to market Nike brand. Increased female participation in athletics is an opportunity for the aerobic female wear product from Nike. Expiration of new technology and innovation makes Nike to remain top in the market.

What Nike should do different to defend its position

Nike has a lot of competitors as far as sportswear industry is concerned. The companies have expanded globally due to emergences of internet marketing and e-commerce. Competition is fierce particularly in footwear industry and the competitors who dominate the market do so with strategic marketing, strong brand identity, aggressive sales, and very high capital expenditure (Booch, 1996). The recent emergency of Adidas-Reebok merge has posed a lot of challenge to Nike. Nike had dominated the footwear market in US making then a dominate force worldwide. However, with the recent merger of Adidas and Reebok has posed a threat to Nike market share.

Innovation

Nike should keep on with the pace of techno innovation. This will improve its products differentiation and increase the customer base. Innovations of foot wear for the athletics that makes runner fill like they are bear footed will compete Adidas and other brands which produce products which are heavy.

Marketing

Marketing will help the company to increase sales and reduce costs. Utilization of internet for marketing will provide Nike with an intangible asset such as market research and consumer buying trends. Through data retrieved from consumer’s Nike will be able to analyze and monitor the buying behaviors. Market research helps them to generate data to be used in analyzing the market trends to organize promotions and marketing campaigns (Bigelow, 1980).

Price

Nike has no problem with the price, this is because it acts as prices setter alongside Adidas and Reebok. Nike sells its products at whatever price because of an inelastic demand for its products. Expensive promotions don for Nike produced tuned consumers to believe that Nike produces quality products, which are worthy whichever price they will charge. More so, Nike does not gain competitive advantage through the prices they charge customers.

Works cited

Bigelow, J. (1980) Strategies of Evolutionary and Revolutionary Organizational Change,Academy of Management Proceedings, 4p, 1 diagram.

Booch, G. (1996) Object Solutions: Managing the Object Oriented Project, Addison-Wesley,London UK.

Nike: Building a global brand.

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Nightingale’s Notes on Nursing Model

Nightingale’s Notes on Nursing Model

Nightingale’s Notes on Nursing Model

(Author’s name)

(Institutional Affiliation)

Questions for Analysis

What is the historical evolution of the conceptual model?

Nursing has three main eras which include the intuitive nursing period, the apprentice nursing period and the educated nursing period which was also referred to as the Nightingale era that lasted between the 19th and the 20th centuries. Nursing in this period was influenced by war, social consciousness arousal and increased opportunities in education for women. The notes were written in the 1860s (Nightingale, 1859).

Who founded the model?

Florence Nightingale (Shisler, 2007)

What was occurring in the historical milieu?

During this time there was awakening of social consciousness, there were numerous wars and women were given more opportunities to access education. This influenced the conceptual model greatly.

What has been written or discussed regarding the model in the recent years?

The model is regarded as the mother of modern nursing (Sampson, 2008).

What approach to develop of nursing knowledge does that model exemplify?

The model exemplifies the kind of nursing knowledge that is acquired from formal training and training through training attained in both medical schools and hospitals. The model exemplifies nursing that should include both practice and theory (Sampson, 2008).

Upon what non- nursing assumptions was the conceptual model based? How are nursing’s four metaparadigm concepts explicated in the model?

The assumptions of the model include humans can attain perfection, natural laws, nursing as a calling, nursing as a science and art, and achieving nursing goals through alterations in the environment. The four metapradigms are person, environment, nursing, and health. The person is referred to as patient, health concerns nurses as professionals in the medicine, environment is shown as anything that might affect the recovery if a patient and nursing is seen as caring in the model (Sampson, 2008).

How is person defined and described?

Patient

How is environment defined and described?

Anything that can affect the recovery of a patient

How is health defined? How are wellness and illness differentiated?

Health is shown as something that can be negotiated and something that is contextual. Wellness is when one is alive and when one does not suffer. Illness is when one suffers or dies as a result of suffering.

How is nursing defined? What is the goal of nursing?

Nursing is caring. The goal of nursing is to care for patients back to health.

How is the nursing process described

Medical treatment that is hands- on, a compassion paradigm

If concepts are present that are not metaparadigm concepts, what are they? How are they defined? How do they relate to other concepts within the model?

These are concepts that support the metaparadigm concepts. They include such concepts as management, food intake, and giving advice and hope. These concepts support and fortify the effects of the metaparadigm concepts (Nelson & Rafferty, 2010).

What statements are made about the relationships among the concepts in the model?

That they are all related and depended on one another

In summary what are the 5- 10 main bullet points of the model?

To guide nurse on the proper ventilation and warming required in hospitals

To guide nurses on the appropriate health of houses

To show nurses how to manage their sick houses and patients

To guide them on the effects of noise, variety

To show nurse the best kinds of food for patients

To guide them on personal cleanliness, observation of patients, importance of hope and advice and cleanliness of hospitals (Selanders, 2010).

Select a scenario. Discuss the implications for practice using the conceptual model in relation to the experience with the client.

There was a rime I was taking care of an elderly cancer patient. He used to lie in bed a lot and after a while I realized that he always seemed uncomfortable and like he was in pain. Since he could not talk because he had become so weak, I had to determine what the problem was by myself. I gave him pain medicine but things did not change. I realized that I kept the windows closed and curtains drawn most of the time. I decided to open them and change his sheets, give him a bath and change his clothes. After I was done, he looked more peaceful and he even managed to sleep. I later realized, as Nightingale’s notes points out, that most sufferings or symptoms that seem to be incident or inevitable to the disease are usually not symptoms of the disease, but of other things like want of light, fresh air, cleanliness and warmth (Nelson & Rafferty, 2010).

