BBA3331 Unit I Quiz 2017

Subject: Business / General Business
Question 1

Which of the following is NOT a unique feature of e-commerce technology?


Social technology

Information asymmetry


20 points Save Answer

Question 2

Which of the following statements about e-commerce in the United States in 2014 is NOT true?

Mobile e-commerce generates more revenue than social e-commerce.

Over 160 million Americans are expected to make at least one purchase online.

B2B e-commerce is about 10 times the size of B2C e-commerce.

Growth rates for retail e-commerce are higher in the United States than in China.

20 points Save Answer

Question 3

All of the following are major social trends in e-commerce in 2014-2015 EXCEPT for:

the impact of social networks on privacy.

the continuing conflict over copyright management and control.

the refusal of online retailers to accept taxation of Internet sales.

the growth of government surveillance of Internet communications.

20 points Save Answer

Question 4

E-commerce can be defined as:

the use of the Internet, the web, and mobile apps to transact business.

the use of any Internet technologies in a firm’s daily activities.

the digital enablement of transactions and processes within an organization.

any digitally enabled transactions among individuals and organizations.

20 points Save Answer

Question 5

Which of the following features of e-commerce technology enables merchants to market and sell “complex” goods and services to consumers via marketing messages that can integrate video, audio, and text?



Information density


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