References

Nelson, S. & Rafferty, A. (2010). Notes on Nightingale: The Influence and Legacy of a Nursing Icon. Cornell University Press.

Nightingale, F. (1859). Notes on nursing: what it is, and what it is not. London: Harrison.

Sampson, D. (2008). The central role of nursing in health care. J Health Serv Res Policy, 13:185—187.

Selanders, L. C. (2010). The power of environmental adaptation: Florence Nightingale’s original theory for nursing practice. J Holist Nurs, 28 (1): 81- 8.

Shisler, C. (2007). Evaluating your nursing collection: a quick way to preserve nursing history in a working collection. J Med Libr Assoc. 95 (3): 278- 83.

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Night Vision Goggles Fatigue and Decline of Cognitive Levels

Night Vision Goggles Fatigue and Decline of Cognitive Levels

Night Vision Goggles: Fatigue and Decline of Cognitive Levels

Name

Institution

Abstract

In modern combat, the desire to operate at night is paramount because of the heightened enemy prowess against aggressors. As a result, technology has researched on the possibility of developing systems, which would minimize the challenge resulted by night darkness. A common example of this technology is Night Vision Goggles (NVG). However, due to physical and physiological associated with NVG technology, pilots often find piloting a dissatisfying career. This leads to the constant labor mobility as pilots will attempt to live current employment for cognitive backed psychological problems. This research proposal will attempt to prove that NVG primarily causes fatigue and later quality of cognitive judgments required in piloting. The paper is structured into two pain parts and one secondary part. The commencing part one – problem analysis- will analyze the problems associated with NVG technology in piloting. This part will as well analyze the importance this study. The research will also suggest satellite proposition of where future research will focus – scope of the study. The second part – literature review- will examine the relevant literature backing up problems enlisted in the problem statement part. The paper will also provide a recommendation on what should be done to replace NVG technology.

Statement Problem

Night Vision Goggles (NVG) is a successful technology in the military aviation industry. However, its success has several shortcomings which occasion usability problems. Pilots using this technology are accustomed to mental and physical suffering. Occasional inabilities triggered by poor working environment naturally demoralizes the pilot. As a result, loss of manpower technically results to high financial cost for the aircraft investment (Harrison et al, 2010). However, the central concern of this research is the quality of cognitive judgments processed by pilots. In piloting, coherent judgments are imperative; thus, ineffective judgments resulted from poor syntax construction is primarily a demerit in the in controlling an aircraft. Fatigue in the airline industry is caused by a plethora of factors. Firstly, night vision goggles are bulky, and they are mounted on an equally bulky helmet (McLean, 1999). As a result, the pilot is forced to continously support the weight for hours. Excessive supported weight is a potential cause factor of the neck and back pain. Further to this, Parush et al (2011) establishes that Pilots are required to work in demanding situations.

Environmental factors; which are aided by use of night vision goggles forms a significant muse in factors leading to increased fatigue levels. These are aspects related to terrain, weather, lighting and climate. So to it, the Pilot is expected to respond to challenging physiological and physical demands with outmost accuracy. Davis, Johnson & Stepaneck (2008, p. 358), establishes that the technical complexity of NVG goggles combined with a demanding working environment naturally overpowers what a moderate human can accommodate. Not to mention that piloting is also challenged by gravity problems. Federal Aviation Administration (2011, p. 5) establishes that a pilot nervous system is subject to push-pull factors of gravity. Physiologically, when a pilot tilts his or her head, the weight of these crystals causes this membrane to shirt due to gravity and sensory hairs which detect the shit. Therefore, the combined challenges in piloting primarily leads to heightened fatigue levels.

Significance of this study

Training pilots is an expensive initiative that requires time, financial and capital resource mobilization. The clinical problems established in the above description are potent factors that explain the high labor mobility in the airline industry (Parush et al, 2011). The purpose of this research is to establish factors leading to fatigue levels, and how they impact on the airline industry cognitive requirements, standards and thresholds. The research will analyze relevant research in medical and labor field. Central objectives include; the development of quantifiable physiological research relating to fatigue and cognitive factors. Secondly, the information generated from this research will be applied diagnosis of fatigue instigators and how these factors can be managed by future industrial standards

Scope of the study (Future detailed research)

The upcoming research will collect data from pilots, psychologists, and human resource managers. Research question will be oriented to ensure that respondents offer vital information based on real live experiences. In particular, research questions will inherently seek to investigate the relationship between fatigue and cognitive levels. This research is timely challenged by the absence of aviation engineers. The researcher has not yet identified sources from this field. Primarily, aviation engineers are the nucleus behind the development of cockpit technologies. Lack of no data from this group will impact heavily on this research constraining it from achieving reliable results.

Research questions

Q1. To what degree are pilots’ comfortable piloting as a career?

Q2. To what extent do rising fatigue levels impact on cognitive levels of a pilot?

Q3. To what extent do narrowing cognitive discourage the pilot from engaging in piloting as a career?

Literature Review

Introduction

A night vision goggle is an electronically powered optical device that allows images to be produced at a given level of light in total darkness. Although night vision goggles have been used in military and other law enforcement agencies, the aviation industry is increasing adapting their usage. This is based on the knowledge that; in the blink of the night, lighting becomes necessary. In the aviation field, the most use night vision goggles are panoramic night vision goggles. These are superior devices using close to 20mm image intensifier tubes.

History of night vision goggles in Aviation

In July 1972, the U.S Army Combat Development Experimentation Command (USACDEC) validated a series helicopter clear Night Defense Experiments. The experiments focused on how trainees could respond at the blink of the night. During the Cold war era, the necessity to conduct night attacks was paramount based on the knowledge enemies were constantly orienting parallel and vicious technologies. In a military briefing in late 1975, it was accessed that implication of Middle East War on U.S could be overrun if the military adopted night operations. Night vision is developed from three primary technologies. Firstly, the Active illumination works in principle of coupling intensification technology. This technology uses two methods, shortwave infrared (SWIR) band and near infrared (NIR). The second technology and the most used in aviation is image intensification. The underlying principle behind this technology is its ability magnify the amount of protons received from various sources. Thirdly, the thermal imaging technology operates by detecting the temperate differences forecasted on the background of the objects. In February 1976, the military fully acknowledged the integration of night vision helmets in aiding night missions. This was backed by the publication of Training Circular (TC) 1-28 Rotary Wing Flight.

Impact of night vision goggles in piloting

Following the 1976 publication, several companies began pursuing technologies that will boost night vision devices. Currently, night vision devices are constructed of anodized aircraft aluminum. The helmet is designed to respond to demanding ergonomic requirements (Harrison et al, 2010). Key considerations are proper respiration process and response to bodily discharges. The helmets are suited with up to 25mm optical display. Primarily, the NVG tube receives behind the objective lens propels light from a wide range in the spectrum of the deep red area. The tube is suited with phosphor screen; which is viewed through an eyepiece lens (McLean, 1999). This screen enables a magnification of +2 to -6 diopter adjustment, with an eye relief of 14mm at 25mm distance. Most of these devices are powered by the docking deck situated in the airplane cockpit. This features makes it possible for night vision goggles to gain popularity in the aviation industry

Configuration

The ocular configuration; which determines the nature of the NVG is adjusted differently to meet the demands of a given environment. Primarily, there are three main components in NVG technology. This are monocular NVG configuration. This configuration has components has a single objective lens, as well as a single amplifying tube in a single eyepiece. This device can only be used by one eye. The biocular NVG configuration has a single objective lens in a single tube, but two ear pieces. The two eyes are intensified in one single tube. The binocular device right hand image has two objective lenses, and two intensifying tubes. The configuration tube has an upper hand since it has two separate intensified images from two separate viewpoints. The depth perception in enhanced with contrast, expansion and detection (Chen et al, 2011)

How Night Vision goggle works

NVG device in war aircrafts and helicopters enables pilots to fly in enemy zones secretly and at night. The NVG projects ambient light; which is distributed within the device tunnel. The head worn device have various electrical and mechanical processes. The device infrared ability collects any available amount of light including the lower light spectrum and amplify it to enable the user to see vivid images. To accomplish this, the device applies thermal imaging technology which captures the upper part of infrared light spectrum. Thermal imaging light is emitted to all objects view. The light is duplicated to phased array system detector. Light at this stage is detailed in a pattern known as thermogram. The thermogram pattern duplicate image into electric impulses. The impulses are sent to a signal processing board, a dedicated chip that translates information into data display. The signal processing unit sends images in various color, after which the infrared filters excessive colors (Parush, 2011). Although the NVG is a great night viewing device, it is prudent to note that the process involved in image processing deter the quality of the image. In most case, pilots will often struggle to view all details provided in the NVG display.

Issues:

Navigation risk

Piloting, especially in field combat is a demanding task that requires considerate physical movements. The pilot mounted with the NVG visualizer requires the constant view the environment surrounding him. Failure of proper visualization may result to accidents. In fact, according to Rash et al. (2009) the number of accidents involved in military flights are primarily caused by poor visualization. Also, there has been issues related to lack of proper orientation to the technologies. Of recent, there have been many vendors of night vision goggles. Most vendors have customized feature with intent to outcompete their competitors. As a result, the devices do not meet similar industrial standards. For instance, a pilot could previously be using a narrow FOV. Traditionally, this device was designed to have a lower peripheral vision. This may result to increased spatial disorientation. However, in a different mission, the pilot may be using a larger FOV grounded on demands of that mission. Based on this, pilots find it hard to meet demands of a device with a higher peripheral vision. This not only puts not only causes anxiety/ fatigue to the pilot, but also exposes the pilot on the risk of accidents.

Posture problems

The configuration aspect has a different impact in how it impact on human physiological functions. This is based on the fact of additional weight and luminance additional weight. This is based on how the NVGs impact on neck strains, injuries and headaches. Firstly, the physical aspect of mounting is inefficient and creates an uncomfortable piloting manner. The physical issues related to the user are anthropometry and inadequacy of navigation space. This is based on the fact that piloting requires sudden and agile moves. As a result, weight and configuration problems resulted by mounted equipment are primarily responsible for the creation of instability; thus, resulting to gross neck and muscle strain leading to fatigue problems. Pervasive head, neck and spine injuries are responsible for crash (Falla, 2004). In any case, the device weight and the changing center of gravity does not correlate positively with human physiological functions. The pilot will be forced to spend more energy in trying to balance the device demanding weight problems than concentrating on field activities.

Neurotransmission ProblemsConstant exposure to these working conditions (head, neck and spine injuries) prompts the development of central nervous breakdown and development of chronic of headaches (Davies, 2008). Headaches are common complaints of pilots navigating in demanding situations. This is linked to visual difficulties, flight neck discomforts and constrained lighting amongst long working hours in complex computer cock-pits trigger headache on several accounts (Falla, 2004). Also, the combined effect of headaches, nervous and sight breakdowns is the primary cause of bone fractures. The dysfunction associated bone fractures is constant fatigue and general disorientation.

Body vibration and gravity

A moving helicopter vibrates heavily impacting negatively on the human seated vertically on a cockpit. Vibration can be a measure on the scale of principle harmonic frequency of 5Hz. Heavy vibration induced constraints energy transfer resulting the standard frequency to 4.5 Hz (Chen et al, 2007). Vibration causes the pilot to suffer Z axis displacement. Z axis displacements are emitted from the floor of the aircraft this is caused by vibration transmission emitted from the buttocks of a vertically seated individual. In any event, most body parts are engaged either hand, legs, buttocks, head, and back. However, the neck, which is supporting the head, is not engaged to anything. As a result, the neck experiences severe vibration. Naturally, the neck is configured to support any vibrations frequencies, a good example being running (Patricia, 2010). Nonetheless, the neck is constrained severe if it has additional weight to support. Vibration, vertical seating problems and long working hours are the primary cause factors of spine problems. In fact, neck induced vibrations is primary responsible for the development of the neck and back muscle fatigue (Chen et al, 2007). Constrained neck and back impairs the brain central processing functions forcing the pilot to develop severe vision problems (Gallagher, 2008)

Cognitive Risk

Chronic mental problems caused by fatigue are a result of impaired judgment. Pilots exposed to these conditions are in a greater risk of suffering from greater myoelectric manifestations. Muscle fatigue and relative neck pain controls resulted negatively on the slope. This is based on the knowledge that EMG frequency has outcompeted by demanding neuron-functions. Also, constant neck pain prompts disturbances in cognitive judgments. Impairments of muscles, heightened abrupt activities, respiratory problems and constrained visions impact heavily on the quality of syntax required to process a given activity. Research has established that pilots working in demanding condition not only suffer a mental breakdown while at work, but socially (Falla, 2004). Technically, constant neck pain demands increased muscular and electrical activity. In any event, the body requires to produce equivalent to combat rising demands, of visions, gravity and posture problems. However, the body spends more concentration in responding to weight problems constraining the neck. Constant exposure to neck problems forces the pilot to develop lower output of neuron-functions. The pilot not only suffers mild and temporary fatigue, but the breakdown of neuron-process. The pilot seem to forget basic things because of deeply drenched fatigue problems. In addition, the pilot may develop chronic physical problems as a result of declined cognitive levels (Falla, 2004).

Career dissatisfaction

While it is common knowledge that piloting is a great career, this notion is contested by the development challenging mental conditions. Piloting involves the ability of the pilot to think and act in demanding situations. Again, the notion of inefficiencies, primarily caused by neck problems often results to the development of anxiety and anger. Research has endeavored to relate air crashes to the development of mal-functionality of the pilot. A pilot in a combat mission takes a lot of time in preparation than initially considered by industry developers. Pilot preparation can take up to 30 percent of total productive time (Parush, 2011). In the combat situation, the pilot is expected to work in demanding situations; for instance, responding to multiple enemy threats (Patricia, 2010). Demanding combat environment often results to questions on inefficiency. The pilot is under evaluation that severally lives depends on the decision he or she makes. Also, the pilot could be suffering from psychological factors aside physiological and physical constraints. The in a remote combat mission, in most cases thousands of kilometers from home could be thinking about his family or any interpersonal relationships. This crops in inefficiencies of good judgments, and in any case, constrained judgments further accelerates fatigue levels. As a result, the pilot might consider piloting an unprofitable venture, and in most cases the pilot might live a demanding military aviation career to take light jobs in other airline fields.

Recommendation

This research document has accessed several implications Night Vision goggles in leading to the development of fatigue problems. The report has expressed high dissatisfactions in applying the NVG systems in a demanding combat environment. However, there are several remedies to manage NVG constraints. Research has established that NVG primary function is providing visionary light in dark environments. The goal is to make sure that night mission are tackled with minimized risk of notability. So to it, this research document proposes the application of night vision devices on the aircraft itself. Night vision devices mounted on the aircraft can be aided by computers affixed on the aircraft deck. The pilot will be monitoring night vision by viewing the computer strategically situated on the aircraft cockpit. This will salvage the pilot from having to carry a heavier device. Secondly, the pilot will have the privilege to use normal night light or night vision powered light at ease. As a result, the pilot will not have mounted device on his head. This not only reduced visionary problems but as well minimized neck problems, fatigue and career dissatisfaction. This research proposal also recommends further research in the field of piloting-neuroscience/ psychology and labor mobility factors in the upcoming research document.

Conclusion

This research document has established the various challenges accustomed to using Night Vision goggles in a demanding enemy combat environment. The document has established NVG as the primary cause factor of fatigue which leads to career dissatisfaction. In particular, the document has established the interrelation between physical, physiological (both combined results fatigue) and psychological factors leads to career dissatisfaction. The document has encapsulated by offering a recommendation. The recommendation has reinstated the necessity of mounting night vision devices on the aircraft as compared to being mounted on the human head.

References

Chen Y, Wickramasinghe V and Zimcik D. (2007). Adaptive mount approaches for helicopter

seat vibration control. In: Proceedings of ICAST 17 (4) 211-241

Davis, J., Johnson, R., & Stepaneck, J. (2008). Fundamentals of Aerospace Medicine. New

York: Lippincott Williams & Wilkins.

Falla DL, Jull GA and Hodges PW. (2004). Patients with neck pain demonstrate reduced

electromyography activity of the deep cervical flexor muscles during performance of the

craniocervical flexion test. Spine. 29: 2108‐2114.

Federal Aviation Administration. (2011). Glider Flying Handbook. JL Aviation LLC.

Gallagher HL, Caldwell EE, Albery C and Pellettiere J. (2008).Neck muscle fatigue resulting

from prolonged wear of weighted helmets. Aviat Space Environ Med 78 (2): 233.

Harrison, M. F., Neary, J. P., Albert, W. J., McKenzie, N. P., Veillette, D. W., & Croll, J. C.

(2010). Cytochrome oxidase changes in trapezius muscles with night vision goggle

usage. International Journal of Industria Ergonomics, 40, 140–145.

McLean, W. E. (1999). Optical designs. In C. E. Rash Helmet-mounted displays: Design issues

for rotarywing aircraft (pp. 51–73). Bellingham, WA: SPIE–The International Society

for Optical Engineering.

Parush, A., Gauthier, M., Arseneau, L., & Tang, D. (2011). The Human Factors of Night Vision

Goggles Perceptual, Cognitive, and Physical Factors 7(1) 238-278.

Patricia, D. (2010). Critique of “Distance Estimation with Night Vision Goggles: A Little

Feedback Goes a Long Way” Human Factors 41 (3) 2.

Williams, J. (2005). A History of Army Aviation: From Its Beginnings to the War on Terror. New

York: iUniverse.

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Night Summative Assessment Essay Outline

Night Summative Assessment Essay Outline

Night Summative Assessment: Essay Outline

STEP#1:

Choose from ONE of the following to write a fully developed, formal literary analysis essay. Show your choice by highlighting your chosen prompt below and by signing to the academic honesty policy below.

Identify one or more symbols, motifs, OR examples of imagery. What role does it/they play in developing the theme of the work?

Note that you must identify the overall theme of the text in order to answer this prompt.

Use evidence from the text (symbols, motifs, or examples of imagery) to argue the theme.

At the end of the memoir, Wiesel writes of looking in a mirror for the first time since leaving the concentration camp. He writes:

“From the depths of the mirror, a corpse was contemplating me.

The look in his eyes as he gazed at me has never left me” (115).

Why is this an effective ending to the text? How does the ending help emphasize the

theme of the text?

Note that you must identify the overall theme of the text in order to answer this prompt.

Use evidence from the text (the quote above as well as other examples) to argue the theme.

NOTES:

*This entire packet is due on: Thursday, 11/19 or Friday 11/20.

*Because this is the foundation for the rest of the essay, it is imperative that you thoroughly complete the outline. Failure to complete the outline will result in a deduction of 10 points on your final draft.

*Putting in the work on this outline will ultimately allow a more efficient transition into writing the essay!

*Remember to have academic integrity for all parts of the essay, including the outline. Students who choose to plagiarize on the final draft will earn a zero. Please type your name below, acknowledging that you understand this policy:

Sign Here

Step #2

Planning the Essay:

Topic/motif: literary analysis of the night by Elie Wiesel

Theme (universal message/lesson learned): inhumanity

THE INTRODUCTION

THE INTRO YOUR WORK

HOOK

Grab your audience’s attention with an intriguing or shocking statement, anecdote, analogy, appropriate and fitting question or quote. Elie Wiesel’s “Night” is a short tale describing the most painful time in human history (1941-1945). In it, Elie raises questions and tries to answer them while internally focusing on the current tribulations. Among the concerns discussed are God’s way of dealing with humanity, that a group may be dealt with atrociously. In contrast, the other group is represented by criminals who remain immune from retribution. This is expressed in his statement regarding witnesses who want to testify that they have no right to rob future generations of knowledge about the past. Elie claims that to forget the dead is tantamount to re-enacting their execution. Elie’s faith in the preservation of humanity is solid and is founded upon the deep conviction that the universe is a Supreme power. The human heart remains adamant that the principle of perfect science is vital. Also, he stresses the importance of forgiveness considerably as he is opposed to people who forget about the tragic events to emphasize the theme.

BACKGROUND INFO

Provide your audience with some sentences of background information about your topic. Make this topic relevant and interesting for your audience. Do not overly summarize the text. In short: Think of this as a way to blend your hook with your claim statement. In Night, Elie Wiesel explores how countless religious people were heading to death chambers with hollow faces. He sees the Germans putting the little in nocent children in the gas chambers or sending them to the gallows. The essence of this life on earth and creation was why he took an interest in religious studies and religion. When he reaches the concentration camp, he starts to doubt the presence of God. He also thinks that if such great force existed, God would not allow such occurrences, and he would protect the chosen people. As the internal struggle for the faith continues, he insists that “man is bigger, greater than God.” Indeed, most of the camp’s inmates face the same question of God’s reality. It is evident that every person is questioning the very presence of God, weeping, ‘Where is God? ‘Elie is numb and loses faith in God as he feels he will never believe in God. The theme of faith in God, therefore, also goes along with other thematic ideas like faith.

Claim Statement (Final sentence of intro. paragraph):

In night is used in the book as a metaphor for death, the soul’s darkness, and lack of faith. It comes up repeatedly as an image. And when the scene is set during the day, the night may be invoked. Remember all the horrible things that happen at night: Mrs. Schächter has her dreams of flames, hell, and death; Eliezer and his father arrive at Auschwitz and see the smokestacks and stand in line all night long with the scent of death in their noses; the night the soup tastes like corpses; they walk through long nights and, piled on top of each other, smothering each other to death. As Eliezer himself says, “The days were like nights, and the nights left the dregs of their darkness in our hearts” (7.22). The night is also a metaphor for how the soul was immersed in pain and hopelessness.

Elie offers a comprehensive account of the deplorable conditions faced by refugees who have been imprisoned against their will in the Nazi concentration camp. He vividly recalls the babies’ brutal slaughter that Nazi soldiers threw in the gas chambers and mercilessly murdered. He also does not fail to note the paralyzing terror that hit all the detainees during transfer to another concentration camp. His account of the gruesome changes shows that many prisoners have lost their lives. Elie referred to the mass killing of Jews as a barbaric act that he could not rationalize. In his disillusioned condition, Elie resorted to the sarcasm with which he congratulated Hitler for keeping his pledge to rid Germany of vermin, citizens of Jewish descent (Wiesel 80). Elie found reassurance and comfort in the fact that his dad stayed at his side for years of hard work; however, he struggled to understand why God allowed such inhumanity to endure.

Claim Statement Frames–use these sentence starters to guide your essay focus:

1. In Night, Elie Wiesel applies, argues, describes, explains, explores _________________(Context–MOTIF/SYMBOL/EXAMPLES OF IMAGERY)______________ to support/develop/emphasize the theme _____________________________________.

2. The theme of __________________in Night, by Elie Wiesel, is developed/described/explored through ____________ (context–MOTIF/SYMBOL/EXAMPLES OF IMAGERY)__________________.

THE BODY PARAGRAPHS (x2)

Body Paragraph # 1. Write the paragraph’s main idea. All of the sentences in this paragraph should support this main idea.

Elie responded to Jewish mass murder as a barbarous act he could not rationalize. In his frustrated situation, Elie used the sarcasm with which he thanked Hitler for having retained his undertaking to rid Germany of vermin, Jewish descent people and he was encouraged by the fact that his father had remained with him for years of toil, but struggled to understand why God allowed this inhumanity to persist.

BODY ❡ YOUR WORK

TOPIC SENTENCE Begin with a direct sentence that states the topic of the paragraph.

**This should be an opinion (no “I”!). Elie suggests that people ought to consider negative aspects of the experience to avoid making errors in the present and future. Finally, the last appeal for Elie involves people who would prefer non-violent alternatives to violent explosions leading to death. The security of mankind is unchangeable and is based on a firm conviction that the world is ruling by the Supreme Power. The book material should not be focused on technical study, but is based on memories of experiences and their cognitive assessment (Wiesel) It must be remembered.

BLEND + EXAMPLE Blend your first direct quote. This is also known as “the says” section of an academic Paragraph.

**Use Blending Methods #1-#3. Remember to CITE the quote!

“Quote…” (Wiesel 23). You may refer to Slide Decks 10/1-10/2 and 10/5 – 10/6 to help you review how to blend, quote, and cite properly. At the end of the memoir, Wiesel writes of looking in a mirror for the first time since leaving the concentration camp. He writes:

“From the depths of the mirror, a corpse was contemplating me.

The look in his eyes as he gazed at me has never left me” (115).

Why is this an effective ending to the text? How does the ending help emphasize the theme of the text?

EXPLANATION Explain how your example supports your topic sentence and claim. This is also known as the “means” section. **You may refer to Slide Decks 10/26 – 10/27 to see the student models for our first Academic Paragraph Assignment (from The Kite Runner unit) to help you review how to organize your body paragraphs. With this picture, Wiesel leaves us at the end of his career, and it is a haunting vision in which Wiesel no longer recognizes the individual before him. By identifying himself as a skeleton, Wiesel also reveals that he is living death; merely being alive does not mean that his soul or humanity has survived. That Wiesel separates himself from this corpse is also a strong way to indicate that his conscience did not know this being before him; whatever had happened in the death camps deprived him of his sense of self.

TRANSITION STATEMENT

Transition to your next piece of evidence.

**Consider using one of these TRANSITIONAL PHRASES to the right.

TRANSITIONAL PHRASES:

To compare or link similar ideas: also, moreover, in addition, furthermore, likewise…

To contrast ideas: however, nevertheless, on the other hand, although, conversely, neither…nor, and yet…

To indicate time: meanwhile, eventually, while, ultimately…

To show cause and effect: therefore, as result, thus, unless, in order to…

To add information: moreover, furthermore…

THE CONCLUSION

THE CONCLUSION YOUR WORK

RESTATE THE TOPIC Bring the topic of your paper back to your audience’s attention. Emphasize the importance of this topic. Elie is against people forgetting the horrific events that occurred. Elie argues that people need to consider unpleasant aspects of the experience to avoid making mistakes in the present and future.

RESTATE CLAIM Using different words, restate your claim and your key points (not every point…your MAIN points). This should be a brief summary of what you’ve already written, but written in a fresh and entirely new way. Finally, Elie’s last plea is about people preferring nonviolent solutions over violent outbursts that result in the loss of life. The protection of the human race is unwavering and is founded on a strong belief in the presence of the Supreme Power ruling the universe.

FINAL THOUGHT Provide your audience with a final thought that brings the reader full circle. This can be a call to action, a reference back to something in the introduction, an insight into something larger, or a theme. It should be remembered that books’ content is not focused on technical research; however, it is based on memories of experiences and their cognitive evaluation. He remembered vividly the horrific killing of the babies which Nazi soldiers threw in and mercilessly killed in gas chambers. He also states the paralysing fear that afflicted all the prisoners when they were transferred to another concentration camp. His account of the horrific changes suggests that many inmates have died.

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Nietzsche vs. Hobbes

Nietzsche vs. Hobbes

Nietzsche vs. Hobbes

ANDREW LANGILLE GRADE 13 PHILOSOPHY COURSE, How are the philosophies of Nietzsche and Hobbes different on topics of Christianity, Human Nature, and Morality. The philosophies of Nietzsche and Hobbes are radically different, Hobbes philosophy is dominated by loyalty to the crown, riddled with references to the Christian scriptures, and a belief that life is nasty, brutish, and short (Leviathan, 133); while Nietzsche s philosophy was dominated by the pessimistic Schopenhauer, a belief that the human race was a herd, and that God is dead (Thus Spoke Zarathustra, S. 13). Hobbes and Nietzsche look at the world completely differently. Hobbes was a Christian who defended the bible, while Nietzsche called Christianity the one great curse (The Anti-Christ, s. 62). On the topic of human nature Hobbes thought life to be aware…of every man, against every man (Leviathan, 232) while Nietzsche took a nihilistic approach and declared that human nature is just a euphemism for inertia, cultural conditioning, and what we are before we make something of ourselves… (Human, all too human, 67). On morality these two philosophers have opposing views, Hobbes views on morality were straight out of Exodus, while Nietzsche holds that morality is a hindrance to the development of new and better customs: it makes stupid [people] (Daybreak, s. 19). These two philosophers lived at different times, in different locations, and their differing philosophies reflect the lives that they lived. Thomas Hobbes was born into an English upper class family in 1588, his father was the parish priest. Thomas was educated by his uncle until he was fifteen, when he was sent to Oxford to continue his studies. In 1608 he finished his formal education and took up with the son of Lord Cavendish, they undertook an adventure which saw them travel across Europe. Hobbes remained in England until the start of the English civil war when he fled to France. The civil war took place from 1642 till 1649, this conflict had a profound effect on Hobbes, particularly the execution of Charles I in 1649. All his writings after this event reflect Hobbes quest to find a peaceful, stable form of government. Hobbes died in 1679. Fredrich Nietzsche was born into an upper class family in Germany, on 15 October 1844, his father was tutor for the royal family and also a priest. Nietzsche father died when he was twelve, this had life-long impact on him. At age eight-teen he discovered the philosopher Schopenhauer, the basis for much of his early work, and gave up Christianity. He was educated at the University of Bonn, at the age of twenty-five Nietzsche was appointed Professor of Philosophy at the University of Basle. He became close friends with composer Richard Wanger, whose work he enthusiastically supported. Nietzsche most productive years were to be his last, he drove insane by syphilis and died at the dawn of this century. Nietzsche declared in that modern Christian civilization is sick and must be overcome (The Anti-Christ, 156), Hobbes would have found that excerpt to be repugnant having declared that God…when he speaks to any subject…he ought to be obeyed (Leviathan, 492). Hobbes was a Christian, while Nietzsche was an atheist, their views on Christianity are completely opposite. Nietzsche held the belief throughout his life that Christianity has taken the side of everything weak, base, ill-constituted, it has made an ideal out of opposition to the preservative instincts of a strong life; it has depraved the reason even of the intellectually strongest natures by teaching men to feel the supreme values of intellectuality as sinful, as misleading, as temptations, (The Anti-Christ, S. 5) Professor Howard Rainer of Davis University states that Nietzsche was uncompromisingly anti-Christian, for Christianity was the most potent force against those values which he prized most highly. Nietzsche felt that Christianity would hinder the emergence of the overman (The Will to Power, 546), a human being that follows their own path and not the herd s. Hobbes while being a Christian to the end, had a rather pessimistic view of it; Professor Ian Johnston of Malaspina University states that Hobbes believed the public religion of the artificial state must serve the need for security to protect the selfish economic interests of the individuals composing it. Hobbes view of Christianity was quite radical for his time and he publicly scorned for his belief that Christendom was nothing more economic security blanket; Hobbes attacked the elements in the Christian church which profited from religion. The times in which Hobbes and Nietzsche lived in were very different, in Hobbes times deadly religious wars were fought across the European continent. It was in this climate the Thomas Hobbes proposed… [his] philosophy. (Howard Rainer, Lecture Notes) Nietzsche did not have to worry about being hunted as a heretic if his ideas were not like by members of the Christian community, Hobbes did. Hobbes makes references to the scripture quite frequently in his works, he uses them to strengthen his ideas surrounding philosophy; Nietzsche never quotes from the Bible but he make many references to the parables of Jesus, he uses these in his critiques on modern Christianity. Hobbes and Nietzsche views on Christianity could never be reconciled, Hobbes died a Christian, while Nietzsche is reputed as saying let me go to my grave a honest pagan. Both Nietzsche and Hobbes share a pessimistic view of human nature, Hobbes asserted that life was nasty, brutish, and short (Leviathan, 278) while Nietzsche believed that human nature was akin to that of an animal herd. Professor Howard Rainer of Davis University states that Nietzsche thought that human nature was nothing more than cultural conditioning on a mass scale. Nietzsche and Hobbes both shared the view that human nature changed depending on the situations a person found themselves in. Hobbes ideas on human nature were gloomy, in Leviathan Hobbes states in the nature of man, we find three principals causes of quarrel. First, Competition; Secondly, Diffidence; Thirdly, Glory. The first, maketh men invade for Gain; the second for Safety; and the third, for Reputation. (Leviathan, 345) Most of Hobbes ideas were born out of his experience with the English Civil War, Hobbes; attitude toward man, whom he considered a wicked animal, knowing no restraint to his passions, was, doubtlessly formulated in England during the turbulent years of the Revolution. (Ethics:Origins and Development, 172). Nietzsche thoughts on human nature are revealed in this quote: It is not things, but opinions about things that have absolutely no existence, which have so deranged mankind! (Daybreak, s. 563) Nietzsche held the belief that man had no such thing as human nature to battle against, his belief that the idea of human nature was fictitious creation of past philosophers who sought to explain life. Nietzsche advanced the opinion that mankind has a Herd mentality [that] overcomes master morality by making all the noble qualities appear to be vices and all weak qualities appear to be virtues. Mediocre values are the values of the herd. (Helen Grayman, Lecture Notes). Nietzsche s writings on human nature, for the most part are an attack on the herd mentality, which he holds great contempt for. Nietzsche put forth this idea our entire sociology simply does not know any other instinct than that of the herd, i.e., that of the sum of zeros-where every zero has equal rights, where it is virtuous to be zero. (The Will to Power, 33) Nietzsche believes that not mankind but overman is the goal! (The Will to Power, 519 ), this means that the goal of the human race, in Nietzsche s mind, should be the development of a class of human beings that is not part of the herd, which hinders mankind s development. Both Hobbes and Nietzsche s views on human nature were misanthropic, Nietzsche held the belief that mankind was nothing more than a herd, and Hobbes views on human nature can be summed up wonderfully with three words: competition, diffidence, and glory. Hobbes and Nietzsche have differing opinions on morality, Hobbes adhered to the Christian mores during his time, Nietzsche would have found this funny because he was an atheist and also because he did not believe in any moral code. Nietzsche thought Morality makes stupid. — Custom represents the experiences of men of earlier times as to what they supposed useful and harmful – but the sense for custom (morality) applies, not to these experiences as such, but to the age, the sanctity, the indiscussability of the custom. And so this feeling is a hindrance to the acquisition of new experiences and the correction of customs: that is to say, morality is a hindrance to the development of new and better customs: it makes stupid. (Daybreak,s. 19), he believed that morality prevents people from reaching their full potential in life, he uses the example of the head mentality to show how people are controlled by their morals. Nietzsche believed that morals are one of the root problems of society, Howard Rainer of Davis University states Nietzsche felt morals destroyed the basic framework of society. Hobbes view on morals was affected by his fanatical belief in Christianity, he basically referred back to the scriptures for all his idea on morality; his greatest source for ideas on morality was the Book of Exodus. Many of Hobbes ideas concerning morality have their base in the Bible, which he constantly refers to in his works. (Howard Rainer, Lecture Notes) Hobbes defends Christian morality in Leviathan, he believes that only a society with a strong moral base is capable of keeping the wicked nature of man in check. Hobbes was also a hypocrite, he believed that a King could violate God s laws if they were in the best interests of the state. Hobbes maintained that everything must be done to protect the commonwealth, even morals could be tossed aside for the advancement of the commonwealth. Nietzsche believed that Because we have for millennia made moral, aesthetic, religious demands on the world, looked upon it with blind desire, passion or fear, and abandoned ourselves to the bad habits of illogical thinking, this world has gradually become so marvelously variegated, frightful, meaningful, soulful, it has acquired color – but we have been the colorists: it is the human intellect that has made appearances appear and transported its erroneous basic conceptions into things. (Human, all too Human, s.16) these morals compounded themselves over the centuries making errors seem like truths, Nietzsche was against these commonplace errors in our societies morals. Hobbes and Nietzsche have absolutely nothing similar in the realm of morals. The beliefs of Hobbes and Nietzsche contradict each other at every available opportunity, their philosophies are totally different on almost every level. Nietzsche has a hatred of Christianity which is unsurpassed, he believed that Christianity was one of the leading reasons for a herd mentality in society; Hobbes embrace Christianity and uses the scriptures as one of his main sources of inspiration. Only on the topic of human nature do Hobbes and Nietzsche ideas come closer together, both of these philosopher held a pessimistic view of human nature; Hobbes believed it was aware…of every man, against every man (Leviathan, 232), while Nietzsche held the belief that the human race was a large herd. On morality Nietzsche and Hobbes do not see eye to eye, Nietzsche did not belief in any sort of morals while Hobbes used the Bible as his main moral cookbook, these two radically different ideas do not match up whatsoever. In conclusion Nietzsche and Hobbes are two philosophers with very different life philosophies.

Bibliography:

Primary Sources: Hobbes, Thomas. Leviathan. Toronto, 1985. Penguin Classics. Nietzsche, Friedrich. Thus Spoke Zarathustra. Toronto, 1982. Penguin Books. Nietzsche, Friedrich. The Anti-Christ. Toronto, 1982. Penguin Books. Nietzsche, Friedrich. Human, All Too Human. Toronto, 1986. Penguin Books. Nietzsche, Friedrich. The Will to Power. Toronto, 1982. Penguin Books. Nietzsche, Friedrich. Daybreak. Toronto, 1984. Penguin Books. Secondary Sources: Grayman, Helen. Broward College. Lecture Notes. Johnston, Ian. Malaspina University. Lecture Notes. Kropotkin, Peter. Ethics: Origins and Development. 1989. George E. Harrap & Co.,Ltd. Rainer, Howard. Davis University. Lecture Notes. Biography: Book of Exodus, the Bible. Hobbes, Thomas. The Citizen: Liberty-Dominion-Religion. Toronto, 1981. Penguin Books Nietzsche, Friedrich. The Gay Science. Toronto, 1982. Penguin Books Nietzsche, Friedrich. Twilight of the Idols. Toronto, 1982. Penguin Books

